In companies, just like with ballplayers, the ability to stand the test of time and build something bigger and lasting is what defines greatness. Read...
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View articleThe FTC said that the company would be paying a record fine in the Safari cookies case. Read More...
View articleMeasuring social as part of a formalized process will provide insight into your results and help you make data-driven decisions. Read More...
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View articleChief Privacy Officer Brendon Lynch reaffirmed the company's plans to automatically enable Do Not Track in the upcoming version of Internet Explorer. ...
View articleFinding success in social media is not just a factor of producing great Facebook pages or engaging viral videos, but leveraging the data to drive ongo...
View articleEvery organization can and should open their eyes to the trends in their audience and their business. Read More...
View articleMarketing on-the-fly is the key to delivering relevance in digital marketing. Read More...
View articleThe new wave of digital marketing management tools has given today's CMO the ability to measure, normalize, and rationalize marketing. Read More...
View articleConsider these two approaches to grab the leads via social media. Read More...
View articleAlso news from PubMatic, Shiny Ads and Promodity. Read More...
View articleInfographics have fast become one of the most popular ways of conveying facts and figures into fun and entertaining ways to relate your data to the pe...
View articleExtending brand voice and messaging with emerging communications technology. Read More...
View articleConsider the responsive design approach for your mobile email communications. Read More...
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View articleStart with your business objective, invest in research, know what success looks like, and look at the big picture. Read More...
View articleThe worldwide agency is partnering with the DG-owned digital ad management firm. Read More...
View articleOur industry is full of buzzwords and transmedia is one that has become harder to ignore. Read More...
View articleClickZ's Facebook Casebook is a free collection of Facebook campaign case studies from large and small brands like Nutella, Taco Bell, Orabrush, and m...
View articleDG's MediaMind worked with NBC Olympics to develop a custom online ad format. Read More...
View articleQuarterly performance reviews give clients the business-relevant information they want and a level of frequency that enables timely optimization, with...
View articleSix tips to drive direct sales and ROI for your video campaigns. Read More...
View articleThe next generation of interactive experiences will come from the ability to dynamically access and blend two or more of these data types together. Re...
View articleThis year, several major brands stirred up a little controversy by attempting to use the positivity and energy surrounding the events to reinvent thei...
View articleWith increasing social presence, it's become even more critical for brands to have a content strategy in place. Consider these factors. Read More...
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