Permission marketing isn't just about "getting" permission. It's not just a box with a check in it or a prospect or customer saying "Yes." These are j...
View articleLike a jam session by a band 15 years past its prime, the debate over Napster's effect on music sales just will not end. According to Cyber Dialogue, ...
View articleThanks to the Internet, more people have the option of working from home. So it should come as no surprise that the percentage of US home office PC ho...
View articleSolar power is no longer the proprietary domain of marooned survivalists, crunchy granola-types, and off-the-gridders. Solar tech got a huge bounce fr...
View articleHow do you greet a first-time subscriber, buyer, or prospect? If you send an email, what do you include to not only inform, but also keep people inter...
View articleIn the field of search engine optimization, cloaking has come under fire regarding whether or not it is a legitimate, ethical, online marketing strate...
View articleMany companies are actively pursuing an e-business strategy, but few see it as a critical success factor, either now or in the near future, according ...
View articleEver since the spring 2000 dot-com meltdown, the "talkaloti" have rolled their eyes and nodded knowingly that they all saw this coming. It's open seas...
View articleShawn would like to publicly thank most of the affiliate managers out there, because their lack of communication with affiliates makes him stand out. ...
View articleWhile checking out FuckedCompany.com, a publication that focuses on the faults and foibles of dead and dying dot-coms, Andy ran across a mention of Wo...
View articleOne way to spot good online creative is to see whether it "personalizes" the message. Does it "touch a nerve" with your target audience? Does it push ...
View articleStrong branding is all about creating a story or, if a story already exists, making it spin off the product and the brand. Fascinating stories quite o...
View articleThe central concern of current web design is saving time. Online readers belong to the time-starved generation, and any design that wastes their time ...
View articleOne of the assumptions in the early days of the web was that it was a level playing field. Low entry costs allowed the little guy to compete against t...
View articleThe Internet Corporation for Assigned Names and Numbers (ICANN) approved the creation of the first new top-level domain names since the 1980s. Moving ...
View articleThe increase in demand for legitimate search engine optimization (SEO) services has been building over the past few years as more and more clients wan...
View articleKeeping track of your readers' preferences for HTML or text-only email newsletters can be daunting. But deciding to honor those preferences may be an ...
View articleNeil participated in a London conference that focused on how to further fan the flame of entrepreneurship in the U.K. He went over thinking that the U...
View articleThe best PR programs have one thing in common: They all start with positioning. Positioning is the evolution of a dubious process that used to be call...
View articleNew start-ups are focusing on the web's second gold rush applications. Often they are the brainchild of a technologist and have great back-end capabil...
View articleOK, so you don't need a PC to access the Internet these days with the advent of Web phones and Palm this and Palm that, but perhaps you were wondering...
View articleOnline B2C sales in the US will grow from an estimated $25 billion in 1999 to $152 billion in 2002 and $233 billion in 2004, according to Giga Informa...
View articleThe Top 20 e-tailers of June 2000, according to PC Data Online. Read More...
View articleThere's no end to the extent to which people will pamper their pooches and puddy cats. Not surprisingly, pet obesity has reach epidemic proportions in...
View articleAlmost half of the US households that purchased a new vehicle in the six months leading to March of 2000 used the Internet in the buying process, prov...
View articleQuod volimus credimus libenter. Four words that should be tattooed on the forehead of every online entrepreneur. If your Latin is a mite rusty, the tr...
View articleSuccessful online pharmacies will move beyond improving infrastructure to providing high-level services that will enable patients to comply with drug ...
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