Research: What Do Media Buyers Want?
Media

Research: What Do Media Buyers Want?

27y Janet Ryan and Nancy Whiteman

Research: What Do Media Buyers Want?

Media Buyers sound off about Internet Ad Sales Reps in J.M.Ryan & Associates' recent survey. Janet and Nancy present key findings, illustrating wh...

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BuySellBid.com Signs Classified Pact with Clear Channel
Media

BuySellBid.com Signs Classified Pact with Clear Channel

27y Beth Cox

BuySellBid.com Signs Classified Pact with Clear Ch...

Online multimedia classifieds company BuySellBid.com signed a three-yearpreferred partner agreement with Clear Channel Communications to be theprimary...

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internet.com Acquires Internet News Bureau
Media

internet.com Acquires Internet News Bureau

27y Beth Cox

internet.com Acquires Internet News Bureau

internet.com, the E-Business and InternetTechnology Network, acquired Internet News Bureau, an onlinepress release distribution service, from Multimed...

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iFreedom.com Offers Free Access with Closeable Ad Window
Media

iFreedom.com Offers Free Access with Closeable Ad Window

27y Beth Cox

iFreedom.com Offers Free Access with Closeable Ad ...

iFreedom.com launched its free Internetaccess service -- backed by advertising but without the distraction ofcontinuous advertising windows. Read More...

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AdForce Loss Climbs on Higher Revenues
Media

AdForce Loss Climbs on Higher Revenues

27y Beth Cox

AdForce Loss Climbs on Higher Revenues

Outsourced ad management and delivery company AdForce Inc. posted a net loss for thethird quarter ending Sept. 30 of $6.46 million, compared to a loss...

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StuffLikeMine.com
Media

StuffLikeMine.com

27y Nick Usborne

StuffLikeMine.com

It can be hard for someone with a small business idea to find the resources to build it to its full potential. So when you're thinking of your great I...

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IMAKE to Build Ad Delivery System for 24/7 Media
Media

IMAKE to Build Ad Delivery System for 24/7 Media

27y Beth Cox

IMAKE to Build Ad Delivery System for 24/7 Media

IMAKE Software & Services said it has beentapped to construct the next generation advertising system for ad network 24/7 Media Inc. Read More...

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Getty Images Forms Marketing Alliance with Warp 10
Media

Getty Images Forms Marketing Alliance with Warp 10

27y Beth Cox

Getty Images Forms Marketing Alliance with Warp 10

Imagery provider Getty Images Inc. signed a marketingalliance with Warp 10 Technologies, a business-to-businessInternet resource for the creative comm...

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Mediaplex, Ariba to Integrate Applications
Media

Mediaplex, Ariba to Integrate Applications

27y Beth Cox

Mediaplex, Ariba to Integrate Applications

E-business marketing and technology company Mediaplex Inc. said it will integrateits real-time online media buying solution with the Ariba Inc. busine...

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Who Dat Gonna Get Fat Traffic?
Media

Who Dat Gonna Get Fat Traffic?

27y Dana Blankenhorn

Who Dat Gonna Get Fat Traffic?

For the last week, Dana's been wandering the halls of last week's Internet World trade show, in search of good stories (or at least good lessons) that...

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L90 Introduces Enhanced Ad Tracking and Serving
Media

L90 Introduces Enhanced Ad Tracking and Serving

27y Beth Cox

L90 Introduces Enhanced Ad Tracking and Serving

Online advertising and direct marketing solutions firm L90 launched adMonitor 4.0, an enhanced versionof its proprietary ad tracking and serving techn...

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A Really Good Bar Code
Media

A Really Good Bar Code

27y Dana Blankenhorn

A Really Good Bar Code

Always nice to see John Seely Brown. Casually dressed, but elegant in that old Silicon Valley way, Mr. Seely Brown is the chief scientist at Xerox PAR...

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kforce.com Launches Campaign, Buys Super Bowl Ads
Media

kforce.com Launches Campaign, Buys Super Bowl Ads

27y Beth Cox

kforce.com Launches Campaign, Buys Super Bowl Ads

Romac International's online career management and recruiting site kforce.com launched a multimillion dollaradvertising initiative that includes the p...

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The Revolution Is Coming...
Media

The Revolution Is Coming...

