Travelocity.com, Direct Marketing Giant Otto Team in European Venture
Media

Travelocity.com, Direct Marketing Giant Otto Team in European Venture

25y Christopher Saunders

Travelocity.com, Direct Marketing Giant Otto Team ...

The partnership will consolidate the two companies' European travel sites under a single company, supported by Otto's sizable offline promotional clou...

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Networks Going Wireless at Home and Work
Data insights

Networks Going Wireless at Home and Work

25y Michael Pastore

Networks Going Wireless at Home and Work

Networks without wires, also known as WLANs, are becoming more prevalent in homes, businesses and will eventually be used in public, according to seve...

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Everything Has Changed... Has Advertising?
Media

Everything Has Changed... Has Advertising?

25y Seana Mulcahy

Everything Has Changed... Has Advertising?

Suddenly, life as a media person seemed unimportant. The world changed. A week later, putting fingers to keyboard is a struggle. It's hard to look bac...

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IVT Snaps up Digital Lava Assets
Media

IVT Snaps up Digital Lava Assets

25y rumo

IVT Snaps up Digital Lava Assets

In addition to a $700,00 cash payment, New York-based IVT assumes certain liabilities including accounts payable and severance obligations to Digital ...

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Engage Touts Reorganized Product Line
Media

Engage Touts Reorganized Product Line

25y Christopher Saunders

Engage Touts Reorganized Product Line

Looking to get itself back on track, the CMGI-owned company takes the wraps off its new core offering. Read More...

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U.S. Households Dropping Additional Phone Lines
Data insights

U.S. Households Dropping Additional Phone Lines

25y Michael Pastore

U.S. Households Dropping Additional Phone Lines

Some U.S. households are getting rid of their additional phone line, according to research by Gartner's Dataquest unit, but this isn't necessarily bad...

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Mortgage Sites Look to Portals
Media

Mortgage Sites Look to Portals

25y Pamela Parker

Mortgage Sites Look to Portals

Apparently hoping for increased consumer demand for loans following the Fed's interest rate cut Monday, a number ofmortgage sites are looking to porta...

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Seneca Makes Organic Bid
Media

Seneca Makes Organic Bid

25y Christopher Saunders

Seneca Makes Organic Bid

If the holding company is successful in this and its earlier proposal for Agency.com, Seneca Investments could be planning to merge the two. Read More...

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Agency.com Closes Portland Office; Lays Off 200
Media

Agency.com Closes Portland Office; Lays Off 200

25y rumo

Agency.com Closes Portland Office; Lays Off 200

The interactive shop, which is on the verge of merging with Seneca Investments, is implementing a reorganization program to save about $25 million ann...

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ADexact Lands $5.5 Million
Media

ADexact Lands $5.5 Million

25y Christopher Saunders

ADexact Lands $5.5 Million

An investment from Canadian VCs will help fuel the firm's launch of its iTV ad product. Read More...

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New CEO, Fewer Employees at Alta Vista
Media

New CEO, Fewer Employees at Alta Vista

25y Beth Cox

New CEO, Fewer Employees at Alta Vista

The search operation abandons its comparison shopping effort, cuts staff and names a MyFamily.com exec as the new boss. Read More...

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Kurnit Out as About.com CEO
Media

Kurnit Out as About.com CEO

25y rumo

Kurnit Out as About.com CEO

The announcement comes as a surprise to many who viewed Kurnit's close friendship with Primedia head honcho Tom Rogers as a sign the two would remain ...

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PurchasePro, AOL Rethink Technology, Marketing Deal
Media

PurchasePro, AOL Rethink Technology, Marketing Deal

25y Christopher Saunders

PurchasePro, AOL Rethink Technology, Marketing Dea...

The troubled B2B e-commerce play aims to save money by ending its payments to America Online. Read More...

