Silverlight set to help agency creative and technical teams deliver richer applications. Read More...
View articleWMG taps JetBlue exec to lead digital marketing; Nationwide taps Wunderman for digital duties; Fuel Industries hires a creative strategy manager. Read...
View articleCEO Brian McAndrews told investors the company sees opportunity in a Google acquisition of DoubleClick. Read More...
View articleThe move allows Silverpop to integrate lifecycle marketing campaigns with its e-mail services. Read More...
View articleThat there's a great scarcity of in-stream ad inventory around premium and semi-premium video content has become a truism. Don't believe it. Read More...
View articleBroadband users spend half their free time online, with entertainment and communication the dominant activities. Read More...
View articleGoogle Analytics gets a makeover, offering a more holistic view of the data. Read More...
View articleMobile ad network Third Screen Media released a few statistics today Read More...
View articleMike Arrington notes that "the Photobucket deal will bring very few new customers to MySpace because of the nearly 100% overlap in users." True, but t...
View articleThe media conglomerate has also struck up friendships with four ad technology providers to enhance its arsenal of digital ad formats. Read More...
View articleScott Delea, president of DigitalGrit parent company Adverb Media, is running in today's Hoboken City Council election. Read More...
View articleVideoCensus uses panel and census metrics to gauge audience size, demographics and competitive activity. Read More...
View articleEric Peterson forms Web Analytics Demystified, a consulting practice to assist companies in Web analytics practices. Read More...
View articleA four-step plan for media buyers under pressure to place hurry-up campaigns. Read More...
View articleThere are no new ideas, just the same old ones refashioned for the interactive age, says Jim Forni, executive director of Critical Mass . I caught up ...
View articleThe New York Times Company's About.com continues along the acquisition path Read More...
View articleThe spyware hunter is back, and this time he's after sites that buy spyware traffic to force users to visit their domains Read More...
View articleValleyWag reports today that MySpace will acquire photo and video hosting site Photobucket Read More...
View articleStarwood built its aloft SL hotel in Second Life last September , built by marketing services firm ElectricArtists Read More...
View articleYouTube has shared some details of its plan, floated last month, to share ad revenues with content creators Read More...
View articleBrightcove will make inventory from its premium network available to Tremor's pre-roll video advertisers. Read More...
View articleA company called RIpple hopes to induce advertisers to go local by helping them to create digital ads and select where they'll be displayed on the com...
View articleContextual video ad network Vibrant Media will deliver video ads for an online campaign launched in conjunction with the Campbell Soup to generate sup...
View articlePublisher system works with ad units, named AdPods, on network alternative to Google AdSense, others. Read More...
View articleTwo new board members are from overseas, and survey results show 34 percent of membership resides outside the U.S. Read More...
View articleThree former m-Qube execs team up as founders of a new mobile publishing platform and ad network. Read More...
View articleJoost gets WB content; Monster Media promotes O'Neil from sports; NetShelter hires CMP exec. Read More...
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