Media Buyer Tells All
Media

Media Buyer Tells All

27y Tom Hespos

Media Buyer Tells All

It's cool to do business with people that "get it." But when a company decides to move forward with an online presence, its people don't always know w...

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Holiday Shopping Will Soar in '99
Audience

Holiday Shopping Will Soar in '99

27y Michael Pastore

Holiday Shopping Will Soar in '99

The number of people who will buy holiday gifts over the Internet using credit cards will more than triple in 1999 according to Ziff-Davis' InternetTr...

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ValueClick Promotes Two Executives
Media

ValueClick Promotes Two Executives

27y Beth Cox

ValueClick Promotes Two Executives

Cost-per-click ad network ValueClick said Guy Hill has beenpromoted to director of marketing, from director of business development, andformer directo...

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Uproar Picks Grey Entertainment For $10 Million Campaign
Media

Uproar Picks Grey Entertainment For $10 Million Campaign

27y Beth Cox

Uproar Picks Grey Entertainment For $10 Million Ca...

As part of a major effort to establish itself as a consumer entertainmentbrand, online game show operator in New York City selected Grey Entertainment...

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More About Writing Email
Marketing

More About Writing Email

27y Nick Usborne

More About Writing Email

Like a good guest, the very best email follows certain expected protocol. Nick underscores the best behavior of email communication, and mixes in a fe...

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RealNetworks Names Vice President of Advertising
Media

RealNetworks Names Vice President of Advertising

27y Beth Cox

RealNetworks Names Vice President of Advertising

Seattle-based streaming media company RealNetworks Inc. named Shelley Morrison asvice president of advertising. Read More...

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Grupo NetFuerza Will Rep for Maxnet
Media

Grupo NetFuerza Will Rep for Maxnet

27y Beth Cox

Grupo NetFuerza Will Rep for Maxnet

Maxnet Inc. signed with Grupo NetFuerza, a division of 2CAN Media, to provide advertising salesrepresentation and consultation for its portal Web site...

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ValueClick Unveils Niche Targeting Solution
Media

ValueClick Unveils Niche Targeting Solution

27y Beth Cox

ValueClick Unveils Niche Targeting Solution

Cost-per-click ad network ValueClick launched a new dynamic Web advertising solution that expands the targeting capabilities of the 10,000member netwo...

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NewcityNet Selects Concrete Media to Build Site
Media

NewcityNet Selects Concrete Media to Build Site

27y Beth Cox

NewcityNet Selects Concrete Media to Build Site

Chicago-based NewcityNet, anational network of 45 alternative city and content sites, selected Concrete Media Construction, theInternet consulting and...

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Truth And Dare: FedEx
Marketing

Truth And Dare: FedEx

27y Jason Sutton

Truth And Dare: FedEx

Introducing a new bi-weekly site review series by Jason Sutton. Called Truth And Dare, Jason reviews a company's interactive media and challenges it t...

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AdNet Strategies Changes Name to Latitude 90
Media

AdNet Strategies Changes Name to Latitude 90

27y Beth Cox

AdNet Strategies Changes Name to Latitude 90

As part of a nationwide expansion drive, Los Angeles-based AdNet Strategieshas changed its name to Latitude90 and formally launchedadMonitor, its prop...

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From ISPs to E-Commerce Online Banks Offer Range of Services
Marketing

From ISPs to E-Commerce Online Banks Offer Range of Services

27y Michael Pastore

From ISPs to E-Commerce Online Banks Offer Range o...

The range of products and services offered by banks via the Internet varies from traditional balance information, to stock trades, to Internet access,...

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The Importance Of Being Honest
Email

The Importance Of Being Honest

27y Nick Usborne

The Importance Of Being Honest

You can get away with being a tad less than truthful if you're a telemarketer, write direct mail, or hawk your waves on radio or TV. But if you step o...

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The Great Online Pajama Party
Marketing

The Great Online Pajama Party

27y Greg Sherwin and Emily Avila

The Great Online Pajama Party

Over the Internet's brief lifetime in the social consciousness, Greg and Emily have noted an odd but quite funny industry advertising trend that's gro...

