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View articleIf we want digital marketing to succeed in capturing a larger piece of the "pie," we need to rethink the ability to take credit and instead focus on t...
View articleYouTube is clearly a must-use platform in the media mix of any brand marketer, but for the most ambitious, it's not enough. Read More...
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View articleA new Nielsen study commissioned by Facebook found that for certain age groups, especially younger demographics, Facebook can contribute incremental r...
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View articleGoogle+ will be terminating its Local app for iOS and will push users to migrate to Google maps for mobile instead. Read More...
View articleFor many regulators and privacy experts, the year of mobile meant becoming mired in the technology itself, or focused only on the new parties at the t...
View articleThe study suggests three ways that marketers could use native mobile experiences to reach their brand's target audience with Asia-Pacific leading the ...
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