A new study from Swirl reveals that 73 percent of shoppers surveyed said that beacon-triggered content and offers increased their likelihood to purcha...
View articleWith consumer response rates now as low as 5%, new research suggests that brands aren’t engaging consumers in the way they want. Does this spell the e...
View articleComputer company Lenovo has partnered with comedy troupe Upright Citizens Brigade to prank unsuspecting mall shoppers in a new video that pokes lighth...
View articleResearch by Group M has predicted that in 2015, £1 of every £2 spent on advertising in the UK will go to digital and online media, which will make the...
View articleUndertone's Cameron Hulett tells us why programmatic is so 2014, why brands are moving back to a focus on quality first and foremost, and why 2015 is ...
View articleThis week .rising brings you a video of our chat with Dan Spicer, Hootsuite's Head of EMEA Community, big #fails by Twitter's CFO, an offer you can't ...
View articleA report by the Commons Science and Technology Select Committee says social network platforms like Facebook and Twitter's terms and conditions are far...
View articleCracks have appeared in online retailers including Argos, Tesco, Currys and Boots, because of such high demand from expectant Black Friday shoppers. R...
View articleDan Spicer from social relationship experts, Hootsuite, gives us the lowdown on how some exciting acquisitions made by the company in 2014 are going ...
View articleThe New York Times has revealed plans to boost its mobile efforts and develop new digital products this week, after hiring Kinsey Wilson, formerly of ...
View articleTwitter has defended itself following reports that the platform has been collecting user data from its smartphone apps to provide ‘tailored content’. ...
View articleChief Financial Officer Anthony Noto made a bit of a blunder this week when he publicly tweeted about a plan he has to buy a company, instead of DMing...
View articleThe social blogging platform has added an "install app" button to its sponsored posts. What other ad formats can we expect from Tumblr in the future? ...
View articleUNICEF has created an interactive holiday campaign that allows fans to edit themselves into a video of celebrities singing John Lennon's classic anthe...
View articleChango's Martyn Bentley explain why programmatic is here to stay and how it's going to be helping brands in more powerful ways in 2015, and why he thi...
View articleIn his latest .rising leaders post, Ben Rowland of Arch Apprentices explores how, as companies move to keep their hiring practices up-to-date with dig...
View articleAs Black Friday inches closer, here's a look at how consumers are using their mobile devices to shop more than ever before. Read More...
View articleWhat are the three "Cs" to keep in mind for building a successful display campaign? Focus on clarity, connection, and change. Read More...
View articleA recent study by Nielsen commissioned by xAd reveals that the best location-based mobile marketing tactics differ greatly depending on the industry v...
View articleMobile should be a key strategy for any brand hoping to reach the "Experience Generation" in India. Read More...
View articleUnited Colors of Benetton has teamed up with the United Nations to combat violence against women through a new video and contest that aims to fund hum...
View articleWant to know how smarter website communication can boost engagement and drive sales? Check out this exclusive .rising offer and get 6 months free use ...
View articleKicking off our interviews from the recent Digital Marketing Show, Rachel Pollard talks about getting mischievous and rocking it on social media, the ...
View articleWhich ones do you know? In the most interesting infographic we've come across for a while, find out which brands take their names from ancient mytholo...
View articleIn order to compete with Google and Facebook in the mobile advertising space, Apple is moving into programmatic advertising for the first time, partne...
View articleGoogle is running an ad-free Internet experiment that could challenge its own ad-funded business model. Read More...
View articleYik Yak, officially launched in October 2013 by two recent graduates of Furman University in South Carolina, lets users anonymously post messages on a...
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