Execs & Accounts: NAI, Schematic, ChaCha
Media

Execs & Accounts: NAI, Schematic, ChaCha

17y Zachary Rodgers

Execs & Accounts: NAI, Schematic, ChaCha

Hughes steps down as executive director at NAI; Schematic hires SVP, client services, in L.A.; ChaCha names VP, ad sales. Read More...

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Tough Times Make Tough Buyers
Media

Tough Times Make Tough Buyers

17y Tessa Wegert

Tough Times Make Tough Buyers

Publishers are relaxing standards; media buyers are getting bold. It's the survival of the fittess. Read More...

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Stealing Funds From Weak Channels
Media

Stealing Funds From Weak Channels

17y Eric Bader

Stealing Funds From Weak Channels

Three places to scrape up funds for mobile marketing campaigns. Read More...

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Google May not Like Obama's Antitrust Pick
Media

Google May not Like Obama's Antitrust Pick

17y Kate Kaye

Google May not Like Obama's Antitrust Pick

This by way of CNET : Obama's nominee to head up the Justice Department's antitrust division -- Christine Varney -- could create growing pains for Goo...

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Free Online Political Ad Event in D.C. Soon!
Media

Free Online Political Ad Event in D.C. Soon!

17y Kate Kaye

Free Online Political Ad Event in D.C. Soon!

I'm very excited to have been asked to discuss online political advertising at the Interactive Advertising Bureau's first ever Washington, D.C Read Mo...

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Another Small Fry Sues Google
Media

Another Small Fry Sues Google

17y Anna Maria Virzi

Another Small Fry Sues Google

A B2B search engine claims Google has rigged its prices to discourage competition. TradeComet, based in New York City, said yesterday it's filed an an...

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Current Taps Yahoo and AdBrite Veteran to Lead New Media
Media

Current Taps Yahoo and AdBrite Veteran to Lead New Media

17y Zachary Rodgers

Current Taps Yahoo and AdBrite Veteran to Lead New...

Ad formats at Current include cross-media sponsorships and user-created spots. Read More...

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Big or Small, Business is Business for Move CEO Berkowitz
Media

Big or Small, Business is Business for Move CEO Berkowitz

17y Fred Aun

Big or Small, Business is Business for Move CEO Be...

Former SVP of Microsoft Online Services talks with ClickZ about online advertising and what it takes to run a Web company. Read More...

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At Sodahead.com, Advertisers Pay to Ask Questions
Media

At Sodahead.com, Advertisers Pay to Ask Questions

17y Ken Liebeskind

At Sodahead.com, Advertisers Pay to Ask Questions

Kohl's and the International Olympic Committee are among the brands using the site's question-based ad offerings. Read More...

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Scout Labs Unveils Automated Buzz Measurement Tools
Media

Scout Labs Unveils Automated Buzz Measurement Tools

17y Douglas Quenqua

Scout Labs Unveils Automated Buzz Measurement Tool...

New software tracks brand mentions on blogs, Twitter, YouTube, chat rooms and other media. Read More...

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Execs & Accounts: Mktg, Phonevalley, Digitas
Media

Execs & Accounts: Mktg, Phonevalley, Digitas

17y Enid Burns

Execs & Accounts: Mktg, Phonevalley, Digitas

Mktg names executive creative director; Phonevalley appoints a U.S. regional director; Digitas Chicago appoints director of delivery management. Read ...

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Amazon Invests in Inventory Management Firm
Media

Amazon Invests in Inventory Management Firm

17y Kate Kaye

Amazon Invests in Inventory Management Firm

In November, Amazon named online inventory management firm Yieldex the winner of its Amazon Web Services Start-Up Challenge Read More...

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Profile of a Top Creative: Atmosphere BBDO's Arturo Aranda
Media

Profile of a Top Creative: Atmosphere BBDO's Arturo Aranda

17y Zachary Rodgers

Profile of a Top Creative: Atmosphere BBDO's Artur...

Agencies are demanding more these days from people like Aranda, a senior creative director at the Omnicom-owned digital agency. Read More...

