The desire for speed and convenience is great news for anyone selling on the web, because those are two things it can deliver quite easily. But the de...
View articlePalo Alto, CA-based Centraal Corp. said that its RealNames Webnaming service has been adopted by barnesandnoble.com, Beyond.com,Egghead.com, InsWeb, O...
View articleThe IRS has reported that more than 2.6 percent of Americans who have filed their 1998 income taxes have done so online. This represents a 156 percent...
View articleHot tip: Emily is going public. After watching CEOs and other Internet executives make millions through stock options-turned-gold, she's decided it's ...
View articleSan Diego-based InternationalBrands Inc. isdeveloping a campaign including heavy banner advertising to promote its soonto be launched virtual Internet...
View articleSan Francisco-based Balthaser Online launched a new Internetagency intended to be "the premier showcase for high-impact online brandpromotion and adve...
View articleWarminster, PA-based bidnow.com inc. said it plans a strategicadvertising campaign that will appear on Infoseek's GO Network GO Network beginning Apri...
View articleMicrosoft was the top advertiser for the Week ending March 28, ranked bybanner impressions from BannerTrack, Nielsen//NetRatings' syndicatedad researc...
View articleWSJ.com, the subscription-based interactiveedition of the Wall Street Journal, has added its own proprietary demographicslant for advertisers seeking ...
View articleBeyond Interactive's Darian Heyman has been named Team Leader of theProfessional Development Subcommittee for FAST (Future of Advertising Stakeholders...
View articleLast fall, the drive was to create portal sites, the first page people see when they log on. Now the drive is to be the site that no one ever leaves. ...
View articleHow do you actually apply anonymous personalization on a web site? Cliff Allen says it starts with just one question. Read More...
View article1-800-U.S.SEARCH signed an advertising and promotion agreement worth anestimated $5 million to provide users of the Lycos Network with the ability toc...
View articleThe total number of digital subscriber lines (DSL) installed in the US will grow dramatically in the next five years, according to Computer Economics....
View articleFremont, CA-based online ad sales site Immerce, which formally launched last week,said it plans weekly auctions to make the purchase of low-priced Int...
View articleThe @dVENTURE Network, VentureDirect Worldwide's ad network,said it is now offering the capability of targeting ads to specific geographicareas. Read ...
View articleNew York City-based DoubleClick Inc. said that its DART adserver technology served 8 billion ads across 6,400 sites worldwide in March. Read More...
View articleChicago-based Morningstar.Net said it has developed anew advertising alternative on its Quicktake Report pages. Read More...
View articleNew York City-based 24/7 Media Inc. signed a multi-yearexclusive ad rep agreement with search engine GoTo.com, which will join The24/7 Network in its ...
View articleVancouver, BC-based Stock Research Group Inc. a subsidiary of I-Tech HoldingsGroup Inc. that operates Stockgroup.com, signed a contract withYahoo! to ...
View articleSo how does an online start-up go from no-name to big-name with the help of PR? You cannot simply write a standard press release trumpeting a product ...
View articleIn a move that is sure to bolster the use of privacy policies, IBM Corp., whichplans to spend about $60 million on online ads this year, said Wednesda...
View articleFaculty from a variety of small, medium and large advertising agencies willoffer insights on how agencies can make the wisest information technologyin...
View articleAndover, MA-based Engage Technologies, a provider of profile-based Internet marketing solutions, introduced Engage GeoKnowledge, a new Web-based targe...
View articleAllAdvantage.com launcheda new ad-backed service that pays Internet users to be online in exchange forputting theAllAdvantage.com Viewbar at the botto...
View articleTargeted direct mail marketing company Advo Inc. and Web coupon company CoolSavings said they will jointly testmarket a co-branded local coupon Web si...
View articleYou want a piece of the e-tail action. But how do you ensure your company's place alongside that of CDNow? In a word - customer service. The rules are...
View article