Commercial and Industrial Sites Need Advertising, Too
Media

Commercial and Industrial Sites Need Advertising, Too

20y Hollis Thomases

Commercial and Industrial Sites Need Advertising, ...

Where to go to advertise commercial/industrial sector products and services. Read More...

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How Secure Are Shopping Data?
Audience

How Secure Are Shopping Data?

20y Enid Burns

How Secure Are Shopping Data?

Half of online retailers don't have the necessary protocols to handle security issues. Read More...

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Klipmart Rolls Out In-Stream Product
Media

Klipmart Rolls Out In-Stream Product

20y Zachary Rodgers

Klipmart Rolls Out In-Stream Product

The product consolidates media placement and reporting of video ads. Read More...

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Is CAN-SPAM Effective? FTC Says Yes
Media

Is CAN-SPAM Effective? FTC Says Yes

20y Zachary Rodgers

Is CAN-SPAM Effective? FTC Says Yes

In a report to Congress, the FTC details the Act's effectiveness and calls for legislation to help prosecute spammers overseas. Read More...

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Marketers Ready for Ripples from AOL/Google Deal Expansion
Media

Marketers Ready for Ripples from AOL/Google Deal Expansion

20y Pamela Parker

Marketers Ready for Ripples from AOL/Google Deal E...

Marketers awaiting details, pondering possibilities. Read More...

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Light Up the Digital Touch Point Grid
Marketing

Light Up the Digital Touch Point Grid

20y Mark Kingdon

Light Up the Digital Touch Point Grid

Define your grid and find the power to light it up. Read More...

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Reuters Tests Video Affiliate Program
Media

Reuters Tests Video Affiliate Program

20y Enid Burns

Reuters Tests Video Affiliate Program

Reuters plans to launch a video affiliate program in the New Year to boost its brand and create new inventory. Read More...

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DMA's $5 Do-Not-Mail List
Media

DMA's $5 Do-Not-Mail List

20y Rebecca Lieb

DMA's $5 Do-Not-Mail List

This has enraged me for years: the DMA charges consumers $5.00 to register online for its little-publicized do-not-snail-mail list ( MPS ). Mailing yo...

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TRUSTe Trusts Yesmail
Media

TRUSTe Trusts Yesmail

20y Rebecca Lieb

TRUSTe Trusts Yesmail

TRUSTe just named e-mail service provider Yesmail as the first company authorized to resell TRUSTe's Web privacy seals. Yesmail can now review and cer...

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Video Content to Go From blinx
Media

Video Content to Go From blinx

20y Rebecca Lieb

Video Content to Go From blinx

blinkx just announced blinkx.tv To Go Read More

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Firefox Brands RSS - It's Official
Media

Firefox Brands RSS - It's Official

20y Rebecca Lieb

Firefox Brands RSS - It's Official

The next version of Microsoft's Internet Explorer will adopt Firefox's little orange RSS feed icon Read More...

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Calls to Action and SEO
Search

Calls to Action and SEO

20y Shari Thurow

Calls to Action and SEO

Do your calls to action should follow the MPABS rule? Read More

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Deciphering Google
Marketing

Deciphering Google

20y Gary Stein

Deciphering Google

Can Google protect its position as the Guide to the Internet? Read More

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Second Sends: Folly or Future?
Email

Second Sends: Folly or Future?

20y Jeanne Jennings

Second Sends: Folly or Future?

Does resending a promotional e-mail help or hurt a campaign? Read More...

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Stretching Out: Technology and Advertising in 2010
Marketing

Stretching Out: Technology and Advertising in 2010

20y Eric Picard

Stretching Out: Technology and Advertising in 2010

Video on cereal boxes, and other interactive advertising predictions for 2010. Read More...

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YSM Brings Creative Standards in Line with Google's
Media

YSM Brings Creative Standards in Line with Google's

20y Pamela Parker

YSM Brings Creative Standards in Line with Google'...

The company shortens the body of text ads from 190 characters to 70. Read More...

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The Coming Year in Online Marketing
Media

The Coming Year in Online Marketing

20y Zachary Rodgers

The Coming Year in Online Marketing

Big brains from seven online marketing segments weigh in on what 2006 holds. Read More...

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Pahade Departs Beyond Interactive
Media

Pahade Departs Beyond Interactive

20y Zachary Rodgers

Pahade Departs Beyond Interactive

Details are sketchy on a new unit he'll help launch at Publicis Groupe, which owns Starcom MediaVest Group. Read More...

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Execs & Accounts for December 19, 2005
Media

Execs & Accounts for December 19, 2005

20y Zachary Rodgers

Execs & Accounts for December 19, 2005

Fathom Online names CEO/chairman; Travidia hires Villescas; Atomic Fusion adds clients. Read More...

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Advertising.com Unveils Rich Media Ad Network
Media

Advertising.com Unveils Rich Media Ad Network

20y Kevin Newcomb

Advertising.com Unveils Rich Media Ad Network

Advertisers can buy ads across more than 55 publishers. Read More...

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AOL to Yank its Own Classifieds
Media

AOL to Yank its Own Classifieds

20y Pamela Parker

AOL to Yank its Own Classifieds

After an "experiment" of more than a year, America Online has decided to quit letting individuals post classified listings on its Classifieds MarketPl...

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Google Preserves Status Quo with AOL? Yes and No
Media

Google Preserves Status Quo with AOL? Yes and No

20y Zachary Rodgers

Google Preserves Status Quo with AOL? Yes and No

The Wall Street Journal has it today (sub req.) that AOL is now in "exclusive talks" with Google, apparently bringing down the curtain on Microsoft's ...

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SBC Yahoo! DSL Customers Get $100 to Shop Online
Media

SBC Yahoo! DSL Customers Get $100 to Shop Online

20y Rebecca Lieb

SBC Yahoo! DSL Customers Get $100 to Shop Online

It's a broadband Christmas. AT&T is offering new SBC Yahoo! DSL customers a $100 Visa gift card to shop online at sbc.com Read More...

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SEM in the Age of Uncertainty
Paid Search

SEM in the Age of Uncertainty

20y Kevin Lee

SEM in the Age of Uncertainty

You have less control over the position of your paid search ads -- which isn’t necessarily bad. Read More...

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Yahoo! to Help Advertisers Measure Offline Results
Media

Yahoo! to Help Advertisers Measure Offline Results

20y Kevin Newcomb

Yahoo! to Help Advertisers Measure Offline Results

A new service offered by Yahoo! and offline analytics firm MMA aims to show advertisers the offline value of online ads. Read More...

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ESPN Signs Six Sponsors for its Mobile Service
Media

ESPN Signs Six Sponsors for its Mobile Service

20y Enid Burns

ESPN Signs Six Sponsors for its Mobile Service

Mobile ESPN will launch early next year with six category-exclusive sponsors. Read More...

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The King of All (Streaming) Media
Media

The King of All (Streaming) Media

20y Ian Schafer

The King of All (Streaming) Media

What marketers and advertisers can learn from Howard Stern. Read More...

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