About 2 years after relative unknown Modavox slapped a patent suit on Tacoda , the firm is back Read More...
View articleYahoo has begun layoffs of between 600 and 700 employees , according to tech and gossip blog lalawag Read More...
View articleHenrique De Castro will take over from the former DoubleClick CEO, who is leaving the company next month. Read More...
View articleThe company's ad business has been hit from multiple angles: display, search, and third-party ad sales. Read More...
View articleThe confusion of lawmakers could lead to poorly crafted legislation and possible damage to a pervasive form of Web advertising. Read More...
View articleNew tools for developers could enable richer ad experiences with more user-generated content. Read More...
View articleApps and distinctive banners support new line of organization products co-marketed with author Peter Walsh. Read More...
View articleCyrus Krohn returns to Microsoft; ad pepper hires new SVP sales; Epsilon ramps up healthcare practice. Read More...
View articleTiming is everything. So make sure your e-mail is optimally timed with your audience's calendar. Read More...
View articleChoosing the right behavioral targeting partner can be tough. Try choosing one based whether it can implement the scientific method to run your progra...
View articleSometimes a search engine marketer's greatest skill is knowing when to back down. Read More...
View articleRedefine what marketing means within your organization and move your brand forward, faster than you ever thought possible. Read More...
View articleThe video firm expects its orders to double this year. Read More...
View articleMove cements ad network platform position as a reach player. Read More...
View articleBehavioral targeting firm will use money from Venrock to expand its sales, client services and business development teams. Read More...
View articleSpending on digital video ads continues to surge, according to IPG's audience research group. Read More...
View articleYahoo's Mitch Spolan to lead North American field sales; Google, Microsoft execs join Obama's tech council; Molecular names mobile exec. Read More...
View articleKeep your prospects from going to China to get to California by offering a more direct route. Read More...
View articleOnline video is now a vehicle to drive people to TV or a plaything to monkey around with for low-budget projects. Just ask Oprah. Read More...
View articleWhat marketers can learn from a video that went viral. Read More...
View articleMicrosoft Advertising has teamed up with Spotzer to provide a self-service ad platform, through which smaller businesses and regional advertisers can ...
View articleMySpace hires MTV Networks' Jason Hirschhorn to lead its product development, and social networking vet Michael Jones to oversee operations. Read More...
View articleHealthline rolls out semantic search and ad targeting capabilities. Read More...
View articleRichard Kidd to lead new Unicast office in Germany; new managing director for GroupM Interaction; ITV's Gary Knight expands role. Read More...
View articleEstablishing trust with consumers is a must. What should e-mail marketers do to make that happen? Read More...
View articleAs privacy decreases and the compartments we all maintain in our lives start to collapse, consumers will push back. The social networks must respond. ...
View articleMobile search is among the fastest growing uses of the mobile Web. Is your site ready? Read More...
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