Mondelez has taken the convergence of media to the next level by allowing Oreo lovers to customise recipes based on trending Twitter conversations, us...
View articleTechnology has advanced to the point that on-site behaviors, such as browsing and buying, can be leveraged to create dynamic triggers, helping markete...
View articleThe Skype Collaboration Project campaign is seeking to “inspire and empower” users in a push to set itself apart from Google’s competing Hangouts serv...
View articleIn order to ‘propel demand’ and resurrect a decline in sales, Adidas Group is establishing a global web of digital newsrooms to secure a strategic ins...
View articleIn an emotive new viral video campaign released to draw attention to the ongoing civil war in Syria and the effect it has on children, Save The Childr...
View articleDon't believe everything Tony Hawk and Moby say, kids - hoverboards aren't real! Despite this, HUVr's latest video campaign, which sees a number of ce...
View articleAn animal rescue charity, Dallas Pets Alive, is exploring an innovative new way of getting its dogs rehomed. Read More...
View articleThe concept of flat design has been around for some time now, but its recent rise in popularity is largely tied to the increasing use of mobile: Flat ...
View articleJohn Prescott is stripping for money (yep, you read that right), however no eggs shall be thrown, as he drops his kegs to raise money and awareness fo...
View articleMan Utd has partnered with Google in an innovative new digital competition to give football fans the chance to appear pitch-side at Old Trafford on di...
View articleA new video campaign from SOS Children's Nordic branch that aims to raise awareness for Syrian children facing the harsh realities of winter has racke...
View articleHang your head in painful regret and ridicule NekNominate – NipNominate’s in town with a new mission to raise shirts and money for good. Read More...
View articleThe recent advertising campaign looked to target 18-34 year old males in Germany and Italy with compelling video content as part of The North Face's w...
View articleAfter failing to sell enough sausage rolls and pasties led to a decline in sales for the 2013 financial year, Greggs is coming back fighting with the ...
View articleMost websites, especially mobile sites, take too long to load and it's hurting your brand. Consider these tips to optimize your page load times. Read ...
View articleWith the insanely intensified workload placed on marketing pros these days, coupled with the demands to always be improving conversion rates, we could...
View articleAn unwitting request from a PR company representing Brit Awards sponsor MasterCard has led to a massive social media backlash for all parties. Read Mo...
View articleIs Cara Delevingne the world's most digitally inspired supermodel ever? Possibly, if her new live Instagram videos, which show her and her fellow mode...
View articleWhether your website is directed toward consumers or other businesses, building rapport with your visitors is essential to increasing conversions. Rea...
View articleIn an inspired and forward-thinking digital move, PepsiCo has begun a new digital out of home (DOOH) campaign, which sees it show off the talents of i...
View articleIn an innovative tech move, fashion brand Topshop has announced it will be engaging with virtual reality technology to offer consumers a 3D experience...
View articleMarketers need to start speaking to customers in real time, meaning they need to understand what shoppers are thinking at the moment they open your em...
View articleUK charity Comic Relief has selected mobile engagement company OpenMarket to power text donations for its 2014 Sport Relief fundraising campaign. Read...
View articleIn a bit to promote the launch of the latest series of Top Gear in 11 different international locations, a new digital campaign from Realise and BBC W...
View articleBreakthrough Breast Cancer has launched its first social media fundraising campaign, the ‘Change Challenge,’ which encourages users to post a photo or...
View articleCancer Research UK has released a new smartphone game, Play to Cure: Genes in Space, which will let users help scientists unravel gene data to find th...
View articleThe run-up to the Winter Olympics has been anything but smooth sailing for Russia, whose anti-gay propaganda laws have left many in the West calling f...
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