Pinterest introduces buy button
Disruptive MarTech

Pinterest introduces buy button

11y Leighann Morris

Pinterest introduces buy button

The five-year-old company has become the latest social network to implement payment capabilities by introducing a buy button that allows users to purc...

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Instagram expanding advertising options
Disruptive MarTech

Instagram expanding advertising options

11y Leighann Morris

Instagram expanding advertising options

Instagram will roll out “direct response” ads, which allow users to sign up for, buy or install something. Furthermore, advertisers will have access t...

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Old Navy launches 'emoodji' emoji campaign
Acquisition

Old Navy launches 'emoodji' emoji campaign

11y Leighann Morris

Old Navy launches 'emoodji' emoji campaign

Old Navy has launched ‘emoodji’, a new emoji-based campaign with its own website that registers your most used emoji, suggests a holiday destination a...

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How not to interact with your customers on Twitter: Nando's
Media

How not to interact with your customers on Twitter: Nando's

11y Leighann Morris

How not to interact with your customers on Twitter...

We're always told to be personal with consumers, but is it possible to take this too far? The answer is yes, and was recently exemplified by food chai...

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Which filter will make your brand's photos more popular on social media?
Headline News

Which filter will make your brand's photos more popular on social media?

11y Leighann Morris

Which filter will make your brand's photos more po...

According to a new study of the ways photographers apply filters to the images they post online, certain types of filters tend to catalyse more commen...

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Bink: The app which gives rewards in exchange for brand attention
Disruptive MarTech

Bink: The app which gives rewards in exchange for brand attention

11y Leighann Morris

Bink: The app which gives rewards in exchange for ...

Bink is a new app which aims to get consumers interacting with brands by taking photos of company logos in exchange for rewards. The app has revealed ...

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AOL UK announces global content partnership with The Guardian
Headline News

AOL UK announces global content partnership with The Guardian

11y Leighann Morris

AOL UK announces global content partnership with T...

AOL UK has announced a new global partnership with Guardian News & Media, which will see the AOL On platform distributing the Guardian’s video con...

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April's 50 most visited websites
Insights

April's 50 most visited websites

11y Leighann Morris

April's 50 most visited websites

Compete PRO's list of April's top 50 websites throws some pretty interesting data into the mix, showing how unique visitors have changed month-on-mont...

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Coca-Cola launches 'Choose to Smile' short film
Acquisition

Coca-Cola launches 'Choose to Smile' short film

11y Leighann Morris

Coca-Cola launches 'Choose to Smile' short film

Coca-Cola has released a heart-warming short film as part of their new 'Choose Happiness' campaign, which reminds us about the power of a smile. Read ...

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KFC's #LittleMoneyBigFun campaign boosts sales by 21%
Acquisition

KFC's #LittleMoneyBigFun campaign boosts sales by 21%

11y Leighann Morris

KFC's #LittleMoneyBigFun campaign boosts sales by ...

After KFC Romania created the hashtag #LittleMoneyBigFun (which parodied 'Rich Kids of Instagram'), the campaign - which encouraged KFC lovers to prov...

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How to become an affiliate marketing superhero (Infographic)
Insights

How to become an affiliate marketing superhero (Infographic)

11y Leighann Morris

How to become an affiliate marketing superhero (In...

A concise lesson in affiliate marketing, including its definition, history, and benefits. Read More...

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L'Oreal to start 3D-printing skin
Disruptive MarTech

L'Oreal to start 3D-printing skin

11y Leighann Morris

L'Oreal to start 3D-printing skin

L’Oreal has announced a partnership with bio-engineering company Organovo, to develop a 3D printing process to create human skin. The new development ...

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Japanese smartphone company lets you make payments with your eyes
Disruptive MarTech

Japanese smartphone company lets you make payments with your eyes

11y Leighann Morris

Japanese smartphone company lets you make payments...

The ‘Arrows NX F-04G’ by NTT Docomo is the world’s first smartphone that allows users to pay for items by looking directly into the camera. Read More...

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WWF launches emoji fundraising campaign #EndangeredEmoji
Acquisition

WWF launches emoji fundraising campaign #EndangeredEmoji

11y Leighann Morris

WWF launches emoji fundraising campaign #Endangere...

