Readers: Don't Miss the Deadline to Weigh In on Do-Not-Track
Data insights

Readers: Don't Miss the Deadline to Weigh In on Do-Not-Track

15y Zachary Rodgers

Readers: Don't Miss the Deadline to Weigh In on Do...

Opportunity to influence the policy debate around online privacy. Read More...

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Quora Booms, But Will Marketers 'Follow'?
Data insights

Quora Booms, But Will Marketers 'Follow'?

15y Christopher Heine

Quora Booms, But Will Marketers 'Follow'?

Social answering service gets a big lift in user sign-ups, while marketers ponder the site's advertising potential. Read More...

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Smartphone Market Share: Android Bypasses Apple
Data insights

Smartphone Market Share: Android Bypasses Apple

15y Anna Maria Virzi

Smartphone Market Share: Android Bypasses Apple

The number of smartphones using Google's Android operating system exceed those using Apple's, comScore reports. Read More...

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Report: Online Holiday Spending Up by 12% in 2010
Data insights

Report: Online Holiday Spending Up by 12% in 2010

15y Anna Maria Virzi

Report: Online Holiday Spending Up by 12% in 2010

Sales on biggest online shopping day hit $1.03 billion, according to comScore. Read More...

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Top 25 U.S. Online Properties, November 2010
Audience

Top 25 U.S. Online Properties, November 2010

15y Jack Marshall

Top 25 U.S. Online Properties, November 2010

A look at the top 25 online properties in the U.S. during November, ranked by unique users. Read More...

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21 Social Media Predictions and Trends for 2011
Data insights

21 Social Media Predictions and Trends for 2011

15y Erik Qualman

21 Social Media Predictions and Trends for 2011

What companies will thrive or implode? What trends will take off or die? Here's one view. Read More...

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Digital Marketing Analytics Wish List for 2011
Analytics

Digital Marketing Analytics Wish List for 2011

15y Neil Mason

Digital Marketing Analytics Wish List for 2011

3 ways to make marketing analytics practices more effective. Read More...

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Online Privacy: What to Expect in 2011
Data insights

Online Privacy: What to Expect in 2011

15y Kate Kaye

Online Privacy: What to Expect in 2011

2011 could be the year the government cracks down on behavioral advertising in a meaningful way, as industry takes its last stand for self-regulation....

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Firefox Aims to Go Beyond Do-Not-Track
Data insights

Firefox Aims to Go Beyond Do-Not-Track

15y Jack Marshall

Firefox Aims to Go Beyond Do-Not-Track

Mozilla, developer of the popular software browser, says do-not-track alone is not a fix for privacy on the Web. Read More...

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Privacy vs. Security: What's the Real Cause for Concern?
Data insights

Privacy vs. Security: What's the Real Cause for Concern?

15y Andrea Fishman

Privacy vs. Security: What's the Real Cause for Co...

Failure to differentiate between consumer privacy and security of personal information could change the Web as we know it. Here are 3 what-if scenario...

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Social Networking: No Longer a Niche Market
Analytics

Social Networking: No Longer a Niche Market

15y Joe Nguyen

Social Networking: No Longer a Niche Market

Marketers that still consider social networking a niche market - it's time to wake up and face the data. Read More...

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Nearly Half U.S. Users View Video Ad in November
Data insights

Nearly Half U.S. Users View Video Ad in November

15y Jack Marshall

Nearly Half U.S. Users View Video Ad in November

Online video ads continue to reach more U.S. users, as publishers and networks serve more ads month-over-month. Read More...

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Still No Answers for Digital Pharma Marketers, Says FDA
Data insights

Still No Answers for Digital Pharma Marketers, Says FDA

15y Kate Kaye

Still No Answers for Digital Pharma Marketers, Say...

Food and pharma regulator won't issue draft guidance on online marketing related topics until Q1 at the earliest. Read More...

