Facebook Organic and Paid Posts With Photos Get Most Clicks, Engagement [Study]
Social

Facebook Organic and Paid Posts With Photos Get Most Clicks, Engagement [St...

13y Jessica Lee

Facebook Organic and Paid Posts With Photos Get Mo...

ShopIgniter released findings of research that showed Facebook posts with photos received the highest click-throughs in organic and the most engagemen...

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What Does It Really Mean to Be a Social Business?
Social

What Does It Really Mean to Be a Social Business?

13y Michelle Killebrew

What Does It Really Mean to Be a Social Business?

There's a huge difference between a business that uses social media and one that empowers social connections and makes them a fundamental part of oper...

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Facebook for Performance - One Size Doesn't Fit All
Asia

Facebook for Performance - One Size Doesn't Fit All

13y Jermyn Toh

Facebook for Performance - One Size Doesn't Fit Al...

Consider these ways to optimize your performance campaigns on the social network. Read More...

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NASA Launches Instagram Account, Robotic Research Mission
Social

NASA Launches Instagram Account, Robotic Research Mission

13y Lisa Lacy

NASA Launches Instagram Account, Robotic Research ...

The profile was up to 32,000 followers by the end of its first day, which coincided with the launch of the lunar explorer LADEE. Read More...

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Pinterest Launches New York Fashion Week Hub
Social

Pinterest Launches New York Fashion Week Hub

13y Anna Lee

Pinterest Launches New York Fashion Week Hub

Pinterest is making its official fashion week debut, teaming up with some of the biggest and brightest names in the industry to create its own virtual...

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Airbnb’s Hollywood & Vines Crowdsources Short Film
Social

Airbnb’s Hollywood & Vines Crowdsources Short Film

13y Lisa Lacy

Airbnb’s Hollywood & Vines Crowdsources Short ...

Airbnb has asked its Twitter followers to submit dozens of shots, which it will combine into a movie. Read More...

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The Case for On-Domain Engagement
Social

The Case for On-Domain Engagement

13y Dave Evans

The Case for On-Domain Engagement

If social networks like Facebook are moving toward an awareness and advertising model, what are you doing to build actual fan engagement with your bra...

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Advantages of Social Media and Social Media Automation
Asia

Advantages of Social Media and Social Media Automation

13y Christian Arno

Advantages of Social Media and Social Media Automa...

The work involved in active social media management can be off-putting for a time-pressed business owner. Consider these automation tips. Read More...

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Ticketmaster CEO Jumps Ship to Twitter
Social

Ticketmaster CEO Jumps Ship to Twitter

13y Melanie White

Ticketmaster CEO Jumps Ship to Twitter

Twitter has appointed ex-Ticketmaster chief executive Nathan Hubbard as its first ever head of commerce. Read More...

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Combos Seeks Epic Ideas For New Seven Layer Dip
Social

Combos Seeks Epic Ideas For New Seven Layer Dip

13y Lisa Lacy

Combos Seeks Epic Ideas For New Seven Layer Dip

Baked snack brand Combos is asking fans to submit “epic ideas” for ways to eat a new variety, which it may potentially turn into a video. Read More...

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Is BuzzFeed's Boom Making Brand Blogs Go Bust?
Social

Is BuzzFeed's Boom Making Brand Blogs Go Bust?

13y Lisa Buyer

Is BuzzFeed's Boom Making Brand Blogs Go Bust?

BuzzFeed's president says company blogs are so yesterday. If BuzzFeed is the future of content marketing, is owned media the past? Read More...

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The 5 Ws of Social Media (and the H)
Social

The 5 Ws of Social Media (and the H)

13y Jasmine Sandler

The 5 Ws of Social Media (and the H)

Find out who should be doing your social media, what they should be doing, when they should be doing it, why, where, and how. Read More...

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Digital Marketing in China: Interesting Times
Asia

Digital Marketing in China: Interesting Times

13y Brendan Tansey

Digital Marketing in China: Interesting Times

Cultural differences have more importance for brands with a long-term plan in China and understanding these differences will generate the next success...

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Watch a News Story Evolve With Twitter-Related Headlines
Social

Watch a News Story Evolve With Twitter-Related Headlines

13y Jennifer Slegg

Watch a News Story Evolve With Twitter-Related Hea...

Twitter is launching a new feature. When someone tweets about something newsworthy, Twitter will go and include links to the news story below the twee...

