Burger King and MasterCard act as sponsors working separate deals with Maxim and Fox on serialized mobile content. Read More...
View articleThe virtual world of Second Life is seeing its own "in-world” version of digital content knock offs, and it’s leading many businesses to shut their “d...
View articleLooking for news from a middle eastern perspective? The new English version of Al Jazeera is the latest place to go Read More...
View articleIt seems that many marketers are not looking at the appropriate criteria when it comes time to choose an e-mail service provider (ESP). A recent Jupit...
View articleAccording to a report in the New York Times , Time Warner is currently in talks with Randy Falco, the president of NBC Universal Television Group, to ...
View articleThe mega-retailer targets personalized offers to visitors of sites in its Associates program. Read More...
View articleThe DVR provider strikes deals with CBS Interactive, Reuters, Forbes and others to distribute broadband content. Read More...
View articleYahoo Publisher Network Shaken up, Rev Sci CMO Moves to Mobile, Verizon Hires MTV Alum Read More...
View articleMarketers can now automatically control content placement based on aggregate Web site user behavior. Read More...
View articleAmanda Congdon, the first online video star and sex idol to a million Web geeks, has gone all big media on you and signed separate agreements with ABC...
View articleThe release of Sony's PlayStation 3 is near, and this week the console manufacturer launched a redesigned Web site for the PlayStation property Read M...
View articleWhile Google gets credit for being the first ( just barely ) to introduce mobile search ads in the U.S., Yahoo has been serving ads to handsets in Eur...
View articleNick Denton understands better than anyone the traffic value of a little nasty Read More...
View articleThe latest Internet Ad Revenue Report from the IAB and PwC shows 30 percent growth over the same period last year. Read More...
View articleEVB used five NBA athletes to promote the launch of as many signature shoes; Web-heavy campaign includes YouTube integration. Read More...
View articleWith the growth of user-generated online video, marketers are looking for new ways to get involved without being intrusive. Read More...
View articleTalking turkey to reach younger consumers, families. Read More...
View articleLooks like ERG Ventures is the last software distributor to find itself in the clutches of the FTC for distributing spyware via screensavers and such ...
View articleFor all the inspired talk of the Web's promise as an engagement medium, we're still at the point where the Internet terrifies brand steward types more...
View articleTo promote Verizon's PlayLinc service, it is giving away an Alienware Aurora 3500 with a 17" LCD monitor each day for 50 days Read More...
View articleMicrosoft is no stranger to fostering communities around its products Read More...
View articleThe consensus of many online marketers is that pre-roll ads will not be the best long-term solution for video advertising. Read More...
View articleCeleb chef Tyler Florence offers seasonal cooking lessons on FoodNetwork.com, and sponsor Calphalon tags along with clips of its own. Read More...
View articleGeary Interactive creates online sweepstakes for Sony film; Xylem launches site for Best Buy's Geek Squad Read More...
View articleGeary Interactive creates online sweepstakes for Sony film; Xylem launches site for Best Buy's Geek Squad Read More...
View articleThe votes are in and tallied, and our readers have spoken. The winners of the 2006 ClickZ Marketing Excellence Awards are... Read More...
View articleSmall businesses can customize generic ads and target customers based on demographics, geography or time through the ad network. Read More...
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