April's top 10 search terms by search volume from Hitwise. Read More...
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View articleJeff Hayzlett will leave by May 28 to work on personal projects. Read More...
View articleCPG giant employs ads during May to promote "Comida Kraft." Read More...
View articleLatest Gannett acquisition to be swallowed by rich media unit. Read More...
View articleComing off a bad programming year, NBC looks to Microsoft Advertising to juice its fall TV lineup. Read More...
View articleAccording to the Interactive Advertising Bureau, spending on online ads hit around $6 billion in Q1 2010. Read More...
View articleRegulators say user data should not be shared with third parties by default. Read More...
View articleCombined 2009 revenue was $5.3 million for Web development and search agency. Read More...
View articleAgencies suggest branded apps aren't the be-all and end-all for mobile marketing. Read More...
View articleZiff Davis, Dun & Bradstreet, and LivePerson are among major players using Demandbase's service. Crowd Science says the targeting system has impro...
View articleApps for Healthy Kids contest is part of Michelle Obama's Let's Move! campaign to end childhood obesity. Read More...
View articleLocation-based advertising may be an ad format that consumers will actually admit provides value. Read More...
View articleAstraZeneca's deliberate approach to social media is indicative of the highly-restrictive and somewhat unclear regulatory environment pharmaceutical f...
View articleAd product aims to help brands engage blog audiences by asking good questions. Read More...
View articleSocial network becomes biggest display ad vehicle in the U.S. Read More...
View articleProcter & Gamble Productions got its start in the '30s producing early radio dramas, and its latest foray is one of just a handful of non-branded ...
View articleThe effort produced single-digit cost for every booking, says the agency managing the Facebook ads. Read More...
View articleJuly's top 10 search terms by search volume from Hitwise. Read More...
View articleSocial media brand says the number of sites using "Like" and "Recommend" buttons has doubled in the last two weeks. WashingtonPost.com's referral traf...
View articleMolly Spilman, SVP of global b-to-b marketing, has hired former Tremor, Viacom, and Cisco execs to present a more consistent message to non-consumer Y...
View articleChanges focus on CRM and customer interaction. Read More...
View articleTravel site says cheap production costs - combined with overall impressions and positive blog chatter - have made the effort a big ROI win. Read More...
View articleMarketers may find more value in dedicated iPad sites than apps, suggests the Nielsen Norman Group. Read More...
View articleThe upsides for marketers of "Likes" replacing "Fans" on Facebook and the next steps that should be taken. Read More...
View articleDigital display advertising can take a larger piece of the budget pie, but the interactive advertising industry must meet the demands of brands for an...
View articleTim Muris was chairman of the agency during a time when spam was the key Internet policy issue. Read More...
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