DoubleClick Inc. said Lee Nadler isreturning to DoubleClick's headquarters in New York as director of globalmarketing after recently working with Doub...
View articleSan Francisco-based ISP Surfree.com said it launched an advertising campaign comparing its service to that of AOL , hoping to woo dissatisfiedcustomer...
View articleBig Flower Holdings Inc. disclosedthat it made a strategic investment (dollar figures were not announced) in 24/7 Media Inc. , the newly formed Intern...
View articleNew Web measurement service NetRatingsInc. said the top banner ad for the week of March 29, viewed by 42% ofthe total Web population, was Amazon.com's...
View articleInteractive agency Nicholson NY named Cris Popenoe as managingdirector of its new Internet Retailing unit. Read More...
View articleIDC/LINK said the results of its latestMediaTraits study characterizes progressive parents, the country club set,and the single boomers as the three b...
View articleBroadPoint Communications andDuquesne Enterprises, an affiliate of Duquesne Light Co., launched a free,ad-backed long distance telephone service calle...
View articleThe Internet Advertising Bureau said itslatest report shows that spending for advertisements on the Internetreached about $906 million in 1997, a "bre...
View articleExcite Inc. said it acquired Classifieds2000 , a Web classifiedadvertising company, in a stock swap transaction valued at $48 million. Read More...
View articleOrganic Media of San Fransisco said ithas been selected by Avis to develop themedia strategy, planning, and execution of the car rental company's 1998...
View articleOrganic Media of San Fransisco said ithas been selected by Avis to develop themedia strategy, planning, and execution of the car rental company's 1998...
View articleOnline marketing services company MatchLogic Inc. launched DeliverE, a new marketing service that delivers sales and brandingmessages to pre-qualified...
View articleOpt-in e-mail marketing company NetCreations Inc. has been selectedto build and manage an opt-in e-mail list for CMPnet , NetCreations President Rosal...
View articleSOFTBANK Interactive Marketing changed its name to ZuluMedia Inc. in conjunction with the introduction of a full-service Internet advertising solution...
View articleEuroserve Media, the European licensee of IMGIS Inc. that is establishing an AdForceInternet ad-serving system in Europe, signed an exclusive network ...
View articleDiscovery Channel Online signed amultiyear partnership agreement with the Mercury division of Ford Motor Co. Read More...
View articleInternet Profiles Corp. (I/PRO) reported it signed 30 new client sites during the first quarter of 1998 for its Web measurement and auditing services,...
View articlePerceptual Systems in New Yorkreleased ActiveAd Agent, a new application for managing online mediabuying. Read More...
View articleSeth Goldstein, the founder of SiteSpecific , is actively planning anew startup code-named "ROOT," according to electronic newsletter "The Silicon All...
View articleOffline Media in New York Citysaid it is expanding its Webmark co-op mail program to promote Web sites toinclude sites that specifically target colleg...
View articleEmaginet a Bethesda, MD-baseddeveloper of Internet marketing applications, named SandraKeeling-Wainwright as vice president of marketing. Read More...
View articleBabyCenter Inc. in San Francisco said it signed four new sponsorsfor its Web site BabyCenter.com . Read More...
View articleOnline coupon network H.O.T! Coupons in Garden Grove, CA saidit entered a partnership with The QuikPages that will result in value-added services for ...
View articleNew York City-based interactive agency K2Design Inc. said fourth quarter revenues rose 68.4% to a record $3.77million, from $2.24 million in the same ...
View articleCompass Interactive/NedStat BV in Holland, the developer of the Webmeasurement NedStat software, signed a contract with Area IP in Barcelona for distr...
View articleArizona-based Homefair.com launcheda new national advertising sales program and hired MapQuest's ad manager, Bill Sedgwick, asvice president of advert...
View articleAdweek's Interactive Quarterlyhas an interesting article that should be a must-read for smaller agenciesthat are starting to wonder why it's so tough ...
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