Email Copy for the Next Economy
Email

Email Copy for the Next Economy

24y Chris Maher

Email Copy for the Next Economy

Email that speaks to executives: a five-point checklist. Read More...

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602Pro LAN Suite 2002 Goes Wide But Not Deep
Email

602Pro LAN Suite 2002 Goes Wide But Not Deep

24y Nelson King

602Pro LAN Suite 2002 Goes Wide But Not Deep

602Pro LAN Suite 2002 cohesively bundles mail server, Web server, fax server, proxy server, and DHCP server components into one product. But organizat...

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Postini Pro and Con
Email

Postini Pro and Con

24y Team ClickZ

Postini Pro and Con

Members of the ISP-Tech list discuss, yes, the pros and cons of various spam and anti-virus technologies, starting with Postini’s service for ISPs. Re...

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A Viable Unix Alternative
Email

A Viable Unix Alternative

24y Team ClickZ

A Viable Unix Alternative

MailStudio 6.0 is an SMTP- and POP-compliant mail server that integrates with a calendar server to provide a Solaris- or Linux-based, high-performance...

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IMAP vs. POP3
Email

IMAP vs. POP3

24y rumo

IMAP vs. POP3

Members of the ISP-Tech list discuss the difference between IMAP and POP3 mail systems and suggest valid uses for both. Read More...

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Direct Response Email 101
Email

Direct Response Email 101

24y Paul Soltoff

Direct Response Email 101

Tricks of the email trade: Getting them to open it, read it and act on it -- by making your offer compelling. Read More...

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Don’t Annoy Subscribers -- Until They Ask You To
Email

Don’t Annoy Subscribers -- Until They Ask You To

24y Edward Grossman

Don’t Annoy Subscribers -- Until They Ask You To

Best Practices vs. Screw the Rules: I’ll listen to my subscribers. Read More...

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Conference Blog: Earthquakes, Wizards, Words and Email Stats
Email

Conference Blog: Earthquakes, Wizards, Words and Email Stats

24y Debbie Weil

Conference Blog: Earthquakes, Wizards, Words and E...

A recent conference wasn’t as earth moving as last year’s event -- but did inspire our intrepid columnist to try her hand at blogging. Read More...

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Handspring Releases Treo Mail
Email

Handspring Releases Treo Mail

24y Gretchen Hyman

Handspring Releases Treo Mail

New email service provides tight integration with Microsoft Outlook/Exchange or POP3 accounts to send and receive email from anywhere a user travels w...

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Are You Watching Your ROI?
Email

Are You Watching Your ROI?

24y Jackie Gallogly and Lynne Rolls

Are You Watching Your ROI?

Nothing impresses management like having your numbers in line and being able to prove the success of what you are managing. Jackie gives us a short le...

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Impact Engine
Email

Impact Engine

24y Team ClickZ

Impact Engine

Impact Engine is a online eMarketing solution company for creating, delivering, and tracking, high-impact multimedia presentations via email. Read Mor...

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Part Art, Part Science, Part 4: Measure and Analyze
Email

Part Art, Part Science, Part 4: Measure and Analyze

24y Al DiGuido

Part Art, Part Science, Part 4: Measure and Analyz...

Now that you’ve established goals and implemented a plan to reach them, how do you determine whether you’ve succeeded? Read More...

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IM Rules in Spain, Brazil
Email

IM Rules in Spain, Brazil

24y Bob Woods

IM Rules in Spain, Brazil

A new study says consumer IM is more dominant in Spain than its EU neighbor Denmark. But e-mail is still the king of Internet communications. Read Mor...

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Swedes, Danes, and Dutch Lead European Usage
Email

Swedes, Danes, and Dutch Lead European Usage

24y Robyn Greenspan

Swedes, Danes, and Dutch Lead European Usage

Computer users are in the minority in Europe but those that do use a PC cite email exchange as their primary activity. Read More...

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Actis eMarketing
Email

Actis eMarketing

24y Team ClickZ

Actis eMarketing

Actis eMarketing offers professional online marketing consulting services and solutions for companies. Read More...

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A Sneak Preview of NetWin’s SurgeMail
Email

A Sneak Preview of NetWin’s SurgeMail

24y Dee-Ann LeBlanc

A Sneak Preview of NetWin’s SurgeMail

Dee-Ann LeBlanc examines the next generation of Dmail: NetWin’s SurgeMail. How does it live up to its venerable predecessor? Read More...

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Get More Personal -- by Reading Your Email Aloud
Email

Get More Personal -- by Reading Your Email Aloud

24y Nick Usborne

Get More Personal -- by Reading Your Email Aloud

Do your email messages to customers sound personal or like they’ve been penned by a faceless corporation? One way to find out is by reading them out l...

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Context Matters
Email

Context Matters

24y Chris Maher

Context Matters

Before you craft your email marketing messages, carefully consider the context in which they’ll be received. Read More...

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Media Buyers Prefer Quality over Quantity
Ad Industry Metrics

Media Buyers Prefer Quality over Quantity

24y Robyn Greenspan

Media Buyers Prefer Quality over Quantity

Most e-mail marketers opt for permission-based lists and take great measures to target legitimate recipients. Read More...

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Will Email Go the Way of Banner Ads?
Email

Will Email Go the Way of Banner Ads?

24y Paul Soltoff

Will Email Go the Way of Banner Ads?

Email marketing is hot. So were banner ads, once. This time, marketers can act to save the value and integrity of the medium. But they’d better hurry ...

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Spam Solution: Charge for Commercial Email
Display Advertising

Spam Solution: Charge for Commercial Email

24y Declan Dunn

Spam Solution: Charge for Commercial Email

Declan predicts marketers will soon pay for guaranteed delivery of spam-free commercial email. Until then, a carelessly worded message could land your...

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Maccel Group Case Study
Email

Maccel Group Case Study

24y Heidi Anderson

Maccel Group Case Study

When one company switched from direct mail to email to promote its seminars, its costs were cut in half while attendance soared 240 percent. Read More...

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Applied Information Group
Email

Applied Information Group

24y Team ClickZ

Applied Information Group

Applied Information Group is a PC-based e-service bureau and software developer for database management, e-marketing, and direct mail applications. Re...

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B2B E-Newsletter Launch: A Handy Checklist
Email

B2B E-Newsletter Launch: A Handy Checklist

24y Debbie Weil

B2B E-Newsletter Launch: A Handy Checklist

Launching an e-newsletter is on your short list of marketing tasks. Here’s what you need to do to make it happen. Read More...

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Cyberlogtech
Email

Cyberlogtech

24y Team ClickZ

Cyberlogtech

Cyberlogtech provides e-marketing solutions and a self-managed permission-based email platform called Powered E-Mail. Read More...

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Email by the Numbers: What Do Consumers Think?
Email

Email by the Numbers: What Do Consumers Think?

24y Jackie Gallogly and Lynne Rolls

Email by the Numbers: What Do Consumers Think?

Internet users prefer email over everything -- with the possible exception of brushing their teeth. Read More...

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Oh! You Do Spam.
Email

Oh! You Do Spam.

24y Jeanne Jennings

Oh! You Do Spam.

Is email marketing headed the way of telemarketing -- disliked and not respected? Are we killing the goose that lays the golden egg? Jeanne gives you ...

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