AI-powered chatbots deliver personalization at scale
AI & Automation

AI-powered chatbots deliver personalization at scale

5y Jacqueline Dooley

AI-powered chatbots deliver personalization at sca...

Conversational marketing platforms that utilize automated, personalized, real-time conversations are reshaping digital commerce Read More...

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Conversational data shifting consumer privacy discussion
Analytics

Conversational data shifting consumer privacy discussion

5y Jacqueline Dooley

Conversational data shifting consumer privacy disc...

Conversational interactions and asynchronous messaging can help solve data privacy issues arising from authenticated users using chatbots Read More...

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How to upgrade your virtual sales enablement approach for long-term success
Digital Marketing

How to upgrade your virtual sales enablement approach for long-term success

5y Jacqueline Dooley

How to upgrade your virtual sales enablement appro...

Allego’s virtual sales enablement guide lists four key elements of modern selling and includes an essential 2021 sales enablement checklist Read More...

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5 tips for measuring consumer attention in advertising
Digital Advertising

5 tips for measuring consumer attention in advertising

5y Janelle De Rivera

5 tips for measuring consumer attention in adverti...

Moat by Oracle Data Cloud's Janelle De Rivera details steps that will take your ad measurement strategy to the next level by going beyond verification...

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Ecommerce businesses have an unprecedented opportunity to blend 1P & 3P channels for optimal growth
Digital Marketing

Ecommerce businesses have an unprecedented opportunity to blend 1P & 3P cha...

5y Jacqueline Dooley

Ecommerce businesses have an unprecedented opportu...

Sellercloud reviews post-pandemic consumer shopping patterns and outlines why an omnichannel ecommerce approach is a promising growth strategy for ret...

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Utility and informed consent - the “keys” to implementing data privacy policy
Data

Utility and informed consent - the “keys” to implementing data privacy poli...

5y Jacqueline Dooley

Utility and informed consent - the “keys” to imple...

Publicis Sapient’s Director of Digital Identity outlines challenges inherent in creating a data privacy policy and what companies must consider for po...

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Ways in which an LMS can help your creative team
Digital Marketing

Ways in which an LMS can help your creative team

5y Mindflash LMS

Ways in which an LMS can help your creative team

Mindflash highlights the benefits of adopting a learning management system (LMS) to boost creative and marketing functions. Read More...

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The problem of data collection: One in 10 consumers know almost nothing about what’s happening with their data
Analytics

The problem of data collection: One in 10 consumers know almost nothing abo...

5y Jacqueline Dooley

The problem of data collection: One in 10 consumer...

Publicis Sapient’s Data Collection & Consent Survey, which questioned 5000 people across five countries, seeks to better understand how consumers feel...

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Why Nextdoor should be part of your SMBs social media strategy
Digital Advertising

Why Nextdoor should be part of your SMBs social media strategy

5y Jacqueline Dooley

Why Nextdoor should be part of your SMBs social me...

Nextdoor, the neighborhood app, reaches over 270,000 neighborhoods globally and seamlessly fits into your SMBs social media strategy. Read More...

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How local ads can mitigate COVID-19’s impact on SMBs
Digital Advertising

How local ads can mitigate COVID-19’s impact on SMBs

5y Jacqueline Dooley

How local ads can mitigate COVID-19’s impact on SM...

Nextdoor, a hyperlocal social media platform for neighborhoods, offers two distinct, low cost advertising opportunities aimed at helping SMBs reach ou...

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Maturing your digital strategy through customer centricity
Analytics

Maturing your digital strategy through customer centricity

5y Sitecore

Maturing your digital strategy through customer ce...

Customer experience management company, Sitecore details why customer centricity needs to be the prime focus for businesses going forward. Read More...

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Holiday marketing: Get the data that puts you ahead of the competition
Competition

Holiday marketing: Get the data that puts you ahead of the competition

5y Sarah Mehlman

Holiday marketing: Get the data that puts you ahea...

Adjust your holiday marketing strategy based on what your competitors are doing to drive clicks. Analyzing keyword-driven traffic for seasonal marketi...

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Digital transformation post-COVID presents huge opportunities for global export expansion
Digital Marketing

Digital transformation post-COVID presents huge opportunities for global ex...

5y Jacqueline Dooley

Digital transformation post-COVID presents huge op...

Global Topology's whitepaper provides tips and information on how, aided by digital transformation, companies can reach new global markets post-COVID....

