Online sweepstakes promotions company Webstakes.com signed a one-year contractallowing high-speed online service Road Runner to use Webstakes.com's iD...
View articleSocketware Inc. said that Europeanairline carrier Swissair has licensed Accucast as itsoutbound e-mail marketing and messaging solution. Read More...
View articleMedia marketplace Adauction.com launched GeoNet, acontent-based, geo-targeted Web advertising solution designed to makeregional media buying easier an...
View articleOnline games site Sandbox.com, which bills itself as "theSmarts and Entertainment Network," reportedly has begun an agency review foran estimated $15 ...
View articleProfessional marketers in electronic commerce are embracing and improving promotional techniques originally developed for the offline world. As the In...
View articleThe moment of truth. A first month media plan for a big- name (or soon to be big-name) client. They're looking for big. They're looking for bad. They'...
View articleTeamOne Advertising launched a seriesof ads for eNutrition, an e-tail resource forhealth and nutritional products and information. Read More...
View articleCliff delivered a talk about tailoring web sites to use profile data recently. A question from the audience was: "Do personalized pages take longer to...
View articleErnst & Young LLP, a provider of e-businessservices in tax, assurance, corporate finance and consulting, kicked off its".company" advertising campaign...
View articleWarp 10 Technologies Inc. said it haspartnered with Excite@Home to provide content andservices to Excite@Home's newly launched business service, @Work...
View article24/7 Europe named Antti Erdnne, formermanaging director of Finnish online sales company Netbooking, to head itsmobile and digital development and its ...
View articleNewspaper classified ad operation Classified Ventures Inc. signedThe Denver Post to its network of morethan 130 affiliated newspapers. Read More...
View articleMedia network Salon.com signed an exclusive year-longadvertising sponsorship agreement with global information technology servicesleader EDS. Read Mor...
View articleIt's Internet World week. Forget that exercise regimen. Say adios to your sleep patterns. You think you need a healthy diet - like they say 'round the...
View articleImperial Bank, the principalsubsidiary of Imperial Bancorp, said that its Emerging Growth Division hasgranted Internet traffic analysis company WebSid...
View articleIn an open letter to ClickZ, Jared Spool challenges a recent ClickZ column which asserts that seeing photographs of happy people enjoying your product...
View articleThe most clicked-on ad banner for the week ending Sept. 26, with an 11.2 percentclick rate, was WingspanBank.com's ad featuring itscredit card service...
View articleInfoUSA Inc., which compiles customized mailing lists, reportedly may spinoff its Internet division, infoUSA.com, to boost its value. Read More...
View articleJanet and Nancy look at the cornerstone of building advertiser value -- information on your target audience. There are a variety of ways to gather inf...
View articleLCS Golf, a provider of newsletters about thesport, signed an agreement to let 24/7 Media Inc. to represent its productsto advertisers. Read More...
View articleAd network Real Media recently added 20 new LatinAmerican Web sites to its network, including InfoSel in Mexico, Universo inBrazil and La Nacion and E...
View articleLast week, Nick took part in a 'Soap Box' event hosted by the Direct Mail Council of the Canadian Marketing Association in Toronto. It was a great eve...
View articleThe most interesting speech at the Forrester New Media and Marketing conference in New York last week came last. From Excite@Home President George Bel...
View articleNetGravity Inc. said that Eric Spiveywas named chairman of the company, replacing company founder John Danner, whoresigned. Read More...
View articleZDNet signed a partnership deal that allows to use Netzip's Download Demon technology todeliver advertising to its user base. Read More...
View articleDavid Sarnoff didn't invent the radio, nor did he invent television. What his Radio Corp. of America did in the 1920s was demonstrate the true commerc...
View articleDo you remember being told in school that there are no stupid questions? That every question someone asks is a good question because it helps the unde...
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