Paramount Gives Away Next Jackass Movie Online
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Paramount Gives Away Next Jackass Movie Online

18y Matthew G. Nelson

Paramount Gives Away Next Jackass Movie Online

Free download of feature length movie to be sponsored by Blockbuster. Read More...

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Execs & Accounts for December 14, 2007
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Execs & Accounts for December 14, 2007

18y Matthew G. Nelson

Execs & Accounts for December 14, 2007

AKQA creates video spots for AOL News; Reprise Media hires a VP of sales development. Read More...

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Cellware Socializes Mobile
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Cellware Socializes Mobile

18y Enid Burns

Cellware Socializes Mobile

There's been talk about the mobile platform being perfect for social networking Read More...

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Congressman Laments Cold Shoulder from Google
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Congressman Laments Cold Shoulder from Google

18y Kate Kaye

Congressman Laments Cold Shoulder from Google

Congressman Joe Barton says Google dismissed his meeting requests, and is also part of a push for a House hearing on the DoubleClick acquisition. Read...

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Mobile Firm Aims to Capture Off-Deck Ad Dollars
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Mobile Firm Aims to Capture Off-Deck Ad Dollars

18y Enid Burns

Mobile Firm Aims to Capture Off-Deck Ad Dollars

Bytemobile's Unison Advertising Module finds green outside the walled garden of carrier decks. Read More...

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HGTV Launches Site Built Around Real Estate Listings
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HGTV Launches Site Built Around Real Estate Listings

18y Anna Maria Virzi

HGTV Launches Site Built Around Real Estate Listin...

Despite downturn in housing market, Scripps Networks Interactive expands beyond home decorating, remodeling, and gardening. Read More...

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Compete to Provide Competitive Search Analytics
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Compete to Provide Competitive Search Analytics

18y Matthew G. Nelson

Compete to Provide Competitive Search Analytics

Pre- and post-search behavior data reporting is part of new service Read More...

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Ford Explores Widget Advertising
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Ford Explores Widget Advertising

18y Matthew G. Nelson

Ford Explores Widget Advertising

Ford is getting into the widget advertising game, as starting next week the company is planning to run "grab-able" ads on AOL promoting the Sync voice...

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Romney Ran on Other Gay Sites: Story Prompts Major Nielsen Data Revision
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Romney Ran on Other Gay Sites: Story Prompts Major Nielsen Data Revision

18y Kate Kaye

Romney Ran on Other Gay Sites: Story Prompts Major...

Last month, The New York Times reported the campaign for Republican presidential primary contender Mitt Romney ran thousands of ad impressions on Gay....

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WSJ's Discordant Holiday Promotion
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WSJ's Discordant Holiday Promotion

18y Rebecca Lieb

WSJ's Discordant Holiday Promotion

Actually, it probably is too late. With Murdoch dropping hint after hint that his newly-acquired "Wall Street Journal" is likely to become free, why i...

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Sports Sites Talk a Big Engagement Game
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Sports Sites Talk a Big Engagement Game

18y Matthew G. Nelson

Sports Sites Talk a Big Engagement Game

In pitch to advertisers, sports sites play up ability of video, fantasy leagues to keep viewers on-site longer. Do advertisers care? Read More...

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Top 50 Advertisers by Media Value in September, 2007
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Top 50 Advertisers by Media Value in September, 2007

18y rumo

Top 50 Advertisers by Media Value in September, 20...

Rankings of the top 50 Internet advertisers by media value in September 2007. Read More...

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Ad Council Goes Social Route to Prevent High School Dropouts
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Ad Council Goes Social Route to Prevent High School Dropouts

18y Kate Kaye

Ad Council Goes Social Route to Prevent High Schoo...

For the just-launched extension of its high school dropout prevention campaign, the Council gets free display and text ads from the likes of Yahoo, AO...

