Rich LeFurgy knows more than most of the people in the online ad space have forgotten. He helped found both the Internet Advertising Bureau and the P&...
View articleFlycast Communications Corp. formallylaunched Flycast Valet, the company's e-commerceoffering that was first announced in September, with about 400 si...
View articleAdKnowledge delivered DataCompass, anonline tool for quick analysis and reporting of advertising campaign data. Read More...
View articleThe online world lives and dies by mergers and acquisitions. Every time someone finds a niche, others race to expand the market. That leads to fragmen...
View articleIf online banking is supposed to save time for consumers, why did 3 million customers take their finances offline in the past year? Cyber Dialogue say...
View articleThe increased use of profiles to target web and e-mail audiences brings with it a growing concern over consumer privacy. Unfortunately, we've seen rec...
View articleAd network and server technology company Real Media said it has linked togetherLatin American-based portals into an advertiser network that includes C...
View articleE-commerce application services provider fourthchannel inc. has selected Big Sky Communications Inc. as its publicrelations agency of record. Read Mor...
View articleSnap.com and XOOM.com Inc. rolled out a $45 milliontelevision advertising campaign to support Snap Shopping, the new Internet shoppingservice launched...
View articleTeddy Roosevelt once said, "Speak softly, but carry a big stick." That is what a network buy has at the core of its proposition. An aggregate of small...
View articleIntegrated print media process technology and service company mediapassage.com has formed analliance with MarcomAvenue.com, abusiness-to-business dest...
View articleInternet Visa card company NextCard Inc. launched a new phase of itsnational branding campaign by posing the question "What's Next?" Read More...
View articleImagine that you’re at your favorite online cheesecake store. You find what you’re looking for, add it to your shopping cart and click "buy." As you f...
View articleProfessional services firm KPMG and Peppers and Rogers Group, a one-to-onemarketing and consulting firm, formed a strategic alliance designed toprovid...
View articleOpt-in e-mail marketing company NetCreations Inc. (NTCR) raised $42.9million in an initial public offering of 3.3 million shares. Read More...
View articleE-business agency Modem Media. Poppe Tyson launched a newoffering called Internet Customer Service Solutions (ICSS), designed to helpclients improve c...
View articleOver the last five years those like Dana, who prefer to see businesses managed for the long term, based on tangible measures like profit and return on...
View articleInternet store and e-commerce enabler Adatom Inc. launched a holiday advertisingand promotional campaign designed to build the Adatom.com brand name. ...
View articlegiftpoint.com has selected Beyond Interactive to launch an onlineadvertising campaign for the holiday season to promote its site as adestination for g...
View articleAs push comes to shove over the next few Internet years (read: six months), "mail it and editors will read," the paradigm of 20th century public relat...
View articleA report by PC Data Online has found that 41 percent of households with Internet access use media players such as RealPlayer and Windows Media Player....
View articleHow do you know what a client or agency considers a great idea? Great sales pros, those who regularly pitch and close the big concepts (with the big p...
View articleWhittman-Hart Inc., a provider ofenterprise-wide e-business solutions for middle-market companies, acquired Four Points Digital LLC, anindependent int...
View articleIt's a nasty ailment. It's deceptive, too. The worse you get it, the less you think you have it. Then one day, you wake up and realize what's happenin...
View articleDigitrends.net released the secondedition of its Interstitial Advertising Report, calling it an "in-depth lookat controversial, yet highly effective i...
View articleInformation technololgy firm United Sites of America Inc. recently announced aproduct called "Shoshkeles," -- animated ads that, unlike static banners...
View articleNo longer is online job searching confined to the computer savvy and high-tech populations, acccording to data from CareerMosaic. Read More...
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