Execs & Accounts for February 28, 2007
Media

Execs & Accounts for February 28, 2007

19y Matthew G. Nelson

Execs & Accounts for February 28, 2007

CBS Interactive hires Keane from Google; AOL names CFO; Hardee's gets mobile with Cellfire. Read More...

View article
True Integration is Key to Agency Relevance, Says Forrester
Media

True Integration is Key to Agency Relevance, Says Forrester

19y Kate Kaye

True Integration is Key to Agency Relevance, Says ...

A new report shows marketers aren't thrilled with agency skills when it comes to emerging media, leading to more direct competition between traditiona...

View article
Ford Edges Into Mobile Campaigning
Media

Ford Edges Into Mobile Campaigning

19y Enid Burns

Ford Edges Into Mobile Campaigning

Ford's campaign for its Edge vehicle includes a mobile WAP site and surrounding mobile banner advertising. Read More...

View article
Hey, New Yorkers -- Rrrredrum Rrrreturns!
Media

Hey, New Yorkers -- Rrrredrum Rrrreturns!

19y Rebecca Lieb

Hey, New Yorkers -- Rrrredrum Rrrreturns!

Y'all have been asking for it, but it just didn't seem right to throw another Redrum Tuesday with co-foundress Dana Todd in Left Coast exile. Problem ...

View article
New Google Ads: Gmail Theater
Media

New Google Ads: Gmail Theater

19y Zachary Rodgers

New Google Ads: Gmail Theater

There's a unique video campaign for Gmail running on The Wall Street Journal (ClickZ first noticed it yesterday ) Read More...

View article
Jarvis Praises Hillary's Web Video, Pans McCain's
Media

Jarvis Praises Hillary's Web Video, Pans McCain's

19y Kate Kaye

Jarvis Praises Hillary's Web Video, Pans McCain's

It used to be the only place I'd hear media pundit Jeff Jarvis on the radio was when he'd call Howard Stern's show Read More...

View article
WPNI Bows Video Channels, Will Sell Them In-House
Media

WPNI Bows Video Channels, Will Sell Them In-House

19y Zachary Rodgers

WPNI Bows Video Channels, Will Sell Them In-House

It's a big week so far for new "video channels" from big media and entertainment firms Read More...

View article
NBA Partners with YouTube on Video Channel
Media

NBA Partners with YouTube on Video Channel

19y Matthew G. Nelson

NBA Partners with YouTube on Video Channel

The Association will also distribute content via Google's growing syndication network. Read More...

View article
CBS Invests in Virtual World Developer Electric Sheep
Media

CBS Invests in Virtual World Developer Electric Sheep

19y Matthew G. Nelson

CBS Invests in Virtual World Developer Electric Sh...

The network's money, part of a $7 million round, is earmarked for analytics. Read More...

View article
Google Grows Video Content Network, Runs Its Own Video Spots
Media

Google Grows Video Content Network, Runs Its Own Video Spots

19y Kate Kaye

Google Grows Video Content Network, Runs Its Own V...

Google is now delivering clips from Condé Nast, WSJ.com and others in hopes of luring ad dollars from brand advertisers. Read More...

View article
Quigo Signs Forbes.com to AdSonar Network
Media

Quigo Signs Forbes.com to AdSonar Network

19y Fred Aun

Quigo Signs Forbes.com to AdSonar Network

Multi-year exclusive deal is latest in a series of publisher wins for Quigo. Read More...

View article
Panama Projects Up
Media

Panama Projects Up

19y Enid Burns

Panama Projects Up

Since the release of Yahoo's advertising system, Panama Project , there's been a nice lift in click-through rates Read More...

View article
E-Mail Marketing in a Box
Media

E-Mail Marketing in a Box

19y Rebecca Lieb

E-Mail Marketing in a Box

In a box may be oversimplifying, but is a sense, that's what The E-Mail Marketing Kit is. ClickZ's e-mail columnist extraordinaire, Jeanne Jennings , ...

View article
YouTube Traffic Surge After Viacom Take Down
Media

YouTube Traffic Surge After Viacom Take Down

19y Kate Kaye

YouTube Traffic Surge After Viacom Take Down

A few days after Viacom requested the removal of thousands of YouTube video clips featuring its content, my contact at YouTube assured me the loss of ...