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Betawave Launches New Ad-Supported Video Platform
Media

Betawave Launches New Ad-Supported Video Platform

17y Fred Aun

Betawave Launches New Ad-Supported Video Platform

Ad network GoFish is renamed and relaunched as a family friendly media platform. Read More...

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Execs & Accounts UK and EU: InSkin Media, Specific Media, Epic Advertising
Media

Execs & Accounts UK and EU: InSkin Media, Specific Media, Epic Advertising

17y Jack Marshall

Execs & Accounts UK and EU: InSkin Media, Specific...

Drayton named CEO of InSkin Media; Specific Media names a U.K. VP; Epic Advertising opens London office. Read More...

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Online Advertising for B2B
Media

Online Advertising for B2B

17y Harry Gold

Online Advertising for B2B

Six ways to target people by job title or function. Read More

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Online Video Will Triumph
Media

Online Video Will Triumph

17y Todd Krieger

Online Video Will Triumph

One more sign that online video -- not TV -- is the place to put your advertising dollars. Read More...

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ClickZ Cofounder Andrew Bourland Dies
Media

ClickZ Cofounder Andrew Bourland Dies

17y Anna Maria Virzi

ClickZ Cofounder Andrew Bourland Dies

In his final weeks, the entrepreneur embraced the medium he so loved and reached out to friends and followers. Read More...

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Twitter Etiquette 101
Media

Twitter Etiquette 101

17y Anna Maria Virzi

Twitter Etiquette 101

Don't use the *F* word Here's how it can come back to bite you in the a** . Read More...

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Valentine's Day, as Seen on Google
Media

Valentine's Day, as Seen on Google

17y Anna Maria Virzi

Valentine's Day, as Seen on Google

Is the way to someone's heart through their stomach? Maybe that's what Papa Johns has in mind with this offer, which appeared in a sponsored link on G...

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Google Radio's Last Hurrah?
Media

Google Radio's Last Hurrah?

17y Kate Kaye

Google Radio's Last Hurrah?

Yep Read More

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Dear Facebook Friend, Have a Condom
Media

Dear Facebook Friend, Have a Condom

17y Douglas Quenqua

Dear Facebook Friend, Have a Condom

Virtual condom program launches on Facebook in time for Valentine's Day. Read More...

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Execs & Accounts: Dering Elliott, Microsoft, Collective Media
Media

Execs & Accounts: Dering Elliott, Microsoft, Collective Media

17y Enid Burns

Execs & Accounts: Dering Elliott, Microsoft, Colle...

Dering Elliott builds a Web site for heli-ski tour operator; Microsoft picks up another Yahoo search employee; Collective Media adds tech publisher to...

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Expanding Ads Come to the iPhone
Media

Expanding Ads Come to the iPhone

17y Zachary Rodgers

Expanding Ads Come to the iPhone

In recent months a range of ad firms have begun laying claim to the steadily growing pool of Web traffic generated by iPhone users Read More...

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FTC's Harbour Salutes Man Controlling Trade
Media

FTC's Harbour Salutes Man Controlling Trade

17y Kate Kaye

FTC's Harbour Salutes Man Controlling Trade

For a good read today, I recommend Federal Trade Commissioner Pamela Jones Harbour's concurring statement ( see the PDF ), submitted in conjunction wi...

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Google Kills Its Radio Product in Sudden Turnaround
Media

Google Kills Its Radio Product in Sudden Turnaround

17y Kate Kaye

Google Kills Its Radio Product in Sudden Turnaroun...

As recently as last week, Google was still making last ditch efforts to revive the radio program. The firm may have stiff competition if it moves into...

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'Day of Reckoning' May Come to Online Ad Sector, Says FTC Commissioner
Media

'Day of Reckoning' May Come to Online Ad Sector, Says FTC Commissioner

17y Kate Kaye

'Day of Reckoning' May Come to Online Ad Sector, S...

Separate statements from two commissioners who voted in favor of revised FTC behavioral ad principles indicate a strong undercurrent in favor of regul...

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