Everything you need to know about Airbnb's Apple Watch app
Disruptive MarTech

Everything you need to know about Airbnb's Apple Watch app

11y Leighann Morris

Everything you need to know about Airbnb's Apple W...

A concise breakdown of Airbnb's new Apple Watch app, including its aims, new features, and design process. Read More...

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Game developer Nektan launches digital marketing service
Disruptive MarTech

Game developer Nektan launches digital marketing service

11y George Carey

Game developer Nektan launches digital marketing s...

Mobile gaming developer Nektan has launched a digital marketing division in conjunction with Betfred founder Fred Done and Warren Jacobs, managing dir...

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Malcious ads running on Match.com
Disruptive MarTech

Malcious ads running on Match.com

11y Leighann Morris

Malcious ads running on Match.com

Malicious adverts are currently running on Match.com’s UK dating website, which capture clickers and expose them to ransomware, security company Malwa...

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Gmail native ads now available to Adword users
Disruptive MarTech

Gmail native ads now available to Adword users

11y George Carey

Gmail native ads now available to Adword users

Advertisers can now access native ads, which resemble normal emails, in the web and mobile versions of Gmail, directly through AdWords. Read More...

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Google Chrome to auto-pause Flash ads by default
Disruptive MarTech

Google Chrome to auto-pause Flash ads by default

11y Leighann Morris

Google Chrome to auto-pause Flash ads by default

It looks like Flash is one step away from disappearing altogether: Google has decided to automatically pause “many” Flash ads in its Chrome web browse...

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Instagram's new shape options: How will it affect marketers?
Disruptive MarTech

Instagram's new shape options: How will it affect marketers?

11y Leighann Morris

Instagram's new shape options: How will it affect ...

Instagram is now allowing its 300 million users to post landscape and portrait videos and images for the first time. Until now, the Facebook owned pho...

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5 things you need to know about YouTube's new gaming app
Disruptive MarTech

5 things you need to know about YouTube's new gaming app

11y Leighann Morris

5 things you need to know about YouTube's new gami...

YouTube has launched its own video game streaming app and website, directly challenging Amazon’s Twitch in the growing gaming audience sector. Here ar...

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Facebook introduces 'Donate' button
Disruptive MarTech

Facebook introduces 'Donate' button

11y Leighann Morris

Facebook introduces 'Donate' button

Facebook is rolling out a new tool which allows users to make donations to charities with the simple click of a button. The ‘Donate’ button - which wa...

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Spotify apologises for new privacy policy
Disruptive MarTech

Spotify apologises for new privacy policy

11y Leighann Morris

Spotify apologises for new privacy policy

Spotify’s new privacy policy - which collects user contacts, photos, location, and media files from smartphones - has been heavily criticised for its ...

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Google and Twitter renew desktop search partnership
Disruptive MarTech

Google and Twitter renew desktop search partnership

11y Leighann Morris

Google and Twitter renew desktop search partnershi...

A recent Google update announcement has confirmed the renewal of an expired contract between the two companies, which could help boost engagement and ...

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Facebook introduces Pages Messaging for businesses
Disruptive MarTech

Facebook introduces Pages Messaging for businesses

11y Leighann Morris

Facebook introduces Pages Messaging for businesses

Facebook has introduced new communication features for Pages, including tools which allow customers to send private messages to businesses. Read More...

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Twitter to offer off-platform promoted tweets
Disruptive MarTech

Twitter to offer off-platform promoted tweets

11y Leighann Morris

Twitter to offer off-platform promoted tweets

Twitter plans to offer advertisers a new type of ad: Promoted tweets and videos that appear in other apps. Read More...

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HTML5 to Be New Industry Standard, Says IAB
Disruptive MarTech

HTML5 to Be New Industry Standard, Says IAB

11y Yuyu Chen

HTML5 to Be New Industry Standard, Says IAB

Advertisers have long used Flash to make interactive ads online, but the IAB is going to ditch Flash for HTML5 as the new industry standard. Read More...

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Facebook testing breaking news app
Disruptive MarTech

Facebook testing breaking news app

11y Leighann Morris

Facebook testing breaking news app

Facebook is reportedly in “alpha” stage testing of a new standalone mobile news app. The product - part of the ‘Facebook for Business’ initiative - wo...

