Huw Samuel, who has 152,200 followers, claimed that clips featuring product placement can run without any disclosure, speaking at the Guardian’s Chang...
View articleThe Apple Watch is opening up a whole new world for marketers - but what can brands realistically do on the device? Read More...
View articleThe FTC's upcoming workshop will focus on the potential benefits and privacy issues surrounding marketers' practice of tracking consumers on their mob...
View articleThe social media giant has unveiled a mobile payment feature for its Messenger app. Will this new product help Facebook conquer the peer-to-peer payme...
View articleReviewing campaigns from Coca-Cola, MasterCard, Walmart, and AT&T, the Mobile Marketing Association measured mobile's impact scientifically, and f...
View articleMicrosoft is launching a brand new browser, ditching the outdated and unpopular Internet Explorer and replacing it with an all-new version, in a bid t...
View articleA surprising 53 percent of small businesses don't have a website and their customers have already moved onto mobile devices. Learn the importance of r...
View articleSt Patrick's Day is the time of year we all conveniently cherish some vague trace of Irish blood in the family. An excuse to drink like a leprechaun, ...
View articleAs the 3D-print craze shows no signs of jamming – Argos has launched a microsite for jewellery enthusiasts to customise a range of 10 items, including...
View articleAlibaba recently demonstrated a facial recognition option called 'Smile to Pay' that would let shoppers pay for purchases on their smartphones by scan...
View articleWill visual search be the next big thing in digital? Blippar are pretty convincing... Read More...
View articleWhat better way to convey the perfect union of social and programmatic than to highlight the similarities between social and its feline centre-star. R...
View articleCyber-squatting – where online scammers strive to squat domain names to profit from someone else’s trademark – has risen dramatically since the introd...
View articleShopping app The Edit is bringing a swipe-style interface to fashion lovers in a bid to merge the fashion-centric, mobile-savvy consumer with the onli...
View articleWith Apple's new smart watch grabbing so much attention (and sales), its not surprising that traditional timepiece companies like Swatch are adapting ...
View articleAs the Apple Watch causes a storm, Conjure, a company that creates apps for brands, released timely data on the UK's attitudes to smart watches. Read ...
View articleCars are fast becoming the next "connected" space, and so the battle for who will gain control over the operating systems is beginning to be waged. Wh...
View articleWhen the deal goes through, Snapchat would be among the latest Silicon Valley startups Alibaba has backed. Read More...
View articleMarketers are sometimes seeing more accurate data from their mobile video channels than desktop channels. Why is this happening? And how can you capit...
View articleKenshoo has announced an update to its Kenshoo Anywhere mobile app, making Kenshoo Anywhere the industry’s first app that enables marketers to manage ...
View articleDoes the language marketers use have an effect on how successful our digital campaigns are? If we change the words we use, could we stack the deck in ...
View articleMobile is a key channel for accessing social media platforms in Indonesia and other emerging Asian markets – especially for Facebook. Read More...
View articleApple's CEO Tim Cook unveiled the Apple Watch today, the company's first foray into wearables. But while brands like Uber and W Hotels have already fo...
View articleVolkswagen has announced side assist technology in a tablet ad created by AlmapBBDO. See how it works. Read More...
View articleIs passing Google's mobile-friendly test good enough to ensure that your site is optimized the best it can be? Read More...
View articleA recent panel discussion joined marketers from Kellogg's, the Mobile Marketing Association, and Dropbox to discuss the limitations brands face when s...
View articlePopular mobile app Shazam is loved by all because it identifies the sounds that we can't. But what if it could identify sights? This expansion may hap...
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