Internet advertising clutter? Web intrusiveness? Offline folks should get their own houses in order before throwing stones. Read More...
View articleFirst with syndication, now with cost-per-click pricing, the Mountain View, Calif. upstart looks to challenge the paid listing leader. Read More...
View articleTired of paying what they consider high fees to for-profit job sites, 25 companies, including IBM and Intel, launch their own career site led by ex-Mo...
View articleInternet unit posted significant year-over-year cushion of growth while its offline recruitment and employment advertising divisions suffered. Read Mo...
View articleOn the heels of the termination of its proposed buyout by NetRatings, Jupiter Media Metrix looks to make a name as third-party impression-tracker. Rea...
View articleUPDATE: FTC's anti-trust investigation into the two Web research firms' plans apparently helped scuttle the deal. Jupiter's stock price drops 74 perce...
View articleThe software giant debuts a small-scale, targeted campaign aimed at promoting its new focus to New York-area design professionals. Read More...
View articleStudies are showing that media people believe we need better systems for measuring online advertising. But who are these media people being surveyed? ...
View articleIn a follow-up to the brand's Super Bowl spot, a sizable offline campaign -- complete with an elaborate mock-documentary -- will detail the former spo...
View articleUPDATE: The software giant is making its pitch to enterprise customers -- just hours after it was forced to respond to high-profile claims of a vulner...
View articleInterep cleans up on Web deals; Trilegiant buys Netcentives' patents; Amazing Media signs Excite.com. Read More...
View articleA study conducted by the Conference Board finds that internal disputes play a large role in major brands' efforts to move online. Read More...
View articleMore than 21 million Americans will be using public WLANs in 2007, attracted by the cheap and superfast remote Internet access provided in airports, s...
View articleThe deal would put DoubleClick to work serving ads and e-mail campaigns for major Bertelsmann media properties. Read More...
View articleThe online dating site is running a major, one-day-only campaign onMarketWatch -- a move that is said is a prelude to a stepped-up year ofadvertising....
View articleThe pitch is alive and well, but the rituals surrounding it have changed to match the current tough times. Here are some ideas to make it work for you...
View articleWhen you're doing business with someone who promises to keep your deal "under the radar," take care that your credibility doesn't get blown out of the...
View articleRivals Overture and FindWhat continue the sector's good news -- throwing the rest of the Web ad industry's troubles into sharp relief. Read More...
View articleIt's been said that broadband has to be sold to consumers based on its applications, not its speed. A survey by Sage Research examined which high-spee...
View articleWarring factions are again ramping up their advertising to weigh in on the controversial Tauzin-Dingell telecom deregulation bill. Read More...
View articleHowever, the troubled online real estate operation (the stock is now below $1a share) says its cash flow from operations is expected to be positive fo...
View articleThe PDA firm chooses a teaser campaign centered around building buzz among existing customers, as it launches the new i705 handheld. Read More...
View articleWhat is it about Super Bowl ads that make them must-watch marketing messages? And can interactive advertising replicate that experience? Read More...
View articleTwo rivals in the fledgling wireless advertising space join forces. Read More...
View articleThe women-focused online media company follows the trend among Web publishers by looking to boost its marketing services. Read More...
View articleMSN and Overture go back a long ways, when the popular search engine wasstill called GoTo. Competing in a "Google"-ized environment, Overture ishappy ...
View articleWhat's next for your site? Your users are probably telling you. Are you listening? Read More...
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