More than 1 billion consumers are expected to access their e-mail on mobile phones by 2013, up from 200 million last year. Here's how e-mail marketers...
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View articleA proposal calls for political candidates to include standard language denoting an association with their campaigns on Facebook profile pages and woul...
View articleJeff Hayzlett will leave by May 28 to work on personal projects. Read More...
View articleCPG giant employs ads during May to promote "Comida Kraft." Read More...
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View articleNow that media platforms, media owners, and media consumers are in the same space, we can let them interact, grow, and create. Read More...
View articleRev up your relaunch by involving the community and getting them excited with sneak-peek campaigns and beta testing. Read More...
View articleLatest Gannett acquisition to be swallowed by rich media unit. Read More...
View articleComing off a bad programming year, NBC looks to Microsoft Advertising to juice its fall TV lineup. Read More...
View articleAccording to the Interactive Advertising Bureau, spending on online ads hit around $6 billion in Q1 2010. Read More...
View articleRegulators say user data should not be shared with third parties by default. Read More...
View articleCombined 2009 revenue was $5.3 million for Web development and search agency. Read More...
View articleAgencies suggest branded apps aren't the be-all and end-all for mobile marketing. Read More...
View articleZiff Davis, Dun & Bradstreet, and LivePerson are among major players using Demandbase's service. Crowd Science says the targeting system has impro...
View articleApps for Healthy Kids contest is part of Michelle Obama's Let's Move! campaign to end childhood obesity. Read More...
View articleTwo nonprofit projects - Analysis Exchange and Web Analytics Without Borders - are clear indicators that Web analytics as an industry is valuable, gro...
View articleLocation-based advertising may be an ad format that consumers will actually admit provides value. Read More...
View articleYour e-mail marketing, analytics, social media marketing, and website suffer from the same affliction: you. Read More...
View articleAstraZeneca's deliberate approach to social media is indicative of the highly-restrictive and somewhat unclear regulatory environment pharmaceutical f...
View articleAd product aims to help brands engage blog audiences by asking good questions. Read More...
View articleSocial network becomes biggest display ad vehicle in the U.S. Read More...
View articleProcter & Gamble Productions got its start in the '30s producing early radio dramas, and its latest foray is one of just a handful of non-branded ...
View articleThe effort produced single-digit cost for every booking, says the agency managing the Facebook ads. Read More...
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