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View articleTim Muris was chairman of the agency during a time when spam was the key Internet policy issue. Read More...
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View articleFrozen treats retailer has plugged loyalty program into Foursquare, Facebook, and Twitter, while enabling coupon sharing in activity streams. Read Mor...
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View articleGoogle adds interest-based advertising and remarketing to its AdWords offering and allows video targeting to be included in search or display campaign...
View articleMcDonald's reportedly gets first dibs on Facebook's geo-social advertising platform. Will the Web giant put a halt to Foursquare or simply cause it to...
View articleVenture capitalists have invested as much as $2.5 billion to make online advertising more efficient. What does that mean for advertisers and ad agenci...
View articleAt the point when a visitor is ready to take action, you must provide messaging to bolster trust and confidence. Here are some good examples. Read Mor...
View articleAs opportunities in social media advertising change, the real evolution is the way we understand messaging in this environment and the expectations we...
View articleA look at the results of a bid increase test to see if a slightly higher ad position justifies an aggressive bid. Read More...
View articleAs Conservatives reach out to supporter bases built on Facebook and Twitter today, and dominate ads on Google and YouTube, Labour is mostly silent. Re...
View articleGeo-social company hopes to increase brand awareness via the social media giant. Do the two brands 'Like' each other now? Read More...
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View articleFour ways Apple's iAd platform will bring brand dollars to digital. Read More...
View articlePre-roll video has been undergoing some changes, resulting in a more attractive format and one that offers a more interesting ad experience. Here are ...
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