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Making technical-SEO accessible to everyone
Digital Marketing

Making technical-SEO accessible to everyone

5y Tereza Litsa

Making technical-SEO accessible to everyone

Interested in boosting your SEO skills? Ever wondered how technical SEO works? OnCrawl's new guide has got you covered. Read More...

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Saying goodbye to data friction with MessageGears and personalized messages at scale
AI & Automation

Saying goodbye to data friction with MessageGears and personalized messages...

5y Andy Betts

Saying goodbye to data friction with MessageGears ...

MessageGears showcases the customer marketing platform built for enterprise email marketing messaging super senders.  Read More...

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The power of voice can help marketing teams capitalize on content
AI & Automation

The power of voice can help marketing teams capitalize on content

5y Jacqueline Dooley

The power of voice can help marketing teams capita...

Trint's new whitepaper explores how converting audio and video to text improves content speed-to-market and increases ROI. Read More...

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How CMOs can drive growth through digital innovation
Digital Marketing

How CMOs can drive growth through digital innovation

5y DeepCrawl

How CMOs can drive growth through digital innovati...

DeepCrawl takes a look at what CMOs need to do to grow their brand, revenue, and presence in today’s digital-first economy. Read More...

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Americans spent over 123 billion minutes streaming video content in just one week
Digital Marketing

Americans spent over 123 billion minutes streaming video content in just on...

5y Jacqueline Dooley

Americans spent over 123 billion minutes streaming...

Nielsen releases eye-opening statistics about the trends in the streaming video landscape including a spike in viewership of ad-supported streaming. R...

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The importance of customer engagement in a digital-first environment
Digital Marketing

The importance of customer engagement in a digital-first environment

5y Jacqueline Dooley

The importance of customer engagement in a digital...

Real-time decisioning provider Pega is hosting a virtual summit that addresses the importance of customer engagement in our rapidly changing, digital ...

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This is what a customer data platform (CDP) is designed to do
Analytics

This is what a customer data platform (CDP) is designed to do

5y Jacqueline Dooley

This is what a customer data platform (CDP) is des...

Customer Data Platform provider BlueConic’s new eBook — What is A CDP? And What Isn’t a CDP? — is aimed at helping marketers understand the role of a ...

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Leveraging the authority of LinkedIn influencers for B2B
Digital Marketing

Leveraging the authority of LinkedIn influencers for B2B

5y Intellifluence

Leveraging the authority of LinkedIn influencers f...

Consider all aspects of the sales funnel when collaborating with authoritative LinkedIn influencers for the purposes of successful B2B marketing. Read...

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How to conduct a digital marketing audit: Advice from industry experts
Actionable Analysis

How to conduct a digital marketing audit: Advice from industry experts

5y Jacqueline Dooley

How to conduct a digital marketing audit: Advice f...

Footprint Digital, a UK-based digital marketing agency, created a comprehensive ebook to help brands, marketers, and agencies conduct effective digita...

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The most effective marketers use immersive content
Content

The most effective marketers use immersive content

5y Jacqueline Dooley

The most effective marketers use immersive content

Ceros surveyed more than 1,000 marketing and design professionals for their report on the state of immersive content. We take a deep dive. Read More...

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Six benefits of cloud technology: The future for retailers
Digital Transformation

Six benefits of cloud technology: The future for retailers

6y Content Media

Six benefits of cloud technology: The future for r...

From better customer service to reliability and security, we look at some key benefits cloud technology offers to the retailers who adopt it. Read Mor...

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A comprehensive guide to understanding web push notifications
Digital Marketing

A comprehensive guide to understanding web push notifications

6y Jacqueline Dooley

A comprehensive guide to understanding web push no...

Customer retention and engagement platform iZooto’s guide provides a detailed overview of web push notifications including best practices and mistakes...

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Five ways data is transforming the brand-agency relationship
Acquisition

Five ways data is transforming the brand-agency relationship

6y Jacqueline Dooley

Five ways data is transforming the brand-agency re...

A new guide by data, analytics, and marketing services provider Data Axle profiles five use cases that demonstrate how agencies can use data to offer ...

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How to be successful with Google Shopping Ads
Digital Advertising

How to be successful with Google Shopping Ads

6y Jacqueline Dooley

How to be successful with Google Shopping Ads

Inflow’s new eBook reveals to eCommerce vendors how to better leverage Google Shopping Ads by avoiding three common mistakes and drive value with one ...

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