Growing Number of Internet Scams Mar Relief Efforts
Media

Growing Number of Internet Scams Mar Relief Efforts

25y Karen Gedney

Growing Number of Internet Scams Mar Relief Effort...

The Internet is a microcosm of the world itself, replete with good and badexamples of humanity at its best or worst. Millions of spam emails aregoing ...

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E-Mail Coalition Aims for Relief Effort
Media

E-Mail Coalition Aims for Relief Effort

25y Christopher Saunders

E-Mail Coalition Aims for Relief Effort

Several e-mail marketers are putting aside their differences to boost the relief effort. Read More...

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Engage Disengages From Media Businesses
Media

Engage Disengages From Media Businesses

25y Christopher Saunders

Engage Disengages From Media Businesses

The company will turn off its ad network on Sunday, in an effort to focus its business on software sales. Read More...

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Netcentives Cuts Workforce
Media

Netcentives Cuts Workforce

25y Christopher Saunders

Netcentives Cuts Workforce

The news continues the firm's efforts at restructuring to meet the needs of a changing market. Read More...

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Tragedy Spurs Corporate Altruism in Web Marketers, E-Tailers
Media

Tragedy Spurs Corporate Altruism in Web Marketers, E-Tailers

25y Christopher Saunders

Tragedy Spurs Corporate Altruism in Web Marketers,...

"During tragic times like these, we all feel we have an obligation to help," said one executive. Read More...

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Finding the Silver Lining
Media

Finding the Silver Lining

25y Rob Graham

Finding the Silver Lining

Ever notice how fast bad news travels? Along withthe day-to-day body count, wars of aggression, dimming stock markets, and Microsoft merger deals, the...

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Times Like These
Media

Times Like These

25y Vahe Habeshian

Times Like These

At times like these, words fail even those of us whose job it is to make sure that words don't fail. Read More...

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Business-Critical Applications Driving Wireless Initiatives
Data insights

Business-Critical Applications Driving Wireless Initiatives

25y Michael Pastore

Business-Critical Applications Driving Wireless In...

Wireless and mobile transactions will account for nearly 20 percent of business-to-business transaction volume and 25 percent of business-to-consumer ...

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Economic Aftermath of Attacks Could Hurt Web Ad Sector
Media

Economic Aftermath of Attacks Could Hurt Web Ad Sector

25y Christopher Saunders

Economic Aftermath of Attacks Could Hurt Web Ad Se...

The destruction of the World Trade Center and the attack on the Pentagon -- and what could be a perceived weakness in American financial strength, nat...

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Tragedy Results In Web News Gridlock
Media

Tragedy Results In Web News Gridlock

25y Christopher Saunders

Tragedy Results In Web News Gridlock

UPDATE: News sites across the Internet struggle to shift server loads and strip out images, in an effort to provide information about Tuesday's traged...

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Branding Online Is Possible... Now What?
Media

Branding Online Is Possible... Now What?

25y Jim Meskauskas

Branding Online Is Possible... Now What?

So, why is it that no one is listening? You've read all of the press releases. You've seen all the subject lines in emails from the plethora of discus...

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Interactive Shop Iguana to Shut its Doors
Media

Interactive Shop Iguana to Shut its Doors

25y Erin Joyce

Interactive Shop Iguana to Shut its Doors

The award-winning design and services firm had deep expertise in rich media and animation when parent company Change Technology Partners bought it in ...

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Web Marketer Notara Scores $8 Million
Media

Web Marketer Notara Scores $8 Million

25y Erin Joyce

Web Marketer Notara Scores $8 Million

Despite tough market conditions that have customers holding off on new software purchases, New York-based Notara has $8 million in the bank to help it...

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This Week's Agenda: Peeling The Onion
Media

This Week's Agenda: Peeling The Onion

25y Dana Blankenhorn

This Week's Agenda: Peeling The Onion

It's hard to run a business, and keep it running. It's even harder to be consistently funny. So imagine a funny outfit registering not only laughs but...

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Sites Might Be Off-Track With Rich Media, Studies Suggest
Media

Sites Might Be Off-Track With Rich Media, Studies Suggest

25y Christopher Saunders

Sites Might Be Off-Track With Rich Media, Studies ...

Consumers are seeking fast-loading sites, not necessarily elaborate Web experiences -- and ignoring that desire can even hurt Web sales and marketing,...

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Study: E-mail Use By Top Firms Highly Inefficient
Media

Study: E-mail Use By Top Firms Highly Inefficient

25y Christopher Saunders

Study: E-mail Use By Top Firms Highly Inefficient

A study by the IMT Strategies, the Direct Marketing Association and the Association for Interactive Media blasts some long-held assumptions about onli...

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New Name, Branding for GoTo.Com
Media

New Name, Branding for GoTo.Com

25y Christopher Saunders

New Name, Branding for GoTo.Com

As Overture, the pay-for-performance search engine aims to better convey its ability to "introduce" consumers to advertisers. Read More...

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CMR: Web Ad Revenues Down 10 Percent From Year-Ago
Media

CMR: Web Ad Revenues Down 10 Percent From Year-Ago

25y Christopher Saunders

CMR: Web Ad Revenues Down 10 Percent From Year-Ago

The medium fared worse than most traditional media, and recovery might be further than anticipated, according to the New York-based research group. Re...

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Something Stinks When Media Sellers Go Directly to Clients
Media

Something Stinks When Media Sellers Go Directly to Clients

25y Tig Tillinghast

Something Stinks When Media Sellers Go Directly to...

When sellers start calling a company that has an agency, the marketing people have to ask themselves, "Is this because our agency is failing or becaus...

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Teens' Money Is Online Gold
Media

Teens' Money Is Online Gold

25y Beth Cox

Teens' Money Is Online Gold

But proper marketing to this consumer segment will be key, says a new studythat predicts $10 billion in teen spending online by the year 2005. Read Mo...

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Sonic Foundry to Acquire MediaSite
Media

Sonic Foundry to Acquire MediaSite

25y Christopher Saunders

Sonic Foundry to Acquire MediaSite

The effort aims to merge digital media production with management tools, in a bid to capture a greater share of the advertising and television product...

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Under Pressure from Parent, Real Media to Cede Media Business
Media

Under Pressure from Parent, Real Media to Cede Media Business

25y Christopher Saunders

Under Pressure from Parent, Real Media to Cede Med...

Greater-than-expected losses are prompting Swiss ad sales giant PubliGroupe to rethink its U.S. online operations, particularly its New York-based ad ...

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DoubleClick to Offer Media Buying Automation
Media

DoubleClick to Offer Media Buying Automation

25y Christopher Saunders

DoubleClick to Offer Media Buying Automation

Through a deal with San Francisco-based Adgility, the industry leader is poised to offer an all-in-one product for online ad planning, buying, serving...

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Precluding Plausible Deniability
Media

Precluding Plausible Deniability

25y Tom Hespos

Precluding Plausible Deniability

Many online planners have experienced that sinking feeling when they call the client and find out that a meeting took place between a media vendor and...

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No Pat on the Back in a Buyer's Market?
Media

No Pat on the Back in a Buyer's Market?

25y Seana Mulcahy

No Pat on the Back in a Buyer's Market?

With declining CPM rates and a large amount of ad space unsold, we are officially in a buyer's market. All the sellers are cringing as they read... an...

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eBay Strikes Sales, Marketing Alliance with IBM
Media

eBay Strikes Sales, Marketing Alliance with IBM

25y Christopher Saunders

eBay Strikes Sales, Marketing Alliance with IBM

Big Blue also gains a new client for its WebSphere e-business software through the agreement. Read More...

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MSN, ESPN in Content, Marketing Agreement
Media

MSN, ESPN in Content, Marketing Agreement

25y Christopher Saunders

MSN, ESPN in Content, Marketing Agreement

The deal will have the sports network's Web site promoting a number of key Microsoft initiatives, such as Passport and Windows Media, and combined ad ...

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