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View articleAs privacy concerns fuel debate in Washington, DC, companies are providing alternative methods of targeting that use non-personally identifiable infor...
View articleA marketer identifies what she'd like to see in behavioral targeting. Read More...
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View articleBehavioral targeting is like a toy two children are fighting over. Who will win? Read More...
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View articleThe behavioral targeting news we get lately is mostly lawsuits, acquisitions, name changes, and investigations. Is a stable partner base too much to a...
View articleHow behavioral targeting has failed at the information game. Read More
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View articleIs there a place for behavioral targeting in the political arena? Read More...
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View articleFor data portability, including Facebook Connect, to work, both consumers and marketers must behave responsibly. Read More...
View articleThere's already a thin line between a consumer's right to privacy and a publisher's desire to serve up only relevant advertising. Now that line is bec...
View articleUPDATED: Gannett bought out the ownership stakes of McClatchy and Tribune in separate transactions. Read More...
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