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Mark Zagorski Named CEO of Ad Data Firm Exelate
Analytics

Mark Zagorski Named CEO of Ad Data Firm Exelate

15y Douglas Quenqua

Mark Zagorski Named CEO of Ad Data Firm Exelate

Founding CEO Meir Zohar returns to native Israel, but will continue to work for the company. Read More...

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E-Commerce in Asia Pacific: Big Opportunity for a Growing Region
Analytics

E-Commerce in Asia Pacific: Big Opportunity for a Growing Region

15y Joe Nguyen

E-Commerce in Asia Pacific: Big Opportunity for a ...

As a brand or retailer, here are several things you need to consider when building your digital commerce strategy. Read More...

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Q&A: FTC’s Top Technologist Talks Data Tracking
Data insights

Q&A: FTC’s Top Technologist Talks Data Tracking

15y Kate Kaye

Q&A: FTC’s Top Technologist Talks Data Tracking

When the Federal Trade Commission says "do-not-track," what does it mean exactly? Read More...

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The U.S. Leads Global Social Media Adoption, Pew Report Finds
Data insights

The U.S. Leads Global Social Media Adoption, Pew Report Finds

15y Jack Marshall

The U.S. Leads Global Social Media Adoption, Pew R...

Over 40 percent of citizens in the U.S., Poland, Britain, and South Korea claim to make use of such services. Read More...

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Your Web Analytics Checklist
Analytics

Your Web Analytics Checklist

15y Neil Mason

Your Web Analytics Checklist

How well is your Web analytics system configured and how good is your data quality? A seven-point checklist. Read More...

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Few Opt Out of Behavioral Ads
Data insights

Few Opt Out of Behavioral Ads

15y Jack Marshall

Few Opt Out of Behavioral Ads

Better Advertising says current opt-out rate will have minimal effect on data-informed ad targeting. Read More...

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How to Get Your Boss Excited About Analytics
Analytics

How to Get Your Boss Excited About Analytics

15y Patrick Tam

How to Get Your Boss Excited About Analytics

To prevent being overwhelmed by a multitude of data sources, here are the key metrics you can use to impress your boss. Read More...

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Bing Search Share Edges Up in November
Data insights

Bing Search Share Edges Up in November

15y Jack Marshall

Bing Search Share Edges Up in November

Microsoft's Bing search engine grew its share of U.S. searches in November slightly as others fell. Read More...

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Impact of Tactical Promotions on Search
Analytics

Impact of Tactical Promotions on Search

15y Hari Shankar

Impact of Tactical Promotions on Search

These are the factors you need to consider to drive conversion for your tactical promotions during the festive season. Read More...

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Commerce Department Signals Support for Self-Regulation
Data insights

Commerce Department Signals Support for Self-Regulation

15y Kate Kaye

Commerce Department Signals Support for Self-Regul...

In new report, DOC calls for a new Privacy Policy Office to deal with commercial data. Read More...

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Holidays Report: Mobile Shoppers Want Coupons
Audience

Holidays Report: Mobile Shoppers Want Coupons

15y Christopher Heine

Holidays Report: Mobile Shoppers Want Coupons

With Asian- and African-Americans leading the way, 76 percent of survey respondents say cell phones will aid their holiday shopping. Read More...

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Building the Perfect RFP
Data insights

Building the Perfect RFP

15y Rob Graham

Building the Perfect RFP

Six ways to ensure your RFP attracts the best sites, networks, and target audiences. Read More...

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U.S. Mobile Ad Spend Up 138 Percent in 2010
Data insights

U.S. Mobile Ad Spend Up 138 Percent in 2010

15y Jack Marshall

U.S. Mobile Ad Spend Up 138 Percent in 2010

Google attracted the lion's share of mobile ad spend in 2010, thanks to its dominance in mobile search. Read More...

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Care About Do-Not-Track? Help Us Submit Comments to the FTC
Data insights

Care About Do-Not-Track? Help Us Submit Comments to the FTC

15y Zachary Rodgers

Care About Do-Not-Track? Help Us Submit Comments t...

Make yourself heard. Be part of ClickZ's feedback on a do-not-track mechanism for online ads. Read More...

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