Facebook is reportedly in “alpha” stage testing of a new standalone mobile news app. The product - part of the ‘Facebook for Business’ initiative - wo...
View articleTinder was recently criticised by Vanity Fair in a scathing article about the dating app's transformation of the relationship landscape. Instead of ke...
View articleNext week, the IAB is releasing a statement each day clarifying its position on one of the five biggest issues facing digital advertising through the ...
View articleIt seems that Google forgot to check if the domain name for its new venture Alphabet had been taken before pushing forward. Alphabet.com is currently ...
View articleAdvertisers are increasingly using TV audience data to better inform their digital video campaigns and produce more cohesive cross-channel advertising...
View articleGoogle will rebrand under new parent company ‘Alphabet’, an official Google blog post announced on Monday. Read More...
View articleGlobally, 71 per cent of the people who bought cars in the past year said that fellow consumers influenced their decision to purchase. Are customer re...
View articleEvery week, we bring you a round-up of the hottest stories from the last seven days: essential reading for the digital marketing world. In a week wher...
View articleMore than half of all Fortune 500 companies have gone bankrupt, been acquired, ceased to exist, or fallen out of the index since the rise of digital. ...
View articleConsumers’ attention spans are only getting shorter, according to new research from Oracle. How do you get them to focus on your marketing messages lo...
View articleSocial media is a powerful tool for brands to keep tabs on what their customers are saying. How can you use it to turn complaints into positive conver...
View articleThe women’s interest channel, promising to tell stories from a female perspective, sees Unilever coming on board as brand partner. Read More...
View articleWhat else has been happening in marketing land in this momentous week when .rising became ClickZ UK? Check out our weekly round-up to get all the esse...
View articleFacebook's second quarter performance report is out, and unsurprisingly results show that revenue from mobile advertising is growing at a rapid pace. ...
View articleDespite beating expectations (even their own!) for the second quarter results, Jack Dorsey, the interim CEO, has come out and said that he is "not sat...
View articleEvery week, we bring you a round-up of the hottest stories from the last seven days: Essential reading for the digital marketing world. This week we'v...
View articleMillennials may not be as mobile-savvy as we had previously thought. A recent YouGov poll revealed that 15% of Britain’s 18-34 year-olds who own a sma...
View articleMicrosoft has launched 'Send', a new email-based messaging app designed for speed with “no signatures, subject lines, or salutations required." Read M...
View articleWondering what marketing will look like in 2020? Here six visionaries pick the trends reshaping the industry. Read More...
View articleNew data indicates that quarterly global spend on Facebook advertising has grown 114% year on year, with 63% of Facebook ad budgets directed towards m...
View articleTech giant Huawei has announced an increase in smartphone sales of 36% in the first half of the year. The company’s overall revenue has grown 30% to £...
View articleAfter Apple failed to sell as many iPhones in its third quarter as analysts had hoped, more than $66bn of Apple’s value has been wiped due to fear tha...
View articleA recent survey of consumer perceptions of innovative tech brands found that identification with brands and innovation has broadened. This year, seven...
View articleAmazon’s first-ever Prime Day failed to overtake Black Friday as the preferred shopping day of the year, according to data from ad tech firm Magnetic....
View articleA new report by Google and Pixability found that the average spend of the top 100 advertisers on YouTube is up a whopping 60%, and the number of adver...
View articleThe Pew Research Center study of more than 2,000 Americans found that for both Facebook and Twitter, 63% of users surveyed said they were getting news...
View articleOrganisations adopting social media techniques pass through three distinct stages of maturity, according to the experts at Hootsuite. What stage are y...
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