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NASA needs help designing a smartwatch app for astronauts in space
Acquisition

NASA needs help designing a smartwatch app for astronauts in space

11y Leighann Morris

NASA needs help designing a smartwatch app for ast...

NASA needs you! Unfortunately not to fly to space, but rather to help design a smartwatch app that will assist astronauts living and working in space....

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Google’s ‘Buy now’ button: Not everyone's happy about it
Disruptive MarTech

Google’s ‘Buy now’ button: Not everyone's happy about it

11y Leighann Morris

Google’s ‘Buy now’ button: Not everyone's happy ab...

Following both Facebook and Pinterest who have worked with Shopify to expand their e-commerce capabilities - most noticeably in the form of a buy butt...

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Auto-play ads coming to Facebook Audience Network
Disruptive MarTech

Auto-play ads coming to Facebook Audience Network

11y Emily Alford

Auto-play ads coming to Facebook Audience Network

Facebook has just made app advertising a little bit easier by offering new features to its Audience Network including carousel ads and desktop video a...

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Twitter poised to add ‘buy’ button to platform
Disruptive MarTech

Twitter poised to add ‘buy’ button to platform

11y Leonie Mercedes

Twitter poised to add ‘buy’ button to platform

Twitter is preparing to launch itself as serious platform for ecommerce by adding a ‘buy’ button to its service, according to reports. Read More...

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Do you ‘haha’, ‘hehe’ or ‘lol’? Facebook has you pegged
Disruptive MarTech

Do you ‘haha’, ‘hehe’ or ‘lol’? Facebook has you pegged

11y Leonie Mercedes

Do you ‘haha’, ‘hehe’ or ‘lol’? Facebook has you p...

Facebook’s data team has discovered the most popular ways to laugh online, and found that whether you ‘haha’, ‘hehe’ or ‘lol’ can depend who you are. ...

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Yahoo hit by "malvertising" campaign
Disruptive MarTech

Yahoo hit by "malvertising" campaign

11y Leonie Mercedes

Yahoo hit by "malvertising" campaign

Yahoo became one of the latest victims of a malvertising attack last week, as a malware company bought ad space on the search engine’s sites to delive...

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Live TV streaming platform Magine launches in the UK
Disruptive MarTech

Live TV streaming platform Magine launches in the UK

11y Leonie Mercedes

Live TV streaming platform Magine launches in the ...

Stockholm-based live-streaming television service Magine TV, sometimes known as the ‘Spotify for TV’, is launching in the UK. Read More...

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Facebook develops ‘send message’ button for business interaction
Disruptive MarTech

Facebook develops ‘send message’ button for business interaction

11y Guest Writer

Facebook develops ‘send message’ button for busine...

Facebook has added a ‘Send Message’ button to its platform, allowing users to privately interact with businesses through advertisements on users’ news...

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New York Times to launch mobile ads targeted to daily 'moments'
Disruptive MarTech

New York Times to launch mobile ads targeted to daily 'moments'

11y Leonie Mercedes

New York Times to launch mobile ads targeted to da...

The New York Times (NYT) plans to launch a new type of mobile ad designed to engage readers depending on the time of day. Read More...

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YouTuber accuses Facebook of cheating to boost video views
Disruptive MarTech

YouTuber accuses Facebook of cheating to boost video views

11y Leonie Mercedes

YouTuber accuses Facebook of cheating to boost vid...

Video blogger Hank Green has accused Facebook of lying, cheating and stealing so it can declare itself the most popular video site. Read More...

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Twitter adds “trending news” tab to app
Disruptive MarTech

Twitter adds “trending news” tab to app

11y Leonie Mercedes

Twitter adds “trending news” tab to app

Yesterday Twitter unveiled a “news” tab for US users of the app, which will link to the latest news stories and discussions. Read More...

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Twitter bot corrects people who say “illegal immigrant”
Disruptive MarTech

Twitter bot corrects people who say “illegal immigrant”

11y Leonie Mercedes

Twitter bot corrects people who say “illegal immig...

Two US-based journalists have created a bot that suggests alternative terms to people who tweet the phrase “illegal immigrant”. Read More...

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Majority of online video will be watched on mobile devices by 2016
Disruptive MarTech

Majority of online video will be watched on mobile devices by 2016

11y Leonie Mercedes

Majority of online video will be watched on mobile...

Mobile devices will become the main platform for watching online video by next year, according to a report by ZenithOptimedia. Read More...

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