Google's Q1 Revenue Lift Aided by Display And Mobile
Data insights

Google's Q1 Revenue Lift Aided by Display And Mobile

15y Jack Marshall

Google's Q1 Revenue Lift Aided by Display And Mobi...

Technology giant's 27 percent growth was fueled by search and an emphasis on display and mobile. Read More...

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AOL Reorganizes Ad Sales Unit
Media

AOL Reorganizes Ad Sales Unit

15y Douglas Quenqua

AOL Reorganizes Ad Sales Unit

Creates seven discreet practices following acquisition of The Huffington Post. Read More...

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Foursquare Isn't Just for Fictional Mayors Anymore
Social

Foursquare Isn't Just for Fictional Mayors Anymore

15y Christopher Heine

Foursquare Isn't Just for Fictional Mayors Anymore

NYC's Bloomberg and 13 other mayors call for "Foursquare Day" in their cities. Read More...

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Century 21 Builds Presence in Mobile Game 'We City'
Media

Century 21 Builds Presence in Mobile Game 'We City'

15y Jack Marshall

Century 21 Builds Presence in Mobile Game 'We City...

Brand hopes integration will appeal to a younger, tech-savvy audience of potential homebuyers. Read More...

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Rise of the Machines
Automation

Rise of the Machines

15y Chris O'Hara

Rise of the Machines

Where do people fit into a world that promises endless media automation? Read More...

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Navigating the Annoyance Factor
Media

Navigating the Annoyance Factor

15y Tessa Wegert

Navigating the Annoyance Factor

Are we blowing long-form video advertising by failing to provide more variety in the ads that we serve? Read More...

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Socially Inept Math
Analytics

Socially Inept Math

15y Jim Sterne

Socially Inept Math

What is a quarter of a drink worth to you? Read More

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Risk vs. Reward of ESPs
Email

Risk vs. Reward of ESPs

15y Derek Harding

Risk vs. Reward of ESPs

Using an ESP has many benefits, such as the ability to utilize incredibly powerful systems and software. But such services also come with some securit...

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Virgin America's New Terminal Checks In to Foursquare, Facebook
Media

Virgin America's New Terminal Checks In to Foursquare, Facebook

15y Christopher Heine

Virgin America's New Terminal Checks In to Foursqu...

Airline creates leaderboard monitors for geo-social engagement with travelers. Read More...

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Emergence of Connected Viewing
Asia

Emergence of Connected Viewing

15y Pushkar Sane

Emergence of Connected Viewing

Connected viewing is gaining momentum and likely to redefine how we look at delivering brand experiences through content and advertising. Read More...

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Apple Adds Do-Not-Track to Safari Browser
Data insights

Apple Adds Do-Not-Track to Safari Browser

15y Jack Marshall

Apple Adds Do-Not-Track to Safari Browser

The introduction leaves Google's Chrome as the only major browser without a do-not-track mechanism. Read More...

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Another Privacy Bill Mimics 2005 Legislation
Data insights

Another Privacy Bill Mimics 2005 Legislation

15y Kate Kaye

Another Privacy Bill Mimics 2005 Legislation

The bill uses as a template another from March 2005, when conversations about web privacy focused on seals and privacy policies. Read More...

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LivingSocial Offers $1 Lunches on Friday
Media

LivingSocial Offers $1 Lunches on Friday

15y Christopher Heine

LivingSocial Offers $1 Lunches on Friday

It hopes to make a big splash in Washington, D.C., for its new "Instant Deals" mobile platform. Read More...

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Peugeot Launches Location-Based Mobile Ads in Europe
Media

Peugeot Launches Location-Based Mobile Ads in Europe

15y Jack Marshall

Peugeot Launches Location-Based Mobile Ads in Euro...

Auto brand will use technology from Navteq to serve ads to users close to its dealerships. Read More...

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Online Ad Industry Rebounded in 2010
Display Advertising

Online Ad Industry Rebounded in 2010

15y Kate Kaye

Online Ad Industry Rebounded in 2010

In 2010, online ad revenues hit their highest level, reaching $26 billion, after faltering in 2009. Read More...

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Facebook Seeks Opportunity in China
Asia

Facebook Seeks Opportunity in China

15y Adaline Lau

Facebook Seeks Opportunity in China

Facebook may team up with Baidu, China's largest search engine, to launch a social network in the country, according to news reports. Read More...

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iContact Targets SMBs With Free Email Service
Email

iContact Targets SMBs With Free Email Service

15y Christopher Heine

iContact Targets SMBs With Free Email Service

Limited tools are free for emailers with less than 500 addresses. Read More...

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Social Media Marketing: Build Your Chops
Social

Social Media Marketing: Build Your Chops

15y Dave Evans

Social Media Marketing: Build Your Chops

How do you stay current in social media and develop the skills you know you need and keep them up-to-date? Read More...

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Getting a Reaction From Online Video
Marketing

Getting a Reaction From Online Video

15y Brian Massey

Getting a Reaction From Online Video

The science of online video that generates leads and sales. Read More...

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Is Your Email Focus Always on Target?
Email

Is Your Email Focus Always on Target?

15y Dennis Dayman

Is Your Email Focus Always on Target?

As ESPs are getting breached, it's time to ask who is to blame and what are the real issues here? Read More...

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It's Always Better to Hold Hands Before You Kiss
Asia

It's Always Better to Hold Hands Before You Kiss

15y Dominic Powers

It's Always Better to Hold Hands Before You Kiss

Relevance and timely communications are critical to the success of a brand's relationship with consumers. Consider these five tips on how to get it ri...

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Facebook Advertisers Pony Up Prize Money
Social

Facebook Advertisers Pony Up Prize Money

15y Christopher Heine

Facebook Advertisers Pony Up Prize Money

Brands increasingly offer cash giveaways as a means to boost "likes." Expedia, JC Penney, Super 8, and Excedrin are the latest examples. Read More...

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Kerry and McCain Bill Signals Privacy Law Momentum
Data insights

Kerry and McCain Bill Signals Privacy Law Momentum

15y Kate Kaye

Kerry and McCain Bill Signals Privacy Law Momentum

The bipartisan Commercial Privacy Bill of Rights would give the FTC enforcement power over data privacy requirements. Read More...

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Facebook Ad Prices Rose 40 Percent in Q1
Data insights

Facebook Ad Prices Rose 40 Percent in Q1

15y Jack Marshall

Facebook Ad Prices Rose 40 Percent in Q1

Advertisers are investing more in Facebook ads, according to Efficient Frontier. Read More...

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Amazon Offers Cheaper Kindle With Ads
Display Advertising

Amazon Offers Cheaper Kindle With Ads

15y Zachary Rodgers

Amazon Offers Cheaper Kindle With Ads

Buick, Olay, and Visa are first to use a new "sponsored screensaver" large display ad on the device. Read More...

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Beyond the Buzz, Social Media Is a Business Decision
Social

Beyond the Buzz, Social Media Is a Business Decision

15y Rishi Dave

Beyond the Buzz, Social Media Is a Business Decisi...

Six tips from Dell on how to maximize your social media efforts. Read More...

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What Search Can Tell Us About Latinos Online
Marketing

What Search Can Tell Us About Latinos Online

15y Gustavo Razzetti

What Search Can Tell Us About Latinos Online

When it comes to Latinos, search is playing a big role, yet it seems to be an under-used marketing weapon. Read More...

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