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Execs & Accounts for December 12, 2007
Media

Execs & Accounts for December 12, 2007

18y Matthew G. Nelson

Execs & Accounts for December 12, 2007

Publicis creates positions for Nadel and Smith; Epsilon and Bazaarvoice both get Helzberg Diamonds; HipCricket hires Siegel. Read More...

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Internet Ad Spend Remains Strong; Other Media Show Weakness
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Internet Ad Spend Remains Strong; Other Media Show Weakness

18y Enid Burns

Internet Ad Spend Remains Strong; Other Media Show...

Online display advertising for the first nine months of 2007 reached $8.4 billion, a 17.2 percent increase over the same period last year. Read More...

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Happy Little Elves
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Happy Little Elves

18y Matthew G. Nelson

Happy Little Elves

Apparently it's a good time to be an elf Read More

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Google Expands YouTube Ad Partner Program
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Google Expands YouTube Ad Partner Program

18y Zachary Rodgers

Google Expands YouTube Ad Partner Program

YouTube says "millions" of video views a week are now earning revenue for its partners. Read More...

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Verizon Gets Evil-er
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Verizon Gets Evil-er

18y Rebecca Lieb

Verizon Gets Evil-er

Net neutrality opponent Verizon is busy on other fronts in its efforts to break the Internet -- and to profit in the process. Last June, the broadband...

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Pop-Up Ads in E-Mail? Eeek!
Media

Pop-Up Ads in E-Mail? Eeek!

18y Rebecca Lieb

Pop-Up Ads in E-Mail? Eeek!

An e-mail confirmation of a booking made on Orbitz just generated a moment of cognitive dissonance. The first line of the message (and hence the "prev...

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Microsoft to Sell Ads on CNBC.com
Media

Microsoft to Sell Ads on CNBC.com

18y Enid Burns

Microsoft to Sell Ads on CNBC.com

Microsoft continues to grow its ad network, adding CNBC.com alongside inventory on Digg, Facebook and Piczo. Read More...

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AOL's Platform A Combines Tacoda, Network Sales Forces
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AOL's Platform A Combines Tacoda, Network Sales Forces

18y Zachary Rodgers

AOL's Platform A Combines Tacoda, Network Sales Fo...

Kathy Kayse will oversee sales for a combo of AOL-owned and Tacoda partner sites. Read More...

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Clearspring Unveils Widget Ad Network
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Clearspring Unveils Widget Ad Network

18y Fred Aun

Clearspring Unveils Widget Ad Network

Widget platform inks deals with big advertisers and publishers. Read More...

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Top 10 Search Terms in 10 Categories, November 2007
Media

Top 10 Search Terms in 10 Categories, November 2007

18y Enid Burns

Top 10 Search Terms in 10 Categories, November 200...

The month's top search terms in 10 categories. Read More...

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IHT and Reuters Partner on New IHT Biz Section, Will Sell Ads Jointly
Media

IHT and Reuters Partner on New IHT Biz Section, Will Sell Ads Jointly

18y Zachary Rodgers

IHT and Reuters Partner on New IHT Biz Section, Wi...

The International Herald Tribune has entered a deal with Reuters to create an "enhanced financial news offering" on its print and Web properties Read ...

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NY Transit Authority's Webinar Falls Flat
Media

NY Transit Authority's Webinar Falls Flat

18y Rebecca Lieb

NY Transit Authority's Webinar Falls Flat

The New York Metropolitan Transit Authority's “ Public Engagement Webinar ” turned out to be the road to nowhere. The MTA's proposed fare hikes have b...

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MSN Adds Display Inventory to Mobile Portal
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MSN Adds Display Inventory to Mobile Portal

18y Matthew G. Nelson

MSN Adds Display Inventory to Mobile Portal

Paramount Pictures and Jaguar are first advertisers. Read More...

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Stumbling Upon Gaptidings in Action
Media

Stumbling Upon Gaptidings in Action

18y Enid Burns

Stumbling Upon Gaptidings in Action

Last week walking around Soho during lunch someone on a street corner asked, "Do you want to send a video holiday greeting?" I had a loose agenda of h...

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