This post was written by Jack Marshall. Autobytel today embarked on a multi-million dollar campaign designed to generate traffic to and raise awarenes...
View articleInaugural members of the Internet TV forum include Fox News, Scripps Network, Ogilvy, Digitas, DoubleClick, and 24/7 Real Media Read More...
View articleWhere are the ads for the just-launched Fox Business Network on WSJ.com and MarketWatch.com? The NY Times reported Dow Jones dropped ads it was suppos...
View articleSome say outspoken Google detractor Scott Cleland aims to discredit Google in the net neutrality debate. Read More...
View articleThe digital agency's Detroit office extension will focus on the Chrysler account. Read More...
View articleInitial publishers include Excite, iMeem, Fanpop and Egotastic. Read More...
View articleHachette Filipacchi Grabs Forbes Exec; Walsh Gets Healthy at Digitas; DMA Names New Board Members. Read More...
View articleThree reasons e-mail marketing budgets should be increased in 2008. Read More...
View articleThere's no reason for small businesses to fear moving their marketing online. Start by answering some of these basic questions. Read More...
View articleKeyword research is the cornerstone of any SEO initiative. This series walks you through the basics. Part one of two. Read More...
View articleNinty-five percent of the worldwide Internet audience conducted searches in August. Read More...
View articleTaking a trip to Paris? Why not check out some YouTube video from the top of the Eiffel Tower? Or better yet, a video review of the restaurants there?...
View articleThis post was reported and co-written by Jack Marshall Read More...
View articleEntrepreneurs fear cost and complexity of online marketing, says report. Read More...
View articleThompson pushed Paul from a longtime top ranking among Republican sites, while Obama remained the top Dem. Read More...
View articleNew Hires at Enlighten and AOL; Atmosphere BBDO Poaches Digitas Director; New Partners for DoubleClick and Quigo Read More...
View articleThough they prefer fewer ads, a study from Nielsen//Netratings and WebVisible says users wouldn't mind them to be more relevant. Read More...
View articleA New York City marketing executive warns others that they must take control of their online reputation before someone else does. Read More...
View articleOptimize your customer review system for maximum conversion. Read More...
View articleA CMO must determine the balance of skills and expertise required to accomplish search marketing objectives. What factors should be evaluated? Read Mo...
View articleIs the battle between off- and online advertising rational? Read More...
View articleIs the Apple iPhone enough of a technology platform to warrant its own specialty ad campaign? Crew Creative Advertising is betting that it is, and the...
View articleHolding company Omnicom has made an undisclosed investment in Millions of Us, a digital agency that specializes in virtual world and social networking...
View articleLead generation firm Azoogle.com announced today it has purchased another lead gen firm, Bazaar Advertising Read More...
View articleIt seems the lead generation advertising industry isn't taking the hint from The Interactive Advertising Bureau (IAB) and its Lead Generation Committe...
View articleA Reuters piece today notes various predictions about whether the DoubleGoo acquisition will go through, concluding it will Read More...
View articleZillow hasn't fallen victim to a drop ads from mortgage loan providers, and a recent ramp-up in sales staff indicate its ability to attract advertiser...
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