Going On Vacation? Pack Your Laptop
Data insights

Going On Vacation? Pack Your Laptop

21y Sean Michael Kerner

Going On Vacation? Pack Your Laptop

Travelers are taking laptops everywhere, even on vacation. Read More...

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Internet Activity Index Identifies Cyclical Usage
Audience

Internet Activity Index Identifies Cyclical Usage

21y Enid Burns

Internet Activity Index Identifies Cyclical Usage

June's Internet Activity Index tracks consistency and seasonality in online usage. Read More...

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European Search Marketing to Grow Through 2007
Ad Industry Metrics

European Search Marketing to Grow Through 2007

21y Enid Burns

European Search Marketing to Grow Through 2007

Search engine marketing is set to reach three billion euros by 2010. Read More...

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Defining the Target to Target the Defined
Data insights

Defining the Target to Target the Defined

21y Andy Chen

Defining the Target to Target the Defined

'Be' is the beginning of behavior. Read More

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Hispanic Online Users Adopt Broadband
Audience

Hispanic Online Users Adopt Broadband

21y Enid Burns

Hispanic Online Users Adopt Broadband

Half of Hispanic online users have home broadband, 14 percent installed it in the past six months. Read More...

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Don't Let IT Keep You From Optimizing Your Site
Analytics

Don't Let IT Keep You From Optimizing Your Site

21y Jason Burby

Don't Let IT Keep You From Optimizing Your Site

When it's time to act on the data, be prepared for roadblocks and know you can overcome them. Read More...

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The Deadly Duo: Spam and Viruses, June 2005
Data insights

The Deadly Duo: Spam and Viruses, June 2005

21y Enid Burns

The Deadly Duo: Spam and Viruses, June 2005

Spam up, viruses down as summer begins. Read More

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Firefox Market Share Falters
Audience

Firefox Market Share Falters

21y Enid Burns

Firefox Market Share Falters

Firefox holds its own, but still owns less than 10 percent of browser share. Read More...

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Wireless Users Want Local Content
Data insights

Wireless Users Want Local Content

21y Enid Burns

Wireless Users Want Local Content

Wireless users prefer local alerts to next generation wireless service. Read More...

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Target Behavior on the Site Level
Data insights

Target Behavior on the Site Level

21y David Rittenhouse

Target Behavior on the Site Level

Technology use itself is a targetable behavior. Read More

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Ad Dollars Increase Purchase Influence Online
Ad Industry Metrics

Ad Dollars Increase Purchase Influence Online

21y Enid Burns

Ad Dollars Increase Purchase Influence Online

Ad dollars spent online can increase a product's influence over potential buyers. Read More...

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What Are Your Best Customers Doing on Your Web Site?
Analytics

What Are Your Best Customers Doing on Your Web Site?

21y Brian Teasley

What Are Your Best Customers Doing on Your Web Sit...

Knowing how customers behave on your Web site can improve sales, marketing, and even the site itself. Read More...

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Wedding Goers Shop Online for Gifts
Audience

Wedding Goers Shop Online for Gifts

21y Enid Burns

Wedding Goers Shop Online for Gifts

Wedding-goers are going online this season to purchase gifts for the special occasion. Read More...

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High-Speed Internet Subscribers Revved in 2004
Data insights

High-Speed Internet Subscribers Revved in 2004

21y Enid Burns

High-Speed Internet Subscribers Revved in 2004

High-speed Internet subscriptions increased to 37.9 million in 2004. Read More...

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The Science of Behavioral Targeting
Data insights

The Science of Behavioral Targeting

21y Andy Chen

The Science of Behavioral Targeting

Science is the new media art -- particularly in online media. Read More...

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Spyware and Adware Change Online User Behavior
Ad Industry Metrics

Spyware and Adware Change Online User Behavior

21y Enid Burns

Spyware and Adware Change Online User Behavior

Many Internet users don't know the definitions of 'spyware' and 'adware,' yet online behavior is changing as they learn to avoid intrusive software. R...

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Web Analytics: A Multiuse Tool
Audience

Web Analytics: A Multiuse Tool

21y Enid Burns

Web Analytics: A Multiuse Tool

Marketers utilize Web analytic tools for customer analytics. Read More...

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June Monthly Stat Pack
Audience

June Monthly Stat Pack

21y ClickZ Stats Staff

June Monthly Stat Pack

ClickZ Stats' monthly round-up of stories containing tables, charts and graphs. Read More...

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Implement and Manage an ASP Analytics Solution
Analytics

Implement and Manage an ASP Analytics Solution

21y Jason Burby

Implement and Manage an ASP Analytics Solution

A few hazards to mitigate to ensure data are accurate and actionable. Read More...

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Adoption of Portable Media Players is Slow
Audience

Adoption of Portable Media Players is Slow

21y rumo

Adoption of Portable Media Players is Slow

Portable media players will only reach 17 percent of online households by 2010. Read More...

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The Search for Hidden Meaning
Data insights

The Search for Hidden Meaning

21y Rob Graham

The Search for Hidden Meaning

Each ad has a specific message for a specific demographic or target audience. But hidden meanings and biases can obscure the message. Read More...

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Top 50 Advertisers by Media Value in May, 2005
Ad Industry Metrics

Top 50 Advertisers by Media Value in May, 2005

21y rumo

Top 50 Advertisers by Media Value in May, 2005

Top 50 Advertisers by Media Value in May, 2005 Read More...

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Advancements to Help Analyze Your Data
Analytics

Advancements to Help Analyze Your Data

21y Brian Teasley

Advancements to Help Analyze Your Data

What's faster,better, more accurate, and less expensive in analytics technology. Read More...

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Pay-Per-Call: A Viable Lead
Ad Industry Metrics

Pay-Per-Call: A Viable Lead

21y Enid Burns

Pay-Per-Call: A Viable Lead

Estimates from The Kelsey Group say pay-per-call will reach generate gross revenues of between $1.4 and $4 billion by 2009. Read More...

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The Lean, Mean Targeting Machine
Data insights

The Lean, Mean Targeting Machine

21y Andy Chen

The Lean, Mean Targeting Machine

Behavioral targeting as lean production model. Read More

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Web Analytics: The Best Job of All?
Analytics

Web Analytics: The Best Job of All?

21y Jason Burby

Web Analytics: The Best Job of All?

What makes a successful, business-focused Web analyst? Read More...

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Best Rate Guarantees Lures Travelers from Aggregator Sites
Ad Industry Metrics

Best Rate Guarantees Lures Travelers from Aggregator Sites

21y Enid Burns

Best Rate Guarantees Lures Travelers from Aggregat...

Hotels want travelers to book at their own Web sites. Best rate guarantees and incentives entice users from aggregator sites. Read More...

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