WWF has launched a clever emoji-based campaign, which has identified which emoji animals are endangered. Read More...

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21 new rules of content marketing (Infographic)
Insights

21 new rules of content marketing (Infographic)

11y Leighann Morris

21 new rules of content marketing (Infographic)

According to Kayak Online Marketing, marketers should treat words like hot sauce. Read More...

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Street View turns into catwalk with #FashionStreetView
Acquisition

Street View turns into catwalk with #FashionStreetView

11y Leighann Morris

Street View turns into catwalk with #FashionStreet...

In a bid to appear inclusive and cater to a young, digital demographic, Me&City has launched their newest collection with Tencent Street View. Rea...

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The most (and least) empathetic companies on Twitter
Headline News

The most (and least) empathetic companies on Twitter

11y Leighann Morris

The most (and least) empathetic companies on Twitt...

Most corporations have a empathy deficit; wanting to operate efficiently, but in the process ignoring the humanity of customers and employees. Read Mo...

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Google approved 40% of 250K 'right to be forgotten' requests in last year
Disruptive MarTech

Google approved 40% of 250K 'right to be forgotten' requests in last year

11y Leighann Morris

Google approved 40% of 250K 'right to be forgotten...

It’s one year on from the the ‘EU Right to be Forgotten’ ruling, and reports have emerged that Google has processed 253,617 data removal requests sinc...

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#LookingForYou: Battersea Dogs Home uses RFID chips in latest campaign
Acquisition

#LookingForYou: Battersea Dogs Home uses RFID chips in latest campaign

11y Leighann Morris

#LookingForYou: Battersea Dogs Home uses RFID chip...

Battersea Dogs Home want their dogs to make a lasting impression on you, beyond your initial glance at a leaflet - which is why the charity embedded R...

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'Share a Coke' campaign: Now with braille
Acquisition

'Share a Coke' campaign: Now with braille

11y Leighann Morris

'Share a Coke' campaign: Now with braille

Coca-Cola has expanded its line to include cans with braille, after realising that people with blindless were unable to see their names on cans during...

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Amazon publishes GPS drone delivery plans
Disruptive MarTech

Amazon publishes GPS drone delivery plans

11y Leighann Morris

Amazon publishes GPS drone delivery plans

Amazon's newly published drone delivery plans, revealed by a posting in the US patent office, detail the service's ability to track the location of th...

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Edward Snowden criticises Australia's data retention laws
Media

Edward Snowden criticises Australia's data retention laws

11y Leighann Morris

Edward Snowden criticises Australia's data retenti...

"The ultimate result there is the fact that regardless of whether or not you're doing anything wrong, you are being watched." Read More...

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10 essential digital facts from Q1 (Infographic)
Insights

10 essential digital facts from Q1 (Infographic)

11y Leighann Morris

10 essential digital facts from Q1 (Infographic)

Check out SaleCycle’s quarterly remarketing report, which lists all the key stats you need from January, February and March 2015. Read More...

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The smartwatch industry will significantly boom by 2020, says IHS report
Insights

The smartwatch industry will significantly boom by 2020, says IHS report

11y Leighann Morris

The smartwatch industry will significantly boom by...

According to a new report from IHS, the smartwatch market will grow from 3.6 million unit shipments in 2014 to 101 million shipments in 2020. Read Mor...

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Justin Timberlake dressed up as a lime to sell Sauza 901 Tequila
Acquisition

Justin Timberlake dressed up as a lime to sell Sauza 901 Tequila

11y Leighann Morris

Justin Timberlake dressed up as a lime to sell Sau...

Famous musicians acting as ambassadors for brands isn't unusual, but famous musicians dressed up as limes to promote a product is. Justin Timberlake t...

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Google offering new mobile ad units
Disruptive MarTech

Google offering new mobile ad units

11y Leighann Morris

Google offering new mobile ad units

Google is offering new mobile ad units that give marketers more flexibility, including industry-specific products such as a hotel spot that enables co...

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The EU plans to create a unified digital market
Headline News

The EU plans to create a unified digital market

11y Leighann Morris

The EU plans to create a unified digital market

The European Commission has unveiled plans to create a “digital single market”, which will unify video services and abolish mobile data roaming charge...

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