Pen Pal Politicians Reach Voters
Ad Industry Metrics

Pen Pal Politicians Reach Voters

23y Robyn Greenspan

Pen Pal Politicians Reach Voters

A growing number of elected officials in the U.S. are finding that the power of the people may lie in the power of the Internet. Read More...

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Shoppers Gearing Up for Season
Audience

Shoppers Gearing Up for Season

23y Robyn Greenspan

Shoppers Gearing Up for Season

Online consumers are beginning to flex their e-commerce muscles in anticipation of the upcoming holidays. Read More...

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RIAA Was Right ... The Sky Is Falling
Audience

RIAA Was Right ... The Sky Is Falling

23y Beth Cox

RIAA Was Right ... The Sky Is Falling

It appears the music industry's fears were justified; new figures show that e-commerce music sales are down 25 percent as file sharing and CD-burning ...

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Gaming Industry Serious Business
Audience

Gaming Industry Serious Business

23y Robyn Greenspan

Gaming Industry Serious Business

Video game console revenue surpassed movie box office receipts in the U.S. for the second consecutive year, with substantial increases expected. Read ...

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Online Ad Gain Led by Classifieds
Ad Industry Metrics

Online Ad Gain Led by Classifieds

23y Robyn Greenspan

Online Ad Gain Led by Classifieds

Revenue may lie in the small print for the online advertising industry, as classified ads are identified as akey driver to 2003's growth. Read More...

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HDTV Future Unclear
Audience

HDTV Future Unclear

23y Robyn Greenspan

HDTV Future Unclear

While most households will own a high-definition-capable television set by 2008, not even half will actually be using the service. Read More...

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Everyday Metrics
Analytics

Everyday Metrics

23y Mark Sakalosky

Everyday Metrics

How can marketers gauge success on a daily basis? Read More

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China Poised for High-Speed Growth
Data insights

China Poised for High-Speed Growth

23y Robyn Greenspan

China Poised for High-Speed Growth

Broadband, particularly DSL, is expected to capture a significant amount of Chinese Internet users, satisfying governmental target rates of adoption. ...

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Top 50 U.S. Web and Digital Media Properties of September 2002
Audience

Top 50 U.S. Web and Digital Media Properties of September 2002

23y ClickZ Stats Staff

Top 50 U.S. Web and Digital Media Properties of Se...

The top Web and Digital Media Properties for the month of September 2002, according to comScore Media Metrix. Read More...

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E-gifting: The 'E' Stands for Europe
Audience

E-gifting: The 'E' Stands for Europe

23y Beth Cox

E-gifting: The 'E' Stands for Europe

Merchants across the pond are better at using integrated sales techniques, says an industry report predicting $15.77B in holiday sales there. Read Mor...

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E-Mail Works for Direct Marketing
Ad Industry Metrics

E-Mail Works for Direct Marketing

24y Christopher Saunders

E-Mail Works for Direct Marketing

Studies are showing that response rates are growing. Read More...

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E-Mail Response Time Lags
Data insights

E-Mail Response Time Lags

24y Robyn Greenspan

E-Mail Response Time Lags

E-businesses looking for a competitive edge, customer loyalty and high satisfaction scores may want to pay closer attention to their inboxes. Read Mor...

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Media Mixing for the Multicultural Market
Audience

Media Mixing for the Multicultural Market

24y Robyn Greenspan

Media Mixing for the Multicultural Market

Customized marketing campaigns are the most effective strategy for reaching different ethnicities. Read More...

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Colorful Growth in PDAs
Audience

Colorful Growth in PDAs

24y Robyn Greenspan

Colorful Growth in PDAs

Dynamic applications and increased availability are among the key drivers that could contribute to significant color display PDA growth, but power iss...

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Who Are Your Best Customers?
Analytics

Who Are Your Best Customers?

24y Melaney Smith

Who Are Your Best Customers?

Revenues are the tip of the iceberg. They often don't reveal the true value of your customers. Melaney tells you how to calculate customer profitabili...

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Semiconductor Outlook: Proceed With Caution
Audience

Semiconductor Outlook: Proceed With Caution

24y Christopher Saunders

Semiconductor Outlook: Proceed With Caution

In-Stat/MDR says 2003 will be better than 2002 for only a fraction of chipmakers with specific goals inmind, like automotive, wireless, or routing. Re...

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Broadband Hooks Up 13.1 Million
Data insights

Broadband Hooks Up 13.1 Million

24y Team ClickZ

Broadband Hooks Up 13.1 Million

Despite slowing growth, Jupiter Research finds that 21 percent of online households in the U.S. connect to broadband service providers for high-speed ...

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E-mail Efforts Can Impact Brand
Ad Industry Metrics

E-mail Efforts Can Impact Brand

24y Christopher Saunders

E-mail Efforts Can Impact Brand

The quality of online marketing and CRM efforts have an effect on loyalty, open rates and brand favorability, according to research from Quris. Read M...

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More Users, Less Trust
Audience

More Users, Less Trust

24y Robyn Greenspan

More Users, Less Trust

Even though fewer Americans trust the Internet now than they did at the end of last year, they are spending more money and engaging in more financial ...

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Affluent Americans Lead Web Growth
Audience

Affluent Americans Lead Web Growth

24y Nick Usborne

Affluent Americans Lead Web Growth

Advertisers' dream? Digital divide? Nielsen//Netratings' survey suggests a little of both. Read More...

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Fate of Direct Mail Favorable
Ad Industry Metrics

Fate of Direct Mail Favorable

24y Robyn Greenspan

Fate of Direct Mail Favorable

Like postal rates, the amount of direct mail seems to be steadily rising. Read More...

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A Rose by Any Other Name....
Analytics

A Rose by Any Other Name....

24y Mark Sakalosky

A Rose by Any Other Name....

Whatever you want to call it, using the results of one mailing to target the next can be a winning strategy. Read More...

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Multiple, Global Increases in Mobile
Data insights

Multiple, Global Increases in Mobile

24y Robyn Greenspan

Multiple, Global Increases in Mobile

It's becoming a wireless world as the number of U.S. households with multiple handsets rises, along with global usage. Read More...

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50% Of Software Firms Soon Will Vanish
Audience

50% Of Software Firms Soon Will Vanish

24y Kevin Newcomb

50% Of Software Firms Soon Will Vanish

It's "survival of the fittest" in the software industry. Read More...

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Searches Mostly Entertainment-Related
Audience

Searches Mostly Entertainment-Related

24y Robyn Greenspan

Searches Mostly Entertainment-Related

The top U.S. search terms for the last week reveal that many Internet users are looking for Halloween, recording artists, games, and sports. Read More...

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Web Server Statistics Page
Audience

Web Server Statistics Page

24y rumo

Web Server Statistics Page

internet.com's ServerWatch reports on surveys that examine the number and types of servers being used to power the Internet. Check the results of the ...

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IT Services Having Worse Year Than Thought
Audience

IT Services Having Worse Year Than Thought

24y Erin Joyce

IT Services Having Worse Year Than Thought

Downward revisions in IT spending data may come as no surprise to IT vendors. But analysts also see bright spots that suggest the slide in spending ma...

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