The Alliance Against Bait and Click includes firms and individuals whose names have become synonymous with the fight against the use of trademarked te...
View articleJust 7 percent of survey respondents said they would sign up to sponsored sites, and even fewer have joined sponsored groups. Read More...
View articleOgilvyOne brings back Mat Zucker; Wahlstrom hires former Motorola executive; Mediabrands makes executive changes in the Asia Pacific region. Read More...
View articleCan Wal-Mart guide a conversation with mom bloggers without intruding? Read More...
View articleClick fraud is at an all-time high. Three tips for spotting it in your ads. Read More...
View articleWant to retain an append vendor to match e-mail addresses with postal addresses in your database? Here's what you need to know. Read More...
View articleSteps for building a link-building strategy for targeted phrases to raise your Web site's visibility in search engine results. Read More...
View articleThe nation's economic troubles notwithstanding, consumers are satisfied with Web sites for banking, credit card, and financial services. Read More...
View articleCuts came as company reports 78 percent net income decline for its most recent financial quarter compared to a year ago. Read More...
View articleOnline marketing businesses today announced a slew of offerings, some timed to coincide with this week's ad:tech conference in San Francisco Read More...
View articleMartha Stewart Living has no plans to replace Millard, who led its media arm as co-CEO. Read More...
View articleProject Canoe CEO David Verklin says national ads on cable will be swapped out based on income in some regions; promises interactive advertising by ea...
View articleDoubleClick officially releases its network builder product, while Adify announces two high-profile networks. Read More...
View articleSephora virtual gift campaign comes with an in-store twist. Read More...
View articleYOC grabs Kinetic and Glam execs; Alterian names Chalif email product director; Metro partners with 123play Read More...
View articleAn independent producer of health videos offers a new spin on contextual advertising. Read More...
View articleNeed to pinch pennies? Three reasons digital video ads are better than television ads. Read More...
View articleThis month's top 10 search terms in 10 categories by search volume. Read More...
View articleWhat digital video ad format will best the 30-second pre-roll? Two executives from Vivaki and Starcom, speaking at the Interactive Advertising Bureau'...
View articleAfter three years "traveling the world in a quest for knowledge," Jeeves, the iconic butler, is resuming his role as U.K Read More...
View articleA program designed to educate the next generation of digital marketing executives is seeking recruits. Read More...
View articleThe two will still work together on remnant and so-called "network reserve" ads, but Digg will handle its custom deals. Read More...
View articleA campaign taps YouTube, Facebook, and other media to engage Millennials and commemorate Obama's arrival. Read More...
View articleOmid Kordestani's new advisory position represents not only a changing of the guard, but is indicative of Google's mission to hold on to its most valu...
View articleThe campaign marks the first time Facebook's Connect API has been implemented on Google's YouTube site. Read More...
View articlePhonevalley creates a mobile site for PUMA's sailing team, Alterian welcomes Ivan Chalif, and WorldNow works with Redlasso on syndication deal. Read M...
View articleA look at how emerging technologies stand to help marketers connect with consumers in powerful new ways. Read More...
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