From Syndicate: A Chat with YPN
Media

From Syndicate: A Chat with YPN

21y Pamela Parker

From Syndicate: A Chat with YPN

I had a chance to sit down with Cody Simms, product marketing manager of Yahoo! Publisher Network, here at Syndicate Read More...

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Why Don't Half of E-mail Marketers Authenticate?
Media

Why Don't Half of E-mail Marketers Authenticate?

21y Rebecca Lieb

Why Don't Half of E-mail Marketers Authenticate?

Nothing like myth-busting. Today, Skylist published the top eight reasons half of e-mail marketers give for not authenticating their messages Read Mor...

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The Return of Maxell's 'Blow-Away Guy'
Media

The Return of Maxell's 'Blow-Away Guy'

21y Enid Burns

The Return of Maxell's 'Blow-Away Guy'

Maxell will bring back its memorable "blow-away guy" image as part of an integrated marketing campaign Read More...

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Feedburner Blazing New Trails
Media

Feedburner Blazing New Trails

21y Pamela Parker

Feedburner Blazing New Trails

A couple of interesting tidbits from Feedburner today Read More...

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Step Up Your Online Planning
Media

Step Up Your Online Planning

21y Pete Lerma

Step Up Your Online Planning

Have your online campaigns gotten a little stale? Five ideas to perk up campaign performance. Read More...

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EarthLink Runs Ads on Video Podcasts
Media

EarthLink Runs Ads on Video Podcasts

21y Pamela Parker

EarthLink Runs Ads on Video Podcasts

The ISP is sponsoring Washingtonpost.com's new video distribution channel. Read More...

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The Pocket Guide to the 2005 Blogosphere
Marketing

The Pocket Guide to the 2005 Blogosphere

21y Pete Blackshaw

The Pocket Guide to the 2005 Blogosphere

2005 was the Year of the Blog. If you missed it, here's a rundown. Read More...

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Alexa Opens Its Search Index
Media

Alexa Opens Its Search Index

21y Kevin Newcomb

Alexa Opens Its Search Index

The move could bring vertical search competitors into the market. Read More...

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Burn the Spam!
Media

Burn the Spam!

21y Pamela Parker

Burn the Spam!

I love how Yahoo!'s beta e-mail interface denotes spam Read More

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Who Knew Santa Uses VoIP?
Media

Who Knew Santa Uses VoIP?

21y Pamela Parker

Who Knew Santa Uses VoIP?

VoIP phone provider Vonage is calling on the red-suited, white-bearded jolly one to help it with CRM this holiday season Read More...

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The Cable/Internet Convergence
Media

The Cable/Internet Convergence

21y Pamela Parker

The Cable/Internet Convergence

Comcast is forming an Internet division and has named Amy Banse, who had been EVP of content development, to run the show Read More...

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Chitika faces criticism from publishers
Media

Chitika faces criticism from publishers

21y Kate Kaye

Chitika faces criticism from publishers

Chitika, a new contextual ad network that launched in May, has come under fire from publishers in its network -- mostly bloggers -- who once sang its ...

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HGTV launches vertical broadband video channel
Media

HGTV launches vertical broadband video channel

21y Matthew G. Nelson

HGTV launches vertical broadband video channel

HGTV.com has launched HGTVKitchenDesign.com as part of its vertical content strategy, which was outlined in May . The site is launching with six chart...

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Microsoft to Share Ad Revs with Users?
Media

Microsoft to Share Ad Revs with Users?

21y Zachary Rodgers

Microsoft to Share Ad Revs with Users?

A few have already noted Bill Gates' comments on an Indian TV to the effect that Microsoft may recompense people who use its search engine. Payment co...

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The E-Mail Chicken or the E-Mail Egg?
Email

The E-Mail Chicken or the E-Mail Egg?

21y Jeanniey Mullen

The E-Mail Chicken or the E-Mail Egg?

With e-mail, should technology or the strategy take precedence? Read More...

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MobiTV to Sell Video Ads on Cell Phones
Media

MobiTV to Sell Video Ads on Cell Phones

21y Kevin Newcomb

MobiTV to Sell Video Ads on Cell Phones

The 2-year-old company will use the "local avail" spots mostly for repurposed TV spots, at first. It's already signed Jeep and Axe. Read More...

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SEO Jargon: Real Beef or Just Baloney?
Search

SEO Jargon: Real Beef or Just Baloney?

21y Mike Grehan

SEO Jargon: Real Beef or Just Baloney?

A lot of industry jargon is inaccurate or flat-out wrong. Read More...

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On- and Offline Advertising Go Hand in Hand
Marketing

On- and Offline Advertising Go Hand in Hand

21y Sean Carton

On- and Offline Advertising Go Hand in Hand

Technology that can insert itself into the buying process at the point of decision is disruptive and will change how retail works. Are you ready? Read...

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Execs & Accounts for December 12, 2005
Media

Execs & Accounts for December 12, 2005

21y Zachary Rodgers

Execs & Accounts for December 12, 2005

NYT promotes Todd Haskell to business development for advertising; Modem Media opens New York office. Read More...

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Yahoo!, MSN Court Soccer Fans
Media

Yahoo!, MSN Court Soccer Fans

21y Kevin Newcomb

Yahoo!, MSN Court Soccer Fans

Both companies hope to attract advertisers interested in reaching FIFA World Cup devotees. Read More...

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Digital Sharing: An Unavoidable Force
Marketing

Digital Sharing: An Unavoidable Force

21y Hans-Peter Brøndmo

Digital Sharing: An Unavoidable Force

Does your organization at least dabble in sharing and with letting customers easily remix and share your content? Read More...

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Audible Unveils "Don't Read" Campaign
Media

Audible Unveils "Don't Read" Campaign

21y Kevin Newcomb

Audible Unveils "Don't Read" Campaign

The tongue-in-cheek campaign, created by Agency.com, aims to boost the Audible brand and drive subscriptions to its downloadable audio content. Read M...

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MINI Names 'Brand Advocacy Partner'
Media

MINI Names 'Brand Advocacy Partner'

21y Zachary Rodgers

MINI Names 'Brand Advocacy Partner'

MINI USA named Butler, Shine, Stern & Partners to be its new "brand advocacy partner." The assignment includes "traditional, non-traditional and viral...

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MySpace Launches a Music Video Star
Media

MySpace Launches a Music Video Star

21y Zachary Rodgers

MySpace Launches a Music Video Star

Earlier this fall, we covered a promotion cable music network fuse ran on MySpace, to uncover a video star it could then promote via its VOD offering ...

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Tag It: Acquisition, Yahoo Acquires del.icio.us
Media

Tag It: Acquisition, Yahoo Acquires del.icio.us

21y Pamela Parker

Tag It: Acquisition, Yahoo Acquires del.icio.us

From the SEW Blog: Tag It: Acquisition, Yahoo Acquires del.icio.us Read More...

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Chronicles of Narnia, a Family Affair
Media

Chronicles of Narnia, a Family Affair

21y Enid Burns

Chronicles of Narnia, a Family Affair

If you're going to see "Chronicles of Narnia" this weekend, it's going to be very crowded Read More...

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Tapping the Power of Google’s AdSense Bidding
Paid Search

Tapping the Power of Google’s AdSense Bidding

21y Kevin Lee

Tapping the Power of Google’s AdSense Bidding

Google has added some new features to its AdWords system. Here’s how to take advantage of them. Read More...

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