Ari Fadyl, AXA Indonesia exec shares the financial services firm's new year resolutions in this video interview. Read More...
View articleI want to bring you some new perspectives on the largest search engine in China. Read More...
View articleCoca-Cola is under fire on social media over their editing of an ad campaign that removed a gay union scene from their Irish version: is it localizati...
View articleStaples' new campaign is intended to draw attention the brand’s expanded product selection for small business owners by eventually replacing the L wit...
View articleFacebook and Twitter are each going after specific demographics this year to complete their respective audiences and increase ad reach. Read More...
View articleBump, an information-sharing app, and photo sharing app Flock, will cease to exist January 31st, though they may live on within other Google products....
View articleTowards the end of the year, professional social networking site LinkedIn released a list of what it discovered to be the 25 most in-demand skills of ...
View articleIf a brand is serious about actively engaging with its core audience, then social media influencers need to be embraced as part of its holistic market...
View articleWith 2013 completely behind us, it's time to set your sights on upcoming digital marketing trends; some new, but others familiar and evolving. Read Mo...
View articleMost marketers are still only using marketing automation technology for basic emails and landing pages. Here are three tips for creating a marketing a...
View articleAs we move into social media, the additional targeting options available within LinkedIn and Facebook can provide benefits that search marketing alone...
View articleBecause of the unique challenges B2B marketers face, consider these tips to measure your media mix effectively. Read More...
View articleThe campaign resulted in more than 20,000 uses of the #NBAGiveBig hashtag. In addition, NBA teams collectively gained more than 100,000 Twitter follow...
View articleHackers posted information from over 4.6 million Snapchat user accounts after the firm failed to "adequately address" reports of a security flaw in th...
View article2014 is shaping up to be a busy year for Post’s Fruity and Cocoa Pebbles cereals. With a friendly competition brewing, a microsite launches January 6....
View articleYour digital marketing Punch List for 2014 contains all the things you know your company should be doing, but didn't get around to in 2013. Read More...
View articleEven though interaction may not take place in real-time, marketers can leverage viewer interest by participating in program-related conversations and ...
View articleLong known for its use of flesh-baring celebrities to help promote new campaigns, animal rights charity People for the Ethical Treatment of Animals (P...
View articleAs SEO gets more content-centric, let's look at 8 trends that we need to be equipped with this year. Read More...
View articleStop being that annoying, buzzing insect in 2014 and commit to becoming a Change Agent instead. Columnist Jim Sterne offers tips on earning buy-in. Re...
View articleIn digital media, excess material takes the form of "behind the scenes" video footage and outtakes. This can be used to extend your content marketing ...
View articleLearn about three areas where opportunities exist to maximize the value that SEO and search marketing bring to a geo-focused enterprise. Read More...
View articleThe busy team at .rising would like to wish all of our subscribers a very happy and prosperous start to 2014. Read More...
View articleThe springtime campaign includes content on Tumblr, Facebook and Twitter, as well as a meme generator and Funny or Die videos. Read More...
View articleGigya VP of marketing John Elkaim shares a three-step process for personalized marketing campaigns using deep identity data. Read More...
View articleThe app has been used by over 1.4 million fans since its debut on June 26. Read More...
View articleGmail has started caching email images. To understand what impact this may have requires that we start by understanding what has changed. Read More...
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