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Most Facebook Users Access Top Social Network via Mobile
Asia

Most Facebook Users Access Top Social Network via Mobile

13y Adaline Lau

Most Facebook Users Access Top Social Network via ...

Marketers in Hong Kong are investing more in Facebook marketing and now they have to consider Facebook campaigns that are accessible via mobile device...

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Neiman Marcus Entices Fashionistas With Exclusive Pinterest Handbag
Marketing

Neiman Marcus Entices Fashionistas With Exclusive Pinterest Handbag

13y Lisa Lacy

Neiman Marcus Entices Fashionistas With Exclusive ...

For a limited time, Neiman Marcus offered access to a Rebecca Minkoff handbag solely via its Pinterest page. Read More...

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Social Sharing Helps Boost Box Office Results
Marketing

Social Sharing Helps Boost Box Office Results

13y Caitlin Rossman

Social Sharing Helps Boost Box Office Results

Consumers who share movie-related content are six times more likely to purchase movie tickets, according to findings from a new study by ShareThis. Re...

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Social Media in the Boardroom
Conference Coverage

Social Media in the Boardroom

13y Jasmine Sandler

Social Media in the Boardroom

How to build a compelling business case to prove to upper management that you need to be present and leading positive conversations in social. Read Mo...

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Twitter Strings Datalogix to Offline Sales
Analytics

Twitter Strings Datalogix to Offline Sales

13y Matt Kapko

Twitter Strings Datalogix to Offline Sales

To help connect the dots between tweets and in-store purchases, Twitter turned to Datalogix, to test the impact of organic and promoted tweets for 35 ...

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GE Hosts World's First Science Fair on Vine
Marketing

GE Hosts World's First Science Fair on Vine

13y Lisa Lacy

GE Hosts World's First Science Fair on Vine

The #6SecondScience initiative calls on science and technology enthusiasts to "fit as much science as [they] can into 6 seconds." Read More...

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Facebook Partners With OpenTable for Easy Social Dining/ Integrates TV Listings
Social

Facebook Partners With OpenTable for Easy Social Dining/ Integrates TV List...

13y Melanie White

Facebook Partners With OpenTable for Easy Social D...

Dinner and a movie? Facebook adds two new features to its mobile pages to make eating and watching that much easier. Read More...

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The #TwitterRevolution: The Pain and the Glory
Social

The #TwitterRevolution: The Pain and the Glory

13y Mary Lisbeth D'Amico

The #TwitterRevolution: The Pain and the Glory

The new CNBC documentary looks at the seven-year rise of the service based around messages no longer than 140 characters. Read More...

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Facebook Launches 'Story Bumping' to Show Older Status Updates in News Feed
Social

Facebook Launches 'Story Bumping' to Show Older Status Updates in News Feed

13y Jessica Lee

Facebook Launches 'Story Bumping' to Show Older St...

Facebook said the algorithmic change means it's more likely users will see an organic update that may be a few hours old. Read More...

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Siemens Taps Tumblr as Recruitment Tool
Social

Siemens Taps Tumblr as Recruitment Tool

13y Lisa Lacy

Siemens Taps Tumblr as Recruitment Tool

The Tumblr, The Manager’s Call, invites participants in the Siemens Graduate Program to debate topics like business, workforce and career. Read More...

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Social Media Usage Amongst Older Generations Triples, According to Pew
Social

Social Media Usage Amongst Older Generations Triples, According to Pew

13y Jessica Lee

Social Media Usage Amongst Older Generations Tripl...

The number of adults who use social networks is up to 72 percent in 2013, according to data from Pew Research Center. Read More...

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Facebook Attracts Mobile Game Developers With Preferential Marketing
Social

Facebook Attracts Mobile Game Developers With Preferential Marketing

13y Matt Kapko

Facebook Attracts Mobile Game Developers With Pref...

Facebook is expanding its reach and influence in mobile games, one of the highest performing categories among social and mobile apps. Read More...

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Discovery Channel's #SharkWeek Arrives in the Wake of #Sharknado
Social

Discovery Channel's #SharkWeek Arrives in the Wake of #Sharknado

13y Lisa Lacy

Discovery Channel's #SharkWeek Arrives in the Wake...

Shark programming for Discovery and Syfy has resulted in millions of social mentions and spurred additional digital content. Read More...

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