The VP and managing director of Disney Online discusses plans for the next wave of rich content on his network of sites, and paints a picture of the a...
View articleResponsys continues its string of joint offerings with complementary application providers. Read More...
View articlePaid search data: a learning lab for organic search optimization efforts. Read More...
View articleA Kelsey Group study found that search continues to dominate, and more of that is shopping-related, or local in nature. Read More...
View articleIntelliseek hires new CEO, Mediaedge:cia bigwig hops the pond; WOMMA gets new head; and 24/7 Real Media inks new client. Read More...
View articleCatchy, branded tunes go mobile in the latest incarnation of interactive audio marketing. Read More...
View articleThe company tweaks shopping site as holiday season approaches. Read More...
View articleSeven's a nice-enough number, but don't let it guide Web site design decisions. Read More...
View articleDelivering e-mail to AOL subscribers has always been tricky. Second of a series of case studies examining how real-life mailers get around the hurdles...
View articleData and e-mail are up, but marketing automation and ad management are down. Read More...
View articleCompany is further developing proprietary content, to avoid another debacle like the one it experienced with MSN. Read More...
View articleThe companies strike a deal that gives Google closer access to small- and medium-sized businesses. Read More...
View articleThe desktop adware player tries tactics to distance itself from some of the shadier companies in the space, even offering ad-supported spyware scannin...
View articleSome inventive wireless companies are opening a new world of online marketing opportunities. Read More...
View articleAn isolationist mentality hurts you in the long term. At some point, you have to play nice with others. Read More...
View articleThe hosted Web analytics provider grew total revenues by 41 percent. Read More...
View articleThe e-mail service provider is working to address an area of perceived weakness. Read More...
View articleVivísimo’s new meta search engine, Clusty, boasts an impressive array of tools to help quickly find relevant results from a variety of information sou...
View articleAcquisition of Keyhole lets Google display a satellite image of any address on earth. Read More...
View articleGmail will soon be a force to be reckoned with, but it isn’t yet. That creates a perfect opportunity for marketers to test the waters. Read More...
View articleJupiterResearch finds few search marketers bidding and measuring results appropriately. Read More...
View articleJupiterResearch finds few search marketers bidding and measuring results appropriately. Read More...
View articleThe company's strong performance for the quarter led it to raise its guidance for expected full-year revenues. Read More...
View articleImagine merging behavioral targeting with user preferences collected by DVR devices. Part 1 of a series on the potential future applications of behavi...
View articleThe portal player unveils the mobile version of its local search strategy. Read More...
View articleCompanies that pay consumers to watch online ads are back. Is the concept even defensible? Read More...
View articleHow Cisco built a global-strength PR Web site -- and saved millions in the process. Read More...
View article