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Omnicom Net Income Rises 28 Percent
Media

Omnicom Net Income Rises 28 Percent

27y Beth Cox

Omnicom Net Income Rises 28 Percent

Giant ad agency holding company Omnicom Group Inc. reported net income for theyear increased 28 percent to $285.1 million in 1998 from $222.4 million ...

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Modem Media.Poppe Tyson Posts 4Q Loss
Media

Modem Media.Poppe Tyson Posts 4Q Loss

27y Beth Cox

Modem Media.Poppe Tyson Posts 4Q Loss

Modem Media.Poppe Tyson Inc.posted a net loss for the fourth quarter ending last Dec. 31 of $1.1 million,or $0.14 per diluted share, compared to a net...

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R.H. Donnelley, Sprint to Sell Las Vegas Ads on InfoSpace.com
Media

R.H. Donnelley, Sprint to Sell Las Vegas Ads on InfoSpace.com

27y Beth Cox

R.H. Donnelley, Sprint to Sell Las Vegas Ads on In...

R.H. Donnelley Corp. and InfoSpace.com signed an agreement to create andmarket an Internet yellow pages advertising solution for the Las Vegas market....

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Onsale Launches $10 Million Advertising Campaign
Media

Onsale Launches $10 Million Advertising Campaign

27y Beth Cox

Onsale Launches $10 Million Advertising Campaign

Auction site and retailer Onsale Inc. launched a $10 millionadvertising and brand-building campaign that features radio and print ads. Read More...

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First USA Signs Marketing Pact With Virtual Technology
Media

First USA Signs Marketing Pact With Virtual Technology

27y Beth Cox

First USA Signs Marketing Pact With Virtual Techno...

Minneapolis-based Virtual Technology Corp. signed a multi-year marketing andadvertising agreement making FirstUSA the exclusive marketer of creditcard...

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PowerAdz.com, Auction Universe Team Up
Media

PowerAdz.com, Auction Universe Team Up

27y Beth Cox

PowerAdz.com, Auction Universe Team Up

>PowerAdz.com formed a strategic partnershipwith Auction Universe, a ClassifiedVentures LLC company, to launch a new Auction Universe affiliate, the A...

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In Search Of A Few Good Etailers
Marketing

In Search Of A Few Good Etailers

27y Suzan Nolan

In Search Of A Few Good Etailers

The Internet is gathering steam in Europe, evidenced by scare stories in the local news, easier access, and....surprise!...a greater number of consume...

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Adauction.com and Netcentives Partner
Media

Adauction.com and Netcentives Partner

27y Beth Cox

Adauction.com and Netcentives Partner

San Francisco-based Adauction.com and Netcentives, a provider of marketingsolutions for e-commerce, said that Adauction.com will join Netcentives'Clic...

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Web Site Launched for Hispanic Ad Professionals
Media

Web Site Launched for Hispanic Ad Professionals

27y Beth Cox

Web Site Launched for Hispanic Ad Professionals

Hispanic Media Sales Inc., a marketing, sales and publishing companyspecializing in Hispanic and urban markets based in Cortlandt Manor, NY,launched a...

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Report: Banner Ads as Effective as TV for Branding
Media

Report: Banner Ads as Effective as TV for Branding

27y Beth Cox

Report: Banner Ads as Effective as TV for Branding

A new research study indicates that online banner advertisements are just aseffective as television ads in their ability to increase consumer awarenes...

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Most Popular Web Servers
Audience

Most Popular Web Servers

27y Michael Pastore

Most Popular Web Servers

The Netcraft Web Server Survey is a survey of Web Server software usage on Internet connected computers. Netcraft collects and collates as many hostna...

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24/7 Media Launches Three New Content Channels
Media

24/7 Media Launches Three New Content Channels

27y Beth Cox

24/7 Media Launches Three New Content Channels

24/7 Media Inc. added three new contentchannels for online advertisers using its 24/7 Network--e-commerce, careersand kids. Read More...

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AdKnowledge Raises $14 Million in Second Round of Funding
Media

AdKnowledge Raises $14 Million in Second Round of Funding

27y Beth Cox

AdKnowledge Raises $14 Million in Second Round of ...

AdKnowledge, a provider of end-to-endWeb advertising management services, completed a second round of venturefinancing totaling $14 million. Read More...

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