San Francisco-based Bravo! Marketing said it posted morethan $1.4 million in revenue in 1998, representing a 100 percent increase over 1997. Read More...
View articleHere are the Top 25 Web properties for the month of January 1999 accessed from home and work according to Media Metrix. Read More...
View articleInternet Profiles Corp. (I/PRO) launched the I/PRO Informer program, a value-added information service that is being offered toits customers to comple...
View articleA study released by The Arbitron Company and Edison Media Research showsthat online radio/audio listenership penetration has doubled in six months. Re...
View articleThe price range for the initial public offering by Internet ad agency Modem Media.Poppe Tyson Inc. has beenraised to $13 to $15 a share from $11 to $1...
View articleSan Francisco-based direct marketing company Intellipost Corp. said that LesterWunderman, often considered the "father of direct marketing" and founde...
View articleLos Angeles-based GuestTrack Inc. launched an e-mailpersonalization product that uses profiles to target individuals and tailorthe content of e-mail m...
View articleThe Toronto-based Datacom Network, aprovider of click-throughbased Internet advertising, officially released Datacom ActivMedia--a richmedia advertisi...
View articleHow does a new site scramble to build a brand with advertisers in an increasingly crowded market? Bobbie Halfin offers a roadmap by looking at one sit...
View articleInternet radio broadcasting continues to be a fast-growing medium, according to a survey done by The Arbitron Co. and Edison Media Research. Read More...
View articleWhat's originality worth on the Net? In Nick's mind...a whole lot. Especially if you are one of the biggest portals... which grow blander and less dif...
View articleOnline brokers saw their business skyrocket in the fourth quarter of 1998, amassing record amounts of accounts, assets, and trades. The online brokera...
View article24/7 Media Europe signed international adsales representation deals with nine high profile Web sites, boosting itsEuropean portfolios. Read More...
View articleWell, it's the day after the party that was the holiday buying frenzy of Christmas '98. And more than a few online merchants are nursing enormous hang...
View articleBoston-based IDG.net, a network of technology-specific sitesaround the world, announced three new management appointments and opened thenetwork's Euro...
View articleSanta Clara, CA-based USWeb/CKS Corp. launched a redesigned e-commerce site for VarsityBooks.com, an online seller ofdiscounted college textbooks. Rea...
View articleOnline banner advertising influences voter awareness and attitudes, according to E-Voter 98, a case study on the attitudinal impact of online politica...
View articleWhat happens to the distribution chain in a wired world? The answer is: Plenty. But Jim Sterne offers a smart solution that completely sidesteps the w...
View articleCountless surveys and predictions have told us the Web is becoming more like the offline population. It is no longer a place for academics and technol...
View articleNew York City-based interactive agency Rare Medium has completed a $20 millionrecapitalization, raising operating capital by $8 million while eliminat...
View articleInternet brokerage E*Trade Group Inc. reportedly is conducting acreative shootout for its traditional advertising account, with billingsestimated at $...
View articleSan Francisco-based online business builder Organic said it will offer public relationsand marketing communications services through a new business un...
View articleRedwood City, CA-based Ampex Corp. named Raymond J. Marione as vicepresident--brand strategy. Read More...
View articleToronto-based Warp10 Technologies Inc. officially opened AdsGallery.com, which debuts with almost100 agencies, many exhibiting both their traditional ...
View articleAmy has found the Net-based cure-all for the dressing room blues, so she'll never have to stare again into another three-way mirror, feeling less than...
View articleIs it soft porn or hard-core marketing? Decide for yourself at 7 p.m. ESTtoday when Victoria's Secret offers up a live Internet video broadcast of ali...
View articlePerson-to-person auction site eBay signed an agreement withNetscape Communications Corp. expanding their relationship to promote eBayservices on the N...
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