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View articleBurger King Japan are marketing a 'Flame-Grilled' fragrance, in celebration of 'Whopper Day' on April 1st. The campaign comes with an array of seducti...
View articleIn this video interview, Brandon Rhoten, vice president of digital and social media at Wendy's International, talks about the brand’s approach to soci...
View articleThis list of 50 tools can help you boost your digital marketing start-up in every aspect, from SEO to social media to email. Read More...
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View articleThese SXSW sessions focused on the fast-paced world of digital marketing. Here's a summary of the most important topics covered for those who weren't ...
View articleOnline wine retailer Cellarmaster Wines has used a virtual pop-up store in a Hong Kong subway station to test engagement and mobile commerce capabilit...
View articleFollowing Instagram's recent foray into carousel ads, Twitter jumps on the bandwagon, promoting apps with a new unit. But is Twitter hurting itself wi...
View articleOpportunities abound for brands as Chinese social media apps and technology companies work together on innovative crossovers between wearables and dig...
View articleAmerican Express is partnering with brands like Macy's, AT&T, ExxonMobil, and Hulu for Plenti, an upcoming loyalty program that works across a variety...
View articleAccording to research from Kenshoo, spend on Facebook mobile app ads rose a whopping 235% last year. Interestingly, click-through rate (CTR) fell as c...
View articleThe LGBT community is calling the campaign a pivotal moment for transgender representation in media. Read More...
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