LookSmart creates a new sales VP role; About 's David Hills is handed an additional post; and Organic launches a motor sports Web site to herald NASCA...
View articleThe video’s in the mail. What to expect when email delivers commercials. Read More...
View articleEXCLUSIVE: Continuing efforts to expand its services for marketers, the troubled online consultancy is striking out into online media planning tools. ...
View articleThe U.S. market for online access barely grew in 2001, but the news from TR's Online Census is that Internet users are shifting their access from dial...
View articleThe film studio and the Diamond Trading Company take similar approaches in new campaigns, each of which represents a landmark for the respective brand...
View articleGlobal corporate investment on mobile enterprise infrastructure will grow from $300 million in 2002 to $2.3 billion in 2005, according to Datamonitor....
View articleA new Jupiter report suggests that sites should avoid usurping agency creative duties, despite the promise of higher fees. Read More...
View articleMobilocity, which provides m-business consulting services, said the combined firm would offer services in digital branding, communications strategy, W...
View articleThe findings of a new Arbitron/Edison Media Research brings sweet music to the ears of streaming media executives but further malign the online banner...
View articleFor corporate writers, the approval process is just another roadblock that must be hurdled. Susan shares tips for sailing over the barriers. Read More...
View articleLeapfrog Online makes two hires, Viant appoints a development strategist, and Antenna Group picks up four clients. Read More...
View articleThe embattled online retailer looks to offline media to improve sales. Read More...
View articleThe move unites two players in the nascent interactive TV production field. Read More...
View articleThe addition of new data integration features continues the industry giant's moves to meet growing multi-channel demand. Read More...
View articleHow do you become successful? It might be as simple as living by a few basic maxims. Read More...
View articleThe wedding site gets $5 million -- and links to the retail giant's store registries. Read More...
View article"Star Trek"'s "Captain Kirk" returns to the e-commerce site's advertising after a yearlong hiatus. Read More...
View articleAs competition from Google looms, the leading pay-for-performance player prepares to expand its international distribution. Read More...
View articleWith the first ads in a decade for its mainframes, Big Blue hopes to encourage enterprises to trade in their servers. Read More...
View articleTig's done the math. He thinks Google's just-launched CPC model (coupled with its stealth technology) could eventually make many agency and sales func...
View articleWith the support of AT&T Wireless and other players, the privacy group looks to apply its seal program to the emerging mobile Internet industry. Read ...
View articleDynamics Direct gets a former hotshot exec, a top Web auto site gets a new face, and AtomicPR's client list keeps growing. Read More...
View articleMore underreported revenues are found, and Nasdaq is moving to delist thestock of the scandal-plagued online real estate play. Read More...
View articleAlthough reaching a doctor via a medical site would seem to make sense, a new theory says that approach isn't the most effective. Read More...
View articleFollowing up on the campaign's mysterious television ads, a rich media ad push is designed to continue the pitch to Web users. Read More...
View articleLosses turn out to be in line with estimates, but the company promises its recent acquired ad serving unit will turn a profit this quarter. Read More...
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