Eyeblaster is betting there's room for a third party to enable in-stream video advertising, a la MSN Video or ESPN Motion. Read More...
View articleBrightmail, IronPort target ISPs, SMBs; WebSourced acquires Engine Studio; Shareholders approve FindWhat.com, Espotting merger. Read More...
View articleThe online marketing optimization software company rolls out an upgrade and scores two retail clients. Read More...
View articleA new group will attempt to rationalize a so-far mysterious phenomenon: viral interest. Co-founder Justin Kirby discusses the association's charter, a...
View articlePoindexter goes head-to-head with behavioral targeting technology vendors. Read More...
View articleZentropy completes site redesign for The Producers Guild of America's new media council; two agencies execute rich sequences for Absolut's Web site. R...
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View articleA comparative look at what big business has, and hasn't, mastered online. Read More...
View articleThe hiring former NBC Entertainment President Scott Sassa affirms the social network's commitment to an ad-based business model. Read More...
View articleUPDATE: The e-commerce giant explores a flexible and personalized way of communicating with its customers. Read More...
View articleWarehouse chain Sam's Club is now offering low-cost Web sites for its members, which are primarily small businesses. Read More...
View articleSearch giant bows upgrade to Google Search Appliance Read More...
View articleDisney goes after moms; and Weather.com tees up a new golf ad product. Read More...
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View articleSeveral important measures of e-mail success fell year-over-year, but a greater percentage of e-mails were successfully delivered. Read More...
View articleMedia planners and buyers envision an interactive media utopia. Read More...
View articleThe infamous 'spongemonkey' ads, featuring goofy creatures lauding Quiznos subs, have generated more than 30,000 calls and e-mails and quadrupled Quiz...
View articleSrere and Studenmund join aQuantive's board of directors; Red Lobster names an interactive agency of record; Capato goes to icrossing. Read More...
View articleShifting media habits are frustrating TV advertisers, particularly those eager to reach teens and twenty-somethings. To compensate, some firms are inc...
View articleCommission Junction staffs up newly-announced network with new senior employees; TeRespondo snags new advisory board members; and NYTimes.com hires ne...
View articleThe legislation gains approval after a key provision was altered. Read More...
View articleNew viral marketing association starts-up; and WebSideStory files for IPO. Read More...
View articleThe Web is constantly evolving. Some tips for maximizing exposure. Read More...
View articleU.S. Air Force tries SMS Promo; FCUK pulls trigger on transatlantic mobile campaign; A mobile portal for the urban crowd. Read More...
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