New take on social networking hopes to create online communities around specific brands. Read More...
View articleMore pricing models, including simpler ones, will bring more advertisers online, according to Overture's president. Read More...
View articleIs there a place at the strategy table for behavioral targeting this holiday season? Read More...
View articleThe automaker debuts video shorts by well-known directors to promote its Mariner SUV model. Read More...
View articleMoxie Interactive ups three; CrossMedia Services gets new VP/CFO; and Rare Method adds two execs throught its acquisition of Cogent Media. Read More...
View articleA new tool lets marketers set up campaign strategies based on assumptions, and then modify them based on reality. Read More...
View articleShoppers spend less time on more pages, and onsite search queries convert more than ever. Read More...
View articleThe company sets aside $500 million for legal costs related to an ongoing SEC investigation. Read More...
View articleSemel says the company will compete in the hotly contested desktop search area. Read More...
View articleUPDATE: The company is said to be cutting jobs in an effort to reduce spending ahead of its quarterly earnings report. Read More...
View articleThree (of many) reasons the current Terms & Conditions for Internet Advertising is behind the times. Read More...
View articleHeated election campaigns and ballot initiatives boosted political ad spending this year, but the Internet comes in dead last among media. Read More...
View articleThe perception gap: Internet users think they're safe, but ignore fundamental security precautions. Read More...
View articleUPDATE: Yahoo! named TV dealmaker Lloyd Braun to head its media and entertainment properties. Read More...
View articleYesmail offers a suite of e-mail marketing applications and data solutions. Read More...
View articleDesktop search will change the way people use computers. That makes it a trend worth watching. Read More...
View articleThe monthly Internet Activity Index for September shows a new leader in time spent online. Read More...
View articleThe Series A investment will be spent on expansion and for operating expenses. Read More...
View articleThe program is updated to increase commissions and crack down on adware. Read More...
View articleAgency.com names a VP and group creative director to itraffic subsidiary; blinkx hires former Yahoo! exec as CEO; Digitas promotes two to executive VP...
View articleUPDATE: Disappointed with its share price, the company considers how to raise shareholder value in a hot mergers and acquisitions market. Read More...
View articleThe company says it's focused on integrating its acquisitions, but it won't rule out new ones. Read More...
View articleMonitoring online chatter is easier than you think. Last of a series. Read More...
View articleHandheld shipments were lower overall in Q3, but demand for converged devices is healthy, and growing. Read More...
View articleFrom blogs to nifty interactive tools that backfire. Politicos are pouring money into the Net and creating a veritable catalog of interactive marketin...
View article