Broadband's Reach Gets Broader
Data insights

Broadband's Reach Gets Broader

23y Robyn Greenspan

Broadband's Reach Gets Broader

Internet users are disbanding dial-up for high-speed, as global sales of broadband modems in 2002 increased by 52 percent. Read More...

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Office Limits on Net Aren't Productive
Audience

Office Limits on Net Aren't Productive

23y ClickZ Stats Staff

Office Limits on Net Aren't Productive

Research indicates that office workers more than make up for personal time spent on the Web, and at-work usage has little impact on productivity. Read...

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December 2002 Internet Usage Stats
Audience

December 2002 Internet Usage Stats

23y ClickZ Stats Staff

December 2002 Internet Usage Stats

The average activity for a Web user in December 2002, as reported by Nielsen//NetRatings Inc. Read More...

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Online Sales Tax? No Big Deal
Audience

Online Sales Tax? No Big Deal

23y Beth Cox

Online Sales Tax? No Big Deal

Despite all the moaning by e-tailers, such a tax is inevitable and will not impede the growth of e-commerce, says a new industry study. Read More...

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Touchdowns, Taxes, and Tragedy
Audience

Touchdowns, Taxes, and Tragedy

23y Robyn Greenspan

Touchdowns, Taxes, and Tragedy

The most popular U.S. search terms for last week reveal the collective interests of the online population. Read More...

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Searching for Satisfaction
Audience

Searching for Satisfaction

23y Robyn Greenspan

Searching for Satisfaction

E-tailers that help online shoppers save time and money are likely to improve customer satisfaction, according to research that demonstrates the influ...

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Traffic Patterns of December 2002
Audience

Traffic Patterns of December 2002

23y ClickZ Stats Staff

Traffic Patterns of December 2002

Nielsen//NetRatings analyzes who is going where on the Web, and for how long. Read More...

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Wedding Bells
Analytics

Wedding Bells

23y Mark Sakalosky

Wedding Bells

Find the right approach to collecting your dream customers' data -- it's a match made in heaven! Read More...

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Net Has Both Supporters, Skeptics
Audience

Net Has Both Supporters, Skeptics

23y Mark Berniker

Net Has Both Supporters, Skeptics

A new global study of the Internet reveals that both use and skepticism about the credibility of content is growing. Read More...

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Post-Game Super Bowl Scores
Ad Industry Metrics

Post-Game Super Bowl Scores

23y Robyn Greenspan

Post-Game Super Bowl Scores

Internet traffic to SuperBowl.com broke records as more than 43 million households watched it on TV, but a portion of the viewers were only interested...

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Exposure, Sales by Affiliation
Ad Industry Metrics

Exposure, Sales by Affiliation

23y Robyn Greenspan

Exposure, Sales by Affiliation

Affiliate, or referral, programs have emerged as a valuable option for marketers suffering through online advertising woes, and those that cultivate l...

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Online Ads Are Bigger, Richer
Ad Industry Metrics

Online Ads Are Bigger, Richer

23y Brian Morrissey

Online Ads Are Bigger, Richer

In its quarterly ad-serving report, DoubleClick says online advertisers are relying on larger ads and using more rich media. Read More...

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Beyond the Log Files
Analytics

Beyond the Log Files

23y Melaney Smith

Beyond the Log Files

How to determine if you use the right metrics and tools to monitor progress. Read More...

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E-mail Down Under
Data insights

E-mail Down Under

23y Robyn Greenspan

E-mail Down Under

The huge spam problem is making it difficult for some companies to manage their inboxes. Read More...

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Hispanics Do More Online
Audience

Hispanics Do More Online

23y Brian Morrissey

Hispanics Do More Online

Now the second-largest ethnic group in the U.S., Hispanics are rapidly taking to the Net and spending more time online. Read More...

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Handhelds Hit Slump in 2002
Audience

Handhelds Hit Slump in 2002

23y Kate Kaye

Handhelds Hit Slump in 2002

Lack of significant wireless progress and slow enterprise adoption are blamed for the decline in worldwide shipments. Read More...

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How to Be a Good Client
Ad Industry Metrics

How to Be a Good Client

23y Rebecca Lieb

How to Be a Good Client

Sure, you pay an agency, but don't sit back and relax (at least not if you want good results). Read More...

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U.S. Jobs Scarce, Workers Still Optimistic
Audience

U.S. Jobs Scarce, Workers Still Optimistic

23y Robyn Greenspan

U.S. Jobs Scarce, Workers Still Optimistic

Despite an eight-year high in the U.S. unemployment rate, employees and employers are hopeful about the future. Read More...

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Surfing with Seniors and Boomers
Audience

Surfing with Seniors and Boomers

23y Robyn Greenspan

Surfing with Seniors and Boomers

This burgeoning population is becoming more adept online, and will likely represent almost one-quarter of all online retail spending by 2007. Read Mor...

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Some Strides in Online Service
Audience

Some Strides in Online Service

23y Robyn Greenspan

Some Strides in Online Service

Results from a mystery e-shopping study revealed some improvement in customer service from the 2001 holiday season, but most of last year's recipients...

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Instant Replay, Maybe. Advertising, No Way
Analytics

Instant Replay, Maybe. Advertising, No Way

23y Mark Sakalosky

Instant Replay, Maybe. Advertising, No Way

Why is TiVo making nice with Madison Avenue? Read More...

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Online, Wireless Gaming Gaining
Audience

Online, Wireless Gaming Gaining

23y Robyn Greenspan

Online, Wireless Gaming Gaining

The gaming industry isn't playing around, evolving beyond the console to the Internet and wireless handsets. Read More...

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Gains Posted in German E-Shopping
Audience

Gains Posted in German E-Shopping

23y Robyn Greenspan

Gains Posted in German E-Shopping

Research attributes one-quarter of European Net-influenced sales to Germany, and the figure would likely be higher with greater credit card adoption. ...

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Broadband Surges in 2002, But Narrowband Declines
Data insights

Broadband Surges in 2002, But Narrowband Declines

23y Enid Burns

Broadband Surges in 2002, But Narrowband Declines

A new report shows that broadband adoption escalated to 59 percentyear-over-year in 2002, with seniors leading the way. Read More...

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Positive Signs for the Ad Industry
Ad Industry Metrics

Positive Signs for the Ad Industry

23y Robyn Greenspan

Positive Signs for the Ad Industry

Driven by corporate profits, retail sales, and consumer disposable income, the advertising industry could be poised for successive years of growth. Re...

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Analyzing the Ethics
Analytics

Analyzing the Ethics

23y Melaney Smith

Analyzing the Ethics

Every number cruncher's been there: Speak up or shut up? Put your foot down or keep your head down? Read More...

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Rising Tide Lifts E-Commerce Boats
Audience

Rising Tide Lifts E-Commerce Boats

23y ClickZ Stats Staff

Rising Tide Lifts E-Commerce Boats

An industry report finds that about 80 percent of online retailers saw revenue increases over the holidays, despite the generally dismal performance a...

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