View article
TNS Acquired Listening, Tracking Service
Media

TNS Acquired Listening, Tracking Service

19y Enid Burns

TNS Acquired Listening, Tracking Service

TNS Media Intelligence, the media tracking firm that provides the " Top 50 Advertisers by Media Value " each month, has acquired Cymfony, which has ex...

View article
Does Silicon Alley Know Its Strengths?
Media

Does Silicon Alley Know Its Strengths?

19y Rebecca Lieb

Does Silicon Alley Know Its Strengths?

The New York City Economic Development Council, together with Polytechnic University, sponsored a panel discussion this morning on Silicon Alley 2.0 R...

View article
McDonald's Tries Mobile to Hawk Fish, Targets Hispanic Market
Media

McDonald's Tries Mobile to Hawk Fish, Targets Hispanic Market

19y Matthew G. Nelson

McDonald's Tries Mobile to Hawk Fish, Targets Hisp...

Free games from I-play and other mobile features promote the Filet O' Fish sandwich during Lent. Read More...

View article
Passenger Jumpstarts Consumer Research Communities for Brands
Media

Passenger Jumpstarts Consumer Research Communities for Brands

19y Kate Kaye

Passenger Jumpstarts Consumer Research Communities...

The company powers private brand networks for clients like Nestle, Coca-Cola, ABC Television and Sara Lee. Read More...

View article
Execs & Accounts for February 26, 2007
Media

Execs & Accounts for February 26, 2007

19y Matthew G. Nelson

Execs & Accounts for February 26, 2007

SEMPO selects 2007 board; Firstborn welcomes back Park. Read More...

View article
NeoEdge Launches Ad-Supported Game Player
Media

NeoEdge Launches Ad-Supported Game Player

19y Enid Burns

NeoEdge Launches Ad-Supported Game Player

NeoEdge's downloadable Most Fun gaming platform delivers casual games with ads to users desktops. Read More...

View article
PS3: How to Kill Your Brand
Media

PS3: How to Kill Your Brand

19y Matthew G. Nelson

PS3: How to Kill Your Brand

Video game enthusiasts can be a fairly loyal and at times a very snarky bunch, so I wasn't too surprised when a few game developer friends of mine tip...

View article
Oscar Time: Yahoo Adds Rich Shortcuts to Movie Search Results
Media

Oscar Time: Yahoo Adds Rich Shortcuts to Movie Search Results

19y Zachary Rodgers

Oscar Time: Yahoo Adds Rich Shortcuts to Movie Sea...

To capitalize on Oscar-related searches, Yahoo has rolled out enhanced movie listings in its results pages Read More...

View article
Could Wiki Rob Traffic from Ad-Supported Info Sites?
Media

Could Wiki Rob Traffic from Ad-Supported Info Sites?

19y Kate Kaye

Could Wiki Rob Traffic from Ad-Supported Info Site...

Piper Jaffray's "User Revolution" report, just out today and covered here on ClickZ , mentions a slew of companies to watch in the next few years Read...

View article
Piper Pegs 2011 Web Ad Spending at Over $80 Billion
Media

Piper Pegs 2011 Web Ad Spending at Over $80 Billion

19y Kate Kaye

Piper Pegs 2011 Web Ad Spending at Over $80 Billio...

A new report prognosticates the domination of video online, a Google dynasty, and the death of the portal. Read More...

View article
Execs & Accounts for February 23, 2007
Media

Execs & Accounts for February 23, 2007

19y Matthew G. Nelson

Execs & Accounts for February 23, 2007

The MMA names board members; Unica expands; Miva signs Web sites. Read More...

View article
WPNI Rolls Out Blog Ad Network, Taps Adify to Power It
Media

WPNI Rolls Out Blog Ad Network, Taps Adify to Power It

19y Fred Aun

WPNI Rolls Out Blog Ad Network, Taps Adify to Powe...

Lufthansa is the launch sponsor for travel blogs in the network. Read More...

View article
Kontera Rolls In-Text Video Ad Product
Media

Kontera Rolls In-Text Video Ad Product

19y Enid Burns

Kontera Rolls In-Text Video Ad Product

In-text ads offered by Kontera now have video and interactive capabilities. Read More...

View article
1 202 203 204 205 206 684