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Worldwide Cellular Sales Showing Slow Growth
Data insights

Worldwide Cellular Sales Showing Slow Growth

25y Michael Pastore

Worldwide Cellular Sales Showing Slow Growth

Worldwide cellular handset sales will see modest growth in 2001 as Western Europe's market saturation takes effect, but Cahners In-Stat predicts m-com...

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What Can I Say?
Media

What Can I Say?

25y Jim Meskauskas

What Can I Say?

Now is the time to be close to the ones you love. Our comfort comes when we are in each other's presence, feeling what we are feeling and doing it tog...

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OpenTV Debuts Ad-Supported Chat, SMS
Media

OpenTV Debuts Ad-Supported Chat, SMS

25y Christopher Saunders

OpenTV Debuts Ad-Supported Chat, SMS

While large-scale iTV advertising remains elusive, the set-top-box middleware player is looking to roll out services with a built-in demand. Read More...

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IAR Bits and Bytes
Media

IAR Bits and Bytes

25y rumo

IAR Bits and Bytes

B2BWorks, Northern Light team; Framfab completes Volvo work; Cartoon Network launches Nintendo contest. Read More...

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This Week's Agenda: How Far Should Publishers Go?
Media

This Week's Agenda: How Far Should Publishers Go?

25y Dana Blankenhorn

This Week's Agenda: How Far Should Publishers Go?

The full question is, How far should publishers go in supporting the demands of advertisers for new ad formats, and how far is too far? Read More...

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African-American Web Users Growing Faster Than Overall Population
Media

African-American Web Users Growing Faster Than Overall Population

25y Christopher Saunders

African-American Web Users Growing Faster Than Ove...

Despite rapid increases, there's still room to grow -- a fact that could encourage advertisers to step up their efforts to target the group online. Re...

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Most Media Failed in the Disaster
Media

Most Media Failed in the Disaster

25y Tig Tillinghast

Most Media Failed in the Disaster

Those having to do with media need to realize that we play an important role. For better or worse, we are the interface between terror and the public....

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Tech PR Agencies Advise "Radio Silence"
Media

Tech PR Agencies Advise "Radio Silence"

25y Christopher Saunders

Tech PR Agencies Advise "Radio Silence"

In the wake of Tuesday's tragedies, Internet and technology public relations firms around the country are asking their clients to hold off on debuting...

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Coping with Catastrophe: Email From the Front
Media

Coping with Catastrophe: Email From the Front

25y Rebecca Lieb

Coping with Catastrophe: Email From the Front

Greetings from New York. What remains of it, physically and emotionally. We're stunned, shocked into almost catatonic incredulity. We've witnessed the...

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News Publishers Cope with Advertiser Concerns, Amid Disaster Coverage
Media

News Publishers Cope with Advertiser Concerns, Amid Disaster Coverage

25y Christopher Saunders

News Publishers Cope with Advertiser Concerns, Ami...

Just days after major news organizations pulled advertising from their Web sites to counter booming traffic, they're again rethinking ad policy as cli...

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Bluestreak Buys Engage AdKnowledge
Media

Bluestreak Buys Engage AdKnowledge

25y Christopher Saunders

Bluestreak Buys Engage AdKnowledge

The effort comes as the rich media firm expands its online ad services -- while CMGI's Engage retreats. Read More...

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Sales Should Be About Service
Media

Sales Should Be About Service

25y Tom Hespos

Sales Should Be About Service

If as a media salesperson you want to be effective at getting on an agency media buy, Tom can give you some good advice. If you want to keep more of t...

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Advertising, Marketing Firms Safe but Shaken
Media

Advertising, Marketing Firms Safe but Shaken

25y Pamela Parker

Advertising, Marketing Firms Safe but Shaken

Counting heads and making contingency plans, lower Manhattan advertising and marketing firms are muddling through in the wake of Tuesday's events. Rea...

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Gator: Fair Game?
Media

Gator: Fair Game?

25y Adam Posman

Gator: Fair Game?

How far can the industry push the limits to make Web advertising a sustainable medium without overstepping its bounds? We never really seem to get an ...

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