The brand is working with Chaotic Moon Studios to develop a table from which customers can place orders with the help of their mobile devices and it h...
View articleThe Facebook campaign, which says it gives sinus pain and congestion sufferers "a chance to press rewind on life," asks consumers to describe experien...
View articleThe brand’s "Unbelievable" campaign in the U.K. includes Vine billboards and an augmented reality bus shelter, as well as a YouTube channel with new w...
View articleThe video initiative features quick, six-second makeup and beauty video tutorials available on Twitter, Facebook, and Instagram. Read More...
View articleThe Macy’s exclusive clothing brand has launched an Instagram-heavy campaign for its Millennial consumers that will provide music and other digital co...
View articleThe brand’s Pink Nation app, which is available for iPad, iPhone, and Android devices, is in the middle of a spring break takeover that includes a sca...
View articleHeineken continues its social experiments to get guys out of their comfort zones in #DateInABox, a Twitter and Instagram Valentine’s Day promo that wi...
View articleThe brand’s #CommitToGreatness campaign includes a dating profile and the promise of a lifetime of free pizza for the lucky person who can sweep it of...
View articleThe brand is teaming up with three popular Pinterest users to create limited-time party-planning collections that will roll out throughout 2014. Read ...
View articleAirbnb, Fon, and Withlocals - it's time to start paying attention to these businesses that are disrupting the economy, which provide services to custo...
View articleA limited-time New York Fashion Week pop-up shop for the brand’s Daisy perfume used tagged social media mentions as currency and rewarded the most cre...
View articleThe multi-channel effort includes Twitter, Facebook, Pinterest, and Instagram and is meant to embody the brand’s "Live Young" philosophy. Read More...
View articleThe coffee company asked Pinterest fans for inspiration for a new coffee blend and it is celebrating the launch with a living Pinterest board at the M...
View articleWhat's in store for e-commerce in Asia? Singapore's up and coming online marketplace provides a snapshot. Read More...
View articleHave we really fallen so far that simply doing the job puts us in the category of wowing a customer? Columnist Mark Quinn examines the WOW factor in r...
View articleAdrien de Wolkoff, senior manager for Rakuten talks about the e-commerce giant's focus in content marketing and advice on managing search engine marke...
View articleReports from Adobe,IBM, Skava and Kenshoo invariably confirm that mobile shopping is taking front seat,as demonstrated by soaring figures during Thank...
View articleBlack Friday and Cyber Monday are now over -- here are the main takeaways from this year and tips for marketing effectively in 2014. Read More...
View articleWhether a teenage boy picks his date up in a shiny Mercedes or a limping Yugo, acting like he drives a Mercedes can pay big dividends. Dates — and cus...
View articleWhile Alibaba's Taobao is the preferred choice to start an e-commerce business in China, is it the perfect environment for all businesses? Read More...
View articleAugmented reality is a great method to help consumers truly experience what your product has to offer. It delivers a "fun" factor no other method can,...
View articleLooking to scare up some profits, no tricks needed? Two retailers share how they got creative with their digital marketing and advertising to sell Hal...
View articleLearn how Inbound Marketing is making a huge impact in eCommerce and discover ways to start making that impact in your shop. Read More...
View articleThe product brings user-generated content to brand sites and helps turn loyal fans into revenue generators, the company says. Read More...
View articleIt doesn't matter how strong, loud, or long your message is - it's all about how relevant you are to your audience. Read More...
View articleThe primary reason for the lack of sales attribution is that marketers have failed to recognize digital could serve both as a consumer touch point as ...
View articleBy improving the industry as a whole, we guarantee that the playing field we're competing on is improving our product and helping our customer enjoy a...
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