27y Tom Hespos

The Revolution Is Coming...

While online advertising suffers from the lingering effects of "banneritis," the smart media planners are searching for new ways to help their clients...

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ValueClick Plans IPO
Media

ValueClick Plans IPO

27y Beth Cox

ValueClick Plans IPO

Cost-per-click ad network ValueClick Inc. filed a registrationstatement with the Securities and Exchange Commission for an initial publicoffering that...

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Surfree.com Signs with Adsmart
Media

Surfree.com Signs with Adsmart

27y Beth Cox

Surfree.com Signs with Adsmart

Ad-backed ISP Surfree.com signed with Adsmart, an online advertising networkcomprising more than 300 Web sites totaling 2.5 billion monthly impression...

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Report: Large Firms Have the Edge in Personalization Race
Media

Report: Large Firms Have the Edge in Personalization Race

27y Beth Cox

Report: Large Firms Have the Edge in Personalizati...

A new industry report concludes that larger firms have an advantage oversmaller firms when it comes to personal service to consumers via softwareappli...

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E-Commerce Advertising Network Launched
Media

E-Commerce Advertising Network Launched

27y Beth Cox

E-Commerce Advertising Network Launched

WiseAds New Media Inc. has launched ane-commerce advertising network to link branded e-commerce sites with targetedadvertisers looking to reach qualif...

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IN2 Wins Two New Accounts
Media

IN2 Wins Two New Accounts

27y Beth Cox

IN2 Wins Two New Accounts

Interactive agency and marketing technologies company IN2 has won two new accounts as agency ofrecord: Furniture.com and CVS.com. Read More...

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Mail.com Launches TV Campaign
Media

Mail.com Launches TV Campaign

27y Beth Cox

Mail.com Launches TV Campaign

Internet messaging services company Mail.com Inc. launched a $5 milliontelevision advertising campaign for the fourth quarter. Read More...

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eCommercial.com Inc. Closes on $10.5 Million Financing Round
Media

eCommercial.com Inc. Closes on $10.5 Million Financing Round

27y Beth Cox

eCommercial.com Inc. Closes on $10.5 Million Finan...

eCommercial.com Inc. said it has closedon a $10.5 million private placement from a group of investors led by theInternet and technology investment sub...

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iWon.com Launches $40 Million Campaign
Media

iWon.com Launches $40 Million Campaign

27y Beth Cox

iWon.com Launches $40 Million Campaign

The new CBS-backed destination and cash giveaway portal iWon.com launched at $40 million-plusadvertising campaign, created by Berlin Cameron & Partner...

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Engage Launches Profile Based Web-Wide Ad Network
Media

Engage Launches Profile Based Web-Wide Ad Network

27y Team ClickZ

Engage Launches Profile Based Web-Wide Ad Network

Profile-driven Internet marketing solutions company Engage Technologies Inc. launched Engage AudienceNet, a Web-wide profiledriven advertising and mar...

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AltaVista to Deploy Engage's Profiling Technology
Media

AltaVista to Deploy Engage's Profiling Technology

27y Beth Cox

AltaVista to Deploy Engage's Profiling Technology

Search and commerce operation AltaVista has selected Engage Technologies Inc. to provide enhancedprofile-driven online advertising technology and serv...

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Free Ad-Backed Monitors Offered
Media

Free Ad-Backed Monitors Offered

27y Beth Cox

Free Ad-Backed Monitors Offered

Broadscape.com Inc. said it plans tobuild an electronic marketing network based on the complimentary distributionof 19-inch color computer monitors th...

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Garcia/LKS Wins Orbis Online Account
Media

Garcia/LKS Wins Orbis Online Account

27y Beth Cox

Garcia/LKS Wins Orbis Online Account

Hispanic ad agency GarciaLKS has signed an agreement tohandle general marketing and Spanish-language advertising for Internetauction start-up Orbis On...

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A Business Fairy Tale: The Story of Auction Rover
Media

A Business Fairy Tale: The Story of Auction Rover

27y Dana Blankenhorn

A Business Fairy Tale: The Story of Auction Rover

Dana doesn't like it when sites use lawyers to bully people into giving them something they have no legal right to. Like the so-called "right" to cont...

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