Carat Interactive promotes Nichols to head of a new practice; a Smallville star's photoblog promotes a WB Network partnership; fashion week finds Dian...
View articleBranding is cited as the reason by a source familiar with the plan. Read More...
View articleThis is no ordinary optimization. Add that little something to your campaigns. Read More...
View articleThe Internet service offering boasts a number of new features, including the ability to control pop-up advertisements and a service for businesses. Re...
View articleUPDATE: The rich media ads push the company's Webcast of its quarterly product launch event Read More...
View articleUPDATE: The retirement-planning series will tap a number of Dow Jones properties to find corporate retirement-planning decision-makers and employees. ...
View articleThe ISP's new push emphasizes its efforts to rid its customers of their two biggest Internet annoyances: spam and pop-up advertising. Read More...
View articlePointRoll hires a DoubleClick tech division co-founder; ABC National Television Sales to use CheckM8 formats on its Web properties; Seven West Coast a...
View articleThe Interactive Advertising Bureau's (IAB) members recently granted the trade body $5.8 million worth of interest-free loans. What is the organization...
View articleRound two of discussions between ISPs, anti-spammers, and e-mail marketers kick off next week in Silicon Valley. Read More...
View articleIt's not possible to determine campaign results before an ad runs. Or is it? Read More...
View articleThe magazine's Web site moves to leverage its name and AOL's reach tobring in more subscription revenue. Read More...
View articleEngine Interactive launches sites for Nintendo; Wild Impact acquires Blue Ink, expands offerings; Emerging Interest promotes Heidi Lehmann. Read More...
View articleNike takes AIM with Mia Hamm; Chicago Tribune offers online-offline real estate listings; Marketers shaky with ROI gauges. Read More...
View articleThe search company scores a win over Google to supply paid search and contextual ad links on the real estate site. Read More...
View articleWeb publishers agree that consumers are annoyed, but little consensus emerges about what action should be taken. Read More...
View articlePromoting divisions of a large business online? Streamline. Read More...
View articleTarantino may be a god of film, yet even the master of cinematic bloodletting needs help from the Web in building buzz for his latest. Here's a peek i...
View articleFraudulent e-mails are targeting eBay, PayPal users with threats of suspending their accounts. Read More...
View articlePlaintiff invokes Washington's tough anti-spam law. Read More...
View articleInteractive marketing exec Lisa Brown offers contrition for AOL's missteps and pledges the Internet service will do better. Read More...
View articleUntil the proprietary information of both consumers and publishers is protected, interactive marketing will be more promise than reality. Read More...
View articleMSNBC.com hires radio veteran Todd Herman as streaming evangelist; IAB launches next phase of 'Superheroes'; iCrossing hires three to its Northeast di...
View articleThe latest developments marketers should keep their eyes trained upon. Read More...
View articleThe owner of Netzero and Juno ISPs intros new Web-based e-mail with better filters to intercept junk messages before they reach in-boxes. Read More...
View articleYou've got your media shops and your creative shops. Should the twain meet? Read More...
View articleThe drug maker releases top-line results showing online can improve branding, but the latest IAB cross-media study is short on details. Read More...
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