Marketers to Spend More on Social Media as Usage Skyrockets
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Marketers to Spend More on Social Media as Usage Skyrockets

16y Douglas Quenqua

Marketers to Spend More on Social Media as Usage S...

Marketers say they'll shift market budget towards social media, according to an Alterian report. Read More...

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HomeAway Enlists Clark Griswold on Facebook for Super Bowl Buildup
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HomeAway Enlists Clark Griswold on Facebook for Super Bowl Buildup

16y Christopher Heine

HomeAway Enlists Clark Griswold on Facebook for Su...

TV-online initiative revives beloved Chevy Chase character in the run up to the big game. Read More...

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Vivaki Ventures Is Done Chasing Equity Deals with Startups
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Vivaki Ventures Is Done Chasing Equity Deals with Startups

16y Zachary Rodgers

Vivaki Ventures Is Done Chasing Equity Deals with ...

In wake of Tim Hanlon's departure, Publicis unit shifts focus from startup consulting to tech integration. Read More...

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TweetDeck Launches 'JobDeck,' Teaming Up with Twitter Job Search Engine
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TweetDeck Launches 'JobDeck,' Teaming Up with Twitter Job Search Engine

16y Jack Marshall

TweetDeck Launches 'JobDeck,' Teaming Up with Twit...

Application indexes recruitment related tweets, courtesy of TwitJobSearch. Read More...

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IAB Gave Thousands to Influence Key Lawmakers
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IAB Gave Thousands to Influence Key Lawmakers

16y Kate Kaye

IAB Gave Thousands to Influence Key Lawmakers

The IAB's political action committee, funded by the likes of AOL's Tim Armstrong and industry vet Dave Morgan, gave thousands to U.S. lawmakers who co...

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Those Absurdly Irrelevent Gmail Ads? They May Get Better
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Those Absurdly Irrelevent Gmail Ads? They May Get Better

16y Zachary Rodgers

Those Absurdly Irrelevent Gmail Ads? They May Get ...

Gmail users love to kvetch about how bad ads on the service are Read More...

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Will iPhone Give Bing a Lift? (Morning Reading)
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Will iPhone Give Bing a Lift? (Morning Reading)

16y Zachary Rodgers

Will iPhone Give Bing a Lift? (Morning Reading)

A few stories ClickZ's editors are reading: Apple, Microsoft Discuss Giving Bing Top iPhone Billing BusinessWeek Microsoft search engine may become de...

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Google Seeing Windfall From Large Advertisers
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Google Seeing Windfall From Large Advertisers

16y Zachary Rodgers

Google Seeing Windfall From Large Advertisers

On Q4 earnings call, Google executives cite rising display ad spend by major brands. Read More...

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NYTimes.com's Pay Wall to Provide Gauge for Non-Financial Newspapers
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NYTimes.com's Pay Wall to Provide Gauge for Non-Financial Newspapers

16y Christopher Heine

NYTimes.com's Pay Wall to Provide Gauge for Non-Fi...

If successful, tactic may spawn copycat sites and premium ad rates. Read More...

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Hidden Valley Sponsors Food-Themed NBC Digital Series
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Hidden Valley Sponsors Food-Themed NBC Digital Series

16y Fred Aun

Hidden Valley Sponsors Food-Themed NBC Digital Ser...

"Garden Party" will feature actress Jennie Garth talking about a different vegetable each month. Read More...

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Six Firms Respond to Self-Regulatory RFP for Behavioral Ads
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Six Firms Respond to Self-Regulatory RFP for Behavioral Ads

16y Kate Kaye

Six Firms Respond to Self-Regulatory RFP for Behav...

Six companies have submitted proposals for third party systems to monitor for compliance with self-regulatory principles established in July by a coal...

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Atari Unleashes Big Social Media Push for 'Star Trek Online'
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Atari Unleashes Big Social Media Push for 'Star Trek Online'

16y Christopher Heine

Atari Unleashes Big Social Media Push for 'Star Tr...

Twitter, Facebook, and Mexican restaurant chain part of the mix. Read More...

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Mediabrands Creates Catch-All 'Ventures' Unit
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Mediabrands Creates Catch-All 'Ventures' Unit

16y Zachary Rodgers

Mediabrands Creates Catch-All 'Ventures' Unit

Division will house digital specialists Reprise, Cadreon, and Ansible, among other holdings. Read More...

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Ad Groups Warn of FTC Power Threat
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Ad Groups Warn of FTC Power Threat

16y Kate Kaye

Ad Groups Warn of FTC Power Threat

Ad trade groups including the Interactive Advertising Bureau sent a reminder letter to lawmakers stating concerns about possible new Federal Trade Com...

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Opera Buys AdMarvel in Latest Mobile Acquisition
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Opera Buys AdMarvel in Latest Mobile Acquisition

16y Douglas Quenqua

Opera Buys AdMarvel in Latest Mobile Acquisition

The mobile ad network acquisition spree continued apace today. Read More...

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John Greco Out as CEO at Direct Marketing Association
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John Greco Out as CEO at Direct Marketing Association

16y Zachary Rodgers

John Greco Out as CEO at Direct Marketing Associat...

Exit follows a tumultuous year that included accusations of mismanagement. Read More...

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Ask's Dictionary.com Gets Cheered Up
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Ask's Dictionary.com Gets Cheered Up

16y Kate Kaye

Ask's Dictionary.com Gets Cheered Up

Ask.com-owned Dictionary.com and Thesaurus.com are extra clean today Read More...

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CPM Increase May Follow MySpace Getting 'Connected' on Facebook
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CPM Increase May Follow MySpace Getting 'Connected' on Facebook

16y Christopher Heine

CPM Increase May Follow MySpace Getting 'Connected...

Move signals MySpace's nearly complete shift from social to entertainment. Read More...

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Report: Retailers Spent Heavily on Search in Q4
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Report: Retailers Spent Heavily on Search in Q4

16y Zachary Rodgers

Report: Retailers Spent Heavily on Search in Q4

Retail search spend was up 17 percent year over year, but consumers clicked less and spent less after the click. Read More...

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Jivox Brings Interactivity to Video Ads
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Jivox Brings Interactivity to Video Ads

16y Douglas Quenqua

Jivox Brings Interactivity to Video Ads

New features for small and local advertisers. Read More...

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Haiti Relief Drive: From Coca-Cola to Clooney
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Haiti Relief Drive: From Coca-Cola to Clooney

16y Christopher Heine

Haiti Relief Drive: From Coca-Cola to Clooney

According to reports , Red Cross' text-messaging campaign for Haiti has now well-surpassed $8 million in donations Read More...

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Behind Kim Kardashian's Live Facebook Video for Carl's Jr.
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Behind Kim Kardashian's Live Facebook Video for Carl's Jr.

16y Lisa Lacy

Behind Kim Kardashian's Live Facebook Video for Ca...

Food chain leverages star's Twitter and Facebook fans to drive traffic to a virtual lunch event. Read More...

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Real Estate Spending on Web Ads to Drop Even Further in 2010
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Real Estate Spending on Web Ads to Drop Even Further in 2010

16y Douglas Quenqua

Real Estate Spending on Web Ads to Drop Even Furth...

Borrell report finds real estate market will continue to be a drag on Internet display sales. Read More...

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Harry Reid's Opponents on Ad Attack
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Harry Reid's Opponents on Ad Attack

16y Kate Kaye

Harry Reid's Opponents on Ad Attack

Talk about kickin' a man when he's down Read More

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Which Mobile OS Draws the Highest Click-Throughs?
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Which Mobile OS Draws the Highest Click-Throughs?

16y Zachary Rodgers

Which Mobile OS Draws the Highest Click-Throughs?

A few stories ClickZ editors are reading: Symbian OS Has Highest Mobile Click-through Rates TechCrunch December data show Symbian users click more tha...

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BuzzLogic Builds Network, Hires VP Ad Sales
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BuzzLogic Builds Network, Hires VP Ad Sales

16y Kate Kaye

BuzzLogic Builds Network, Hires VP Ad Sales

In its continued transition from social media monitoring firm to social media ad network, the company has hired former Google exec Peter O'Sullivan to...

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Even Critics in Congress Support Google's China Policy Shift
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Even Critics in Congress Support Google's China Policy Shift

16y Kate Kaye

Even Critics in Congress Support Google's China Po...

Google's announcement that it may ditch the China market has some past critics -- including House Commerce Committee Ranking Member Joe